Coreana Cosmetics Co.Ltd vs Procter & Gamble: Fair Value & Quality
Both stocks run through our valuation models. Here is how Coreana Cosmetics Co.Ltd (027050) and Procter & Gamble (PG) compare, as of Aug 21, 2026.
As of Aug 21, 2026, Fair Value Calculator sees Procter & Gamble as the less overvalued of the two: Coreana Cosmetics Co.Ltd trades at KRW 1,377 versus a fair value of KRW 513 (-63%), while Procter & Gamble trades at $143 versus $108 (-24%).
Coreana Cosmetics Co.Ltd
027050.KQ · KRW · Consumer Staples
-63%
upside to fair value
overvalued
PriceKRW 1,377
Fair ValueKRW 513
Quality40/100
Procter & Gamble
PG · USD · Consumer Staples
-24%
upside to fair value
overvalued
Price$143
Fair Value$108
Quality75/100
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Head-to-head numbers
Green value = the better side for that row (for valuation multiples: lower = cheaper).
Coreana Cosmetics Co.LtdProcter & Gamble
Valuation
—P/E (TTM)21.5×
—P/S (TTM)3.95×
—P/B6.58×
—EV/EBITDA14.3×
—PEG4.13×
3.2%Dividend yield3.0%
—Dividend per share$4.23
Profitability
-10%Net margin19%
-2%Operating margin23%
-8%Return on equity31%
-2%Return on assets11%
Growth
-2%Revenue growth (YoY)7%
-2.9%Avg. growth/yr (3Y)1.7%
-3.2%Avg. growth/yr (5Y)3.5%
Balance & size
—Debt / equity0.48×
$31MMarket cap$342B
weakGrowth qualityhealthy
Procter & Gamble leads: 1 to 7 metric wins.
Dash = not meaningfully computable, for example with negative equity.
Quality in detail
The quality score, broken down into the same factor families as on the stock page, 0 to 100 per family.
Coreana Cosmetics Co.Ltdof which business quality 42 · market factors 23Procter & Gambleof which business quality 71 · market factors 50
ProfitabilityMargins and returns on capital today
20
73
Quality GrowthAre margins and returns improving?
19
46
CashflowEarnings quality: real cash, not paper profit
InvestmentDisciplined investing over empire-building
100
85
Low VolatilityCalm price path (market factor)
64
95
MomentumPrice trend over the last 3–12 months (market factor)
7
35
52W MomentumDistance to the 52-week high (market factor)
5
25
Net IssuanceBuybacks instead of dilution
44
91
What the models say
The median fair value (base case) per model family, each in the currency of its trading venue. Green = above the current price, red = below.
Coreana Cosmetics Co.Ltd
Dividend DiscountKRW 519
Asset-BasedKRW 1,742
2 of 3 models see the stock below the current price.
Procter & Gamble
DCF Models$97.73
Earnings-Based$85.21
Dividend Discount$59.55
Multiples$120
Asset-Based$14.97
Growth DCF$74.21
Economic Profit$68.20
Growth Earnings$112
23 of 24 models see the stock below the current price.
Scenario ranges
From our cautious bear case to the optimistic bull case. The white tick is the current price: left of fair value means room to run.
Coreana Cosmetics Co.Ltd
Bear KRW 466Fair Value KRW 513Bull KRW 585
KRW 1,377 = current price (white tick)
Procter & Gamble
Bear $70.77Fair Value $108Bull $151
$143 = current price (white tick)
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Ranked within their sector
Where each stock sits within its sector peer group. Band = middle 50% of peers, tick = median, dot = this stock.
Coreana Cosmetics Co.Ltd · Consumer Staples
Quality score40 · bottom 25%
Fair value upside-63% · bottom 25%
Procter & Gamble · Consumer Staples
Quality score75 · Top 25%
Fair value upside-24% · below median
Bottom line
As of Aug 21, 2026, Fair Value Calculator sees Procter & Gamble as the less overvalued of the two: Coreana Cosmetics Co.Ltd trades at KRW 1,377 versus a fair value of KRW 513 (-63%), while Procter & Gamble trades at $143 versus $108 (-24%).
Procter & Gamble has the higher quality score (75/100).
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A model-based valuation snapshot from 21 models. Values change with price and fundamentals; the date shown above applies.
