0398 (0398) Fair Value & Analysis

Consumer Cyclical · Market cap HK$1.6B

0 0398 0398 · HK

PriceHK$3.28

Fair ValueHK$8.13

Upside+147.9%

Quality66/100

Evidence: High Range HK$6.10 – HK$10.16

Fair value as of: Jul 1, 2026

From 24 valuation models · updated today

Share price +1.2% over the past month.

Price vs Fair Value (12 months)

12‑month range HK$3.19 – HK$3.62 · fair‑value band HK$6.10 – HK$10.16 · the HK$3.28 price screens below the HK$8.13 fair value. As of Jul 1, 2026.

✦ Which stocks are undervalued right now? Check free Discover now →

Analysis

0398 (0398) currently trades at HK$3.28, while our model-based Fair Value estimate is HK$8.13 — implying the stock looks roughly 147.9% undervalued today. We read business quality at 66/100 (solid quality), in the Consumer Cyclical sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high) — always confirm before acting.

Over the trailing twelve months, 0398 generated revenue of HK$3.3B at a net margin of 5.6%. Revenue declined 10.1% year over year. It earns a return on equity of 10.0%. The balance sheet holds a net cash position of HK$742M. Fundamentals as of Jul 1, 2026

Key figures & financial health

Revenue (TTM) HK$3.3B

Revenue growth (YoY) -10.1%

Net margin 5.6%

Return on equity 10.0%

Free cash flow HK$263M FY2025

P/E ratio 8.9

More key figures

Operating margin 7.7%

EPS (TTM) HK$0.3800

Dividend yield 2.9%

EPS growth (YoY) -15.6%

Net cash HK$742M FY2026

Figures from reported company fundamentals (EODHD) · as of Jul 1, 2026. TTM = trailing twelve months.

Revenue & earnings trend

FY2022 – FY2026 · reported fiscal years

0398 reported revenue of HK$3.4B in FY2026 versus HK$3.6B in FY2022, a compound −1.5%/yr. Reported net income was HK$180M in FY2026, compounding −16.0%/yr from FY2022.

Revenue −1.5%/yr

FY22 HK$3.6B

FY23 HK$3.7B

FY24 HK$3.6B

FY25 HK$3.4B

FY26 HK$3.4B

Net income −16.0%/yr

FY22 HK$363M

FY23 HK$295M

FY24 HK$250M

FY25 HK$200M

FY26 HK$180M

Is 0398 fairly valued? → Check now

Similar stocks

6 more Luxury Goods stocks, each showing price versus our Fair Value estimate (as of Jul 1, 2026).

Stock	Price	Fair Value	vs Fair Value
LVMH Moët Hennessy - Louis Vuitton, Société Européenne, LVMUY	$117.17	$80.70	-31%
Hermès International Société en commandite par actions HESAY	$202.49	$92.81	-54%
Compagnie Financière Richemont SA CFRHF	$221.58	$164.77	-26%
Christian Dior SE CHDRY	$127.13	$150.70	+19%
Titan Company TITAN	₹4,305	₹972.23	-77%
Kering SA PPRUF	$318.73	$86.83	-73%

Explore undervalued stocks

More undervalued Consumer Cyclical stocks →

All undervalued stocks Technology Financial Services Healthcare Consumer Cyclical Consumer Defensive Communication Services Industrials Energy Basic Materials Real Estate Utilities Deeply Undervalued Stocks Undervalued Blue-Chip Stocks Undervalued Small-Cap Stocks

Frequently asked questions

Is 0398 (0398) undervalued?

As of Jul 1, 2026, our model estimates a fair value of HK$8.13 versus a price of HK$3.28 — about +148% (undervalued). Model-based estimate, not financial advice.

What is the fair value of 0398?

Our model-based fair value for 0398 is HK$8.13 (as of Jul 1, 2026), built from audited fundamentals. The current price is HK$3.28.

What is the quality score of 0398?

0398 has a Quality Score of 66/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.

What is the revenue of 0398 (0398)?

0398 reported trailing-twelve-month revenue of about HK$3.3B (latest available figure, as of Jul 1, 2026).

What is the net profit margin of 0398?

The net profit margin of 0398 is about 5.6%, meaning it keeps roughly 5.6% of revenue as net income. Based on the latest reported figures.

Does 0398 pay a dividend?

0398 currently shows a dividend yield of about 2.90% relative to its recent price (as of Jul 1, 2026).

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.