1809 (1809) Fair Value & Analysis

Consumer Cyclical · Market cap HK$4.5B

1 1809 1809 · HK

PriceHK$7.20

Fair ValueHK$36.47

Upside+406.5%

Quality56/100

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Evidence: Low Range HK$20.79 – HK$46.49

Fair value as of: Jul 2, 2026

From 26 valuation models · updated today

Share price −7.3% over the past month.

Price vs Fair Value (12 months)

12‑month range HK$6.71 – HK$8.33 · fair‑value band HK$20.79 – HK$46.49 · the HK$7.20 price screens below the HK$36.47 fair value. As of Jul 2, 2026.

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Analysis

1809 (1809) currently trades at HK$7.20, while our model-based Fair Value estimate is HK$36.47 — implying the stock looks roughly 406.5% undervalued today. We read business quality at 56/100 (solid quality), in the Consumer Cyclical sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: low) — always confirm before acting.

Over the trailing twelve months, 1809 generated revenue of HK$11.8B at a net margin of 9.2%. Revenue grew 8.8% year over year. It earns a return on equity of 15.8%. Net debt stands at HK$639M. Fundamentals as of Jul 2, 2026

Key figures & financial health

Revenue (TTM) HK$11.8B

Revenue growth (YoY) +8.8%

Net margin 9.2%

Return on equity 15.8%

Free cash flow HK$564M FY2025

P/E ratio 3.6

More key figures

Operating margin 11.5%

EPS (TTM) HK$0.8000

EPS growth (YoY) +16.0%

Net debt HK$639M FY2025

Figures from reported company fundamentals (EODHD) · as of Jul 2, 2026. TTM = trailing twelve months.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

1809 reported revenue of HK$11.8B in FY2025 versus HK$7.5B in FY2021, a compound +11.9%/yr. Reported net income was HK$1.1B in FY2025, compounding +40.9%/yr from FY2021.

Revenue +11.9%/yr

FY21 HK$7.5B

FY22 HK$8.2B

FY23 HK$9.9B

FY24 HK$11.0B

FY25 HK$11.8B

Net income +40.9%/yr

FY21 HK$276M

FY22 HK$394M

FY23 HK$1.0B

FY24 HK$1.3B

FY25 HK$1.1B

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Frequently asked questions

Is 1809 (1809) undervalued?

As of Jul 2, 2026, our model estimates a fair value of HK$36.47 versus a price of HK$7.20 — about +407% (undervalued). Model-based estimate, not financial advice.

What is the fair value of 1809?

Our model-based fair value for 1809 is HK$36.47 (as of Jul 2, 2026), built from audited fundamentals. The current price is HK$7.20.

What is the quality score of 1809?

1809 has a Quality Score of 56/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.

What is the revenue of 1809 (1809)?

1809 reported trailing-twelve-month revenue of about HK$11.8B (latest available figure, as of Jul 2, 2026).

What is the net profit margin of 1809?

The net profit margin of 1809 is about 9.2%, meaning it keeps roughly 9.2% of revenue as net income. Based on the latest reported figures.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.