STOCK COMPARISON
kakaopay vs Microsoft: Fair Value & Quality
Both stocks run through our valuation models. Here is how kakaopay (377300) and Microsoft (MSFT) compare, as of Aug 10, 2026.
As of Aug 10, 2026, Fair Value Calculator sees Microsoft as the less overvalued of the two: kakaopay trades at KRW 42,000 versus a fair value of KRW 14,839 (-65%), while Microsoft trades at $500 versus $274 (-45%).
kakaopay
377300.KO · KRW · Information Technology
-65%
upside to fair value
overvalued
PriceKRW 42,000
Fair ValueKRW 14,839
Quality60/100
Microsoft
MSFT · USD · Information Technology
-45%
upside to fair value
overvalued
Price$500
Fair Value$274
Quality68/100
Head-to-head numbers
Green value = the better side for that row (for valuation multiples: lower = cheaper).
kakaopayMicrosoft
Valuation
—P/E (TTM)22.9×
—P/S (TTM)8.99×
—P/B8.33×
—EV/EBITDA15.6×
—PEG1.19×
—Dividend yield0.9%
—Dividend per share$3.56
Profitability
6%Net margin39%
11%Operating margin46%
4%Return on equity34%
1%Return on assets15%
Growth
42%Revenue growth (YoY)18%
22.5%Avg. growth/yr (3Y)12.4%
27.5%Avg. growth/yr (5Y)14.5%
Balance & size
0.00×Debt / equity0.12×
$4BMarket cap$2.9T
healthyGrowth qualityexpensive
Even match: 4 to 4 metric wins.
Dash = not meaningfully computable, for example with negative equity.
Quality in detail
The quality score, broken down into the same factor families as on the stock page, 0 to 100 per family.
kakaopayof which business quality 60 · market factors 7
Microsoftof which business quality 65 · market factors 51
ProfitabilityMargins and returns on capital today
22
75
Quality GrowthAre margins and returns improving?
72
53
CashflowEarnings quality: real cash, not paper profit
70
71
Fin. StrengthBalance sheet, leverage, solvency risk
66
79
InvestmentDisciplined investing over empire-building
68
1
Low VolatilityCalm price path (market factor)
0
57
MomentumPrice trend over the last 3–12 months (market factor)
12
48
52W MomentumDistance to the 52-week high (market factor)
6
51
Net IssuanceBuybacks instead of dilution
77
84
What the models say
The median fair value (base case) per model family, each in the currency of its trading venue. Green = above the current price, red = below.
kakaopay
DCF ModelsKRW 28,423
Earnings-BasedKRW 12,288
MultiplesKRW 11,789
Asset-BasedKRW 9,415
Growth DCFKRW 29,305
Economic ProfitKRW 13,752
Growth EarningsKRW 11,200
24 of 24 models see the stock below the current price.
Microsoft
DCF Models$289
Earnings-Based$189
Dividend Discount$61.93
Multiples$206
Asset-Based$30.98
Growth DCF$201
Economic Profit$184
Growth Earnings$276
26 of 26 models see the stock below the current price.
Scenario ranges
From our cautious bear case to the optimistic bull case. The white tick is the current price: left of fair value means room to run.
kakaopay
Bear KRW 7,840Fair Value KRW 14,839Bull KRW 15,132
KRW 42,000 = current price (white tick)
Microsoft
Bear $159Fair Value $274Bull $358
$500 = current price (white tick)
Compare two other stocks
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Ranked within their sector
Where each stock sits within its sector peer group. Band = middle 50% of peers, tick = median, dot = this stock.
kakaopay · Information Technology
Quality score60 · above median
Fair value upside-65% · below median
Microsoft · Information Technology
Quality score68 · Top 25%
Fair value upside-45% · below median
Bottom line
As of Aug 10, 2026, Fair Value Calculator sees Microsoft as the less overvalued of the two: kakaopay trades at KRW 42,000 versus a fair value of KRW 14,839 (-65%), while Microsoft trades at $500 versus $274 (-45%).
Microsoft has the higher quality score (68/100).
See the full analysis →
More comparisons
Popular match-ups from the same sectors, all with fair value and quality score.
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A model-based valuation snapshot from 21 models. Values change with price and fundamentals; the date shown above applies.
