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AT&T Inc (TBB) Fair Value & Analysis

Communication Services · US · Market cap $133B

AT AT&T Inc logo AT&T Inc TBB · US
Price$19.80
Fair Value$38.66
Upside+95.3%
Quality57/100
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Weak Growth
Thin margins · 0.0% net margin
Moderate debt · generates free cash flow
9.61% dividend yield
Mixed vs. peers (6/13)
Moderate moat 60/100
Evidence: Medium Range $19.89 – $64.79 Share as image

Fair value as of: Jul 9, 2026

From 23 valuation models · updated 29 days ago

Fair value updated Jul 9, 2026, revised from $32.57 to $38.66 (+18.7%) since Jun 24, 2026. Share price −4.4% over the past month.

A solid business, screening 95% undervalued on our models.

What matters now

  • The model range is unusually wide ($19.89 to $64.79). The outcome hinges heavily on assumptions, so read the point estimate with caution.
  • Solid quality (57/100) at a price below fair value, the discount is the argument here, not the business quality.
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Price vs Fair Value (5 years)

$23.04 $17.21 Fair Value $38.66 Apr 2021 Aug 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 9, 2026.

How to read this chart

60‑month range $17.21 – $23.04 · fair‑value band $19.89 – $64.79 · the $19.80 price screens below the $38.66 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Jul 9, 2026.

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Analysis

AT&T Inc (TBB) currently trades at $19.80, while our model-based Fair Value estimate is $38.66, implying the stock looks roughly 95.3% undervalued today. We read business quality at 57/100 (solid quality), in the Communication Services sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: medium), always confirm before acting.

It earns a return on equity of 12.1%. Net debt stands at $156B. The stock trades on a trailing P/E of 4.1. Fundamentals as of Jul 9, 2026

Our scenario range runs from $19.89 (bear case) to $64.79 (bull case); at $19.80, the current price sits below that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 14% below its 52-week high, currently below its 200-day average. For context, the median of 10 Communication Services peers we cover trades at 2% fair-value upside, at 95%, TBB screens cheaper than that median.

Fair Value models

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.

Model BearBaseBull Evidence
Highest evidence
Growth DCF $15.87 $29.21 $47.56 80
Residual Income $21.33 $28.20 $108.80 76
Rev-Margin DCF $14.77 $31.75 $50.16 74
All 23 models by family
DCF Models
FCF DCF $15.02 $29.49 $50.37 38
Owner Earnings $19.03 $35.35 $58.90 31
5Y Revenue Exit $14.77 $31.49 $52.19 39
5Y EBITDA Exit $31.84 $62.12 $96.34 41
5Y P/E Exit $22.55 $45.44 $68.47 38
10Y Revenue Exit $13.62 $28.63 $47.45 36
10Y EBITDA Exit $25.28 $49.43 $79.88 37
10Y P/E Exit $19.45 $38.11 $59.41 35
Earnings-Based
Graham-Dodd $22.23 $55.05 $71.34 54
PEG = 1.0 $9.98 $14.26 $18.53 46
EPV $12.96 $17.83 $22.09 59
Multiples
P/E Multiple $49.04 $65.39 $81.74 63
P/S Multiple $35.19 $46.92 $58.65 58
P/B Multiple $37.15 $49.53 $61.91 55
EV/EBIT $32.46 $48.70 $64.94 53
EV/EBITDA $49.35 $71.21 $93.08 54
EV/Revenue $16.58 $30.66 $44.73 43
Asset-Based
NCAV (Graham) $8.26 $11.06 $16.51 50
Growth DCF
Growth DCF $15.87 $29.21 $47.56 80
Rev-Margin DCF $14.77 $31.75 $50.16 74
Economic Profit
Residual Income $21.33 $28.20 $108.80 76
ROIC Compounder $12.96 $18.39 $25.87 72
Growth Earnings
Growth-Adj P/E $37.83 $54.04 $70.25 68

Widest divergence: Growth Earnings ($54.04) versus Asset-Based ($11.06). Highest evidence: Growth DCF (80).

Key figures & financial health

Return on equity 12.1%
Free cash flow $19.4B FY2025
P/E ratio 4.0
Dividend yield 9.6%
Net debt $156B FY2025

Figures from reported company fundamentals · as of Jul 9, 2026. TTM = trailing twelve months.

Quality Score breakdown

Overall quality 57/100

Of which business quality 58 · Market factors (momentum, volatility) 46

Profitability 49
Margins and returns on capital today
Quality Growth 69
Are margins and returns improving?
Cashflow 70
Earnings quality: real cash, not paper profit
Fin. Strength 21
Balance sheet, leverage, solvency risk
Investment 64
Disciplined investing over empire-building
Low Volatility 100
Calm price path (market factor)
Momentum 30
Price trend over the last 3–12 months (market factor)
52W Momentum 11
Distance to the 52-week high (market factor)
Net Issuance 92
Buybacks instead of dilution

Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.

About the company

AT&T Inc. provides communications and digital entertainment services. The company operates through four segments: Business Solutions, Entertainment Group, Consumer Mobility, and International.

