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STOCK COMPARISON

China Merchants Securities Co vs Morgan Stanley: Fair Value & Quality

Both stocks run through our valuation models. Here is how China Merchants Securities Co (600999) and Morgan Stanley (MS) compare, as of Sep 22, 2026.

As of Sep 22, 2026, Fair Value Calculator sees Morgan Stanley as the less overvalued of the two: China Merchants Securities Co trades at ¥17.59 versus a fair value of ¥15.28 (-13%), while Morgan Stanley trades at $203 versus $186 (-8%).
China Merchants Securities Co
600999.SHG · CNY · Financials
-13%
upside to fair value
overvalued
Price¥17.59
Fair Value¥15.28
Quality64/100
Morgan Stanley
MS · USD · Financials
-8%
upside to fair value
fairly valued
Price$203
Fair Value$186
Quality67/100
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Head-to-head numbers

Green value = the better side for that row (for valuation multiples: lower = cheaper).

China Merchants Securities CoMorgan Stanley
Valuation
13.0×P/E (TTM)20.1×
6.03×P/S (TTM)4.79×
1.22×P/B3.14×
EV/EBITDA22.1×
PEG2.64×
−13.1%Fair value upside−8.4%
3.1%Dividend yield1.8%
¥0.57Dividend per share$4.00
Profitability
56%Operating margin41%
1.21×EBIT margin trend (5Y)0.66×
10%Return on equity16%
2%Return on assets1%
Growth
53%Revenue growth (YoY)16%
9.3%Avg. growth/yr (3Y)22.5%
0.5%Avg. growth/yr (5Y)18.3%
+7.2%Value creation/yr+8.1%
Balance & size
1.9×Interest coverage (EBIT/interest)0.4×
0.41×Debt / equity3.13×
$25BMarket cap$351B
weakGrowth qualitymixed

China Merchants Securities Co leads: 8 to 6 metric wins.

Dash = not meaningfully computable, for example with negative equity.

Quality in detail

The quality score, broken down into the same factor families as on the stock page, 0 to 100 per family.

China Merchants Securities Coof which business quality 58 · market factors 53 Morgan Stanleyof which business quality 62 · market factors 63
ProfitabilityMargins and returns on capital today
35
31
Quality GrowthAre margins and returns improving?
67
56
CashflowEarnings quality: real cash, not paper profit
0
100
Fin. StrengthBalance sheet, leverage, solvency risk
100
26
InvestmentDisciplined investing over empire-building
77
82
Low VolatilityCalm price path (market factor)
85
58
MomentumPrice trend over the last 3–12 months (market factor)
43
62
52W MomentumDistance to the 52-week high (market factor)
33
70
Net IssuanceShare count: buybacks or dilution?
92
96

What the models say

How far the median fair value (base case) per model family sits from the current price, in percent. The amount in the currency of the trading venue is shown underneath.

above the price, more than 15% above close to the price, 85% to 115% of the price below the price, more than 15% below

Model familyChina Merchants Securities CoPrice ¥17.59Morgan StanleyPrice $203
DCF Modelsn/a-36%below the price$130
Earnings-Basedn/a+5%close to the price$214
Dividend Discountn/a-61%below the price$79.85
Multiples-12%close to the price¥15.43-41%below the price$119
Asset-Based-31%below the price¥12.16-77%below the price$47.42
Growth DCFn/a+64%above the price$332
Economic Profitn/a-53%below the price$95.82
Minimum-31%below the price¥12.16-77%below the price$47.42
Maximum-12%close to the price¥15.43+64%above the price$332
Median-22%below the price¥13.80-41%below the price$119
Geometric mean-22%below the price¥13.70-40%below the price$122

Minimum, maximum, median and geometric mean refer to the family values in this table. Geometric because deviations are ratios: half the price and twice the price average to 100%, not 125%.

China Merchants Securities Co: 2 of 2 models see the stock below the current price.

Morgan Stanley: 11 of 13 models see the stock below the current price.

Scenario ranges

From our cautious bear scenario to the optimistic bull scenario. The white tick is the current price (value above it), the green tick the fair value (value below it): if the price sits left of the fair value, there is room to rise.

China Merchants Securities Co
Price ¥17.59
Fair Value ¥15.28
Bear ¥11.46Bull ¥19.10
Morgan Stanley
Price $203
Fair Value $186
Bear $77.78Bull $308

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Ranked within their sector

Where each stock sits within its sector peer group. Band = middle 50% of peers, tick = median, dot = this stock.

China Merchants Securities Co · Financials

Quality score64 · Top 25%
Fair value upside-13% · below median

Morgan Stanley · Financials

Quality score67 · Top 25%
Fair value upside-8% · above median

Bottom line

As of Sep 22, 2026, Fair Value Calculator sees Morgan Stanley as the less overvalued of the two: China Merchants Securities Co trades at ¥17.59 versus a fair value of ¥15.28 (-13%), while Morgan Stanley trades at $203 versus $186 (-8%).

Morgan Stanley has the higher quality score (67/100).

See the full analysis →

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A model-based valuation snapshot from 26 models. Values change with price and fundamentals; the date shown above applies.