Full company description

AT&T Inc. provides communications and digital entertainment services. The company operates through four segments: Business Solutions, Entertainment Group, Consumer Mobility, and International. The Business Solutions segment offers wireless services, strategic services, legacy voice, data services, wireless equipment, and other services to multinational companies, governmental and wholesale customers, and individual subscribers. The Entertainment Group segment provides video entertainment and audio programming channels to approximately 25 million subscribers; broadband and Internet services to 13.5 million residential subscribers; local and long-distance voice services to residential customers, as well as DSL Internet access; and voice services provided over IP-based technology. The Consumer Mobility segment offers postpaid and prepaid wireless voice and data communications services to consumers, and wireless wholesale and resale subscribers; consulting, advertising, and application and co-location services; and sells a variety of handsets, wirelessly enabled computers, and personal computer wireless data cards through company-owned stores, agents, or third-party retail stores, as well as accessories, such as carrying cases, hands-free devices, and other items. The International segment offers digital television services, including local and international digital video entertainment and audio programming under the DIRECTV and SKY brands throughout Latin America. This segment offers postpaid and prepaid wireless services in Mexico to approximately 15 million subscribers under the AT&T and Unefon brands; and sells a range of handsets. The company was formerly known as SBC Communications Inc. and changed its name to AT&T Inc. in November 2005. AT&T Inc. was founded in 1983 and is based in Dallas, Texas.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

AT&T Inc reported revenue of $126B in FY2025 versus $134B in FY2021, a compound −1.6%/yr. Reported net income was $21.9B in FY2025, compounding +2.2%/yr from FY2021.

Growth Quality 40/100
Revenue growth is weak, negative or inconsistent.
Latest Revenue (FY 2025)
$126B
Latest YoY
+2.7%
Avg. growth/yr (3Y)
+1.3%
Avg. growth/yr (5Y)
−6.1%
Avg. growth/yr (40Y)
+7.2%
Revenue −1.6%/yr
FY21 $134B
FY22 $121B
FY23 $122B
FY24 $122B
FY25 $126B
Net income +2.2%/yr
FY21 $20.1B
FY22 −$8.5B
FY23 $14.4B
FY24 $10.9B
FY25 $21.9B

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Cite: Fair Value Calculator (2026). "AT&T Inc Fair Value". https://www.fairvalue-calculator.com/stock/TBB

Recent news

External third-party headlines (Yahoo Finance, Reuters and others), not an editorial selection.

Peer Group

Communication Services · 1200 stocks

How this stock ranks against its sector: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median. (Industry “Integrated Telecommunication Services” was too small, so the broader sector is used.)

Quality Score 57 · Above median
Fair Value upside +95% · Top 25%
Return on equity (TTM) 12% · Above median
Return on assets 0% · Below median
Net margin (TTM) 0% · Below median
Operating margin (TTM) 0% · Below median
Revenue growth 0% · Below median
Dividend yield (TTM) 9.6% · Top 25%
Debt / equity 1.15× · Higher than 75% of peers

Valuation Multiples vs Communication Services median · lower = cheaper

P/E (TTM) 4.0× · Cheaper than 75% of peers
P/B 1.20× · Pricier than median
P/FCF 6.8× · Pricier than median
EV/EBITDA 4.4× · Cheaper than 75% of peers

Snowflake

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

VALUE 100 · sector 20
FUTURE 0 · sector 8
PAST 48 · sector 11
HEALTH 43 · sector 97
DIVIDEND 100 · sector 54

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.

Similar stocks

10 more Integrated Telecommunication Services stocks, each showing price versus our Fair Value estimate (as of Jul 9, 2026).

Stock Price Fair Value vs Fair Value
Alphabet Inc GOOGL $354.46 $145.14 -59%
Tencent Holdings 0700 HK$460.20 HK$467.50 +2%
China Mobile Limited 600941 ¥89.98 ¥109.88 +22%
Bharti Airtel Limited BHARTIARTL ₹1,922 ₹941.55 -51%
The Walt Disney Company DISN 12,630 ARS 17,349 ARS +37%
TLKM TLKM 2,530 IDR 3,898 IDR +54%
NAVER Corporation 035420 191,300 KRW 231,585 KRW +21%
PT Indoritel Makmur Internasional Tbk., DNET 9,750 IDR 1,505 IDR -85%
SK Telecom Co 017670 85,000 KRW 41,693 KRW -51%
Kakao Corp 035720 35,900 KRW 24,536 KRW -32%

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Frequently asked questions

Is AT&T Inc (TBB) overvalued or undervalued?
As of Jul 9, 2026, our model estimates a fair value of $38.66 versus a price of $19.80, about +95% (undervalued).
What is the fair value of TBB?
Our model-based fair value for AT&T Inc is $38.66 (as of Jul 9, 2026), built from audited fundamentals. The current price is $19.80.
What is the quality score of TBB?
AT&T Inc has a Quality Score of 57/100. It combines two groups: business quality (profitability, growth, cash flow, balance-sheet strength) and market factors (price momentum, distance to the 52-week high, volatility). Both subtotals are shown separately in the detail view.
What is the net profit margin of TBB?
The net profit margin of AT&T Inc is about 0.0%, meaning it keeps roughly 0.0% of revenue as net income. Based on the latest reported figures.
Does AT&T Inc pay a dividend?
AT&T Inc currently shows a dividend yield of about 9.47% relative to its recent price (as of Jul 9, 2026).

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.

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