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STOCK COMPARISON

Kuobrothers vs Amazon.com: Fair Value & Quality

Both stocks run through our valuation models. Here is how Kuobrothers (8477) and Amazon.com (AMZN) compare, as of Sep 25, 2026.

As of Sep 25, 2026, Fair Value Calculator sees Amazon.com as the less overvalued of the two: Kuobrothers trades at TWD 14.35 versus a fair value of TWD 1.65 (-89%), while Amazon.com trades at $249 versus $128 (-49%).
Kuobrothers
8477.TWO · TWD · Consumer Discretionary
-89%
upside to fair value
overvalued
PriceTWD 14.35
Fair ValueTWD 1.65
Quality48/100
Amazon.com
AMZN · USD · Consumer Discretionary
-49%
upside to fair value
overvalued
Price$249
Fair Value$128
Quality54/100
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Head-to-head numbers

Green is the better side of a row, red the weaker one (for valuation multiples: lower = cheaper). Grey rows are for reference only and are not scored.

betterweakerfor reference, not scored

KuobrothersAmazon.com
Valuation
n/aP/E (TTM)29.8×
0.08×P/S (TTM)3.63×
0.09×P/B6.57×
n/aEV/EBITDA17.2×
n/aPEG1.41×
−88.5%Fair value upside−48.8%
Profitability
-9%Operating margin13%
n/aEBIT margin trend (5Y)1.90×
-7%Return on equity24%
-9%Return on assets7%
Growth
-41%Revenue growth (YoY)17%
-43.9%Avg. growth/yr (3Y)11.7%
-38.1%Avg. growth/yr (5Y)13.2%
n/aValue creation/yr+27.7%
Balance & size
n/aInterest coverage (EBIT/interest)35.2×
n/aDebt / equity0.16×
$29MMarket cap$2.7T
weakGrowth qualityexpensive

Amazon.com leads: 2 to 6 metric wins.

n/a = not meaningfully computable, for example with negative equity.

Quality in detail

The quality score, broken down into the same factor families as on the stock page, 0 to 100 per family.

Kuobrothersof which business quality 48 · market factors 49 Amazon.comof which business quality 55 · market factors 51
ProfitabilityMargins and returns on capital today
18
65
Quality GrowthAre margins and returns improving?
20
52
CashflowEarnings quality: real cash, not paper profit
33
44
Fin. StrengthBalance sheet, leverage, solvency risk
93
80
InvestmentDisciplined investing over empire-building
94
3
Low VolatilityCalm price path (market factor)
70
42
MomentumPrice trend over the last 3–12 months (market factor)
42
57
52W MomentumDistance to the 52-week high (market factor)
37
52
Net IssuanceShare count: buybacks or dilution?
40
66

What the models say

How far the median fair value (base case) per model family sits from the current price, in percent. The amount in the currency of the trading venue is shown underneath.

above the price, more than 15% above close to the price, 85% to 115% of the price below the price, more than 15% below

Model familyKuobrothersPrice TWD 14.35Amazon.comPrice $249
DCF Modelsn/a-37%below the price$156
Earnings-Basedn/a-26%below the price$184
Multiplesn/a-48%below the price$129
Asset-Based-75%below the priceTWD 3.59-90%below the price$25.60
Growth DCFn/a-71%below the price$72.51
Economic Profitn/a-64%below the price$90.56
Growth Earningsn/a-4%close to the price$239
Minimum-75%below the priceTWD 3.59-90%below the price$25.60
Maximum-75%below the priceTWD 3.59-4%close to the price$239
Median-75%below the priceTWD 3.59-48%below the price$129
Geometric mean-75%below the priceTWD 3.59-58%below the price$106

Minimum, maximum, median and geometric mean refer to the family values in this table. Geometric because deviations are ratios: half the price and twice the price average to 100%, not 125%.

Kuobrothers: 1 of 1 models see the stock below the current price.

Amazon.com: 23 of 24 models see the stock below the current price.

Scenario ranges

From our cautious bear scenario to the optimistic bull scenario. The white tick is the current price (value above it), the green tick the fair value (value below it): if the price sits left of the fair value, there is room to rise.

Kuobrothers
Price TWD 14.35
Fair Value TWD 1.65
Bear TWD 1.09Bull TWD 2.06
Amazon.com
Price $249
Fair Value $128
Bear $70.37Bull $161

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Ranked within their sector

Where each stock sits within its sector peer group. Band = middle 50% of peers, tick = median, dot = this stock.

Kuobrothers · Consumer Discretionary

Quality score48 · below median
Fair value upside-89% · bottom 25%

Amazon.com · Consumer Discretionary

Quality score54 · above median
Fair value upside-49% · bottom 25%

Bottom line

As of Sep 25, 2026, Fair Value Calculator sees Amazon.com as the less overvalued of the two: Kuobrothers trades at TWD 14.35 versus a fair value of TWD 1.65 (-89%), while Amazon.com trades at $249 versus $128 (-49%).

Amazon.com has the higher quality score (54/100).

Open Amazon.com live analysis →

More comparisons

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A model-based valuation snapshot from 26 models. Values change with price and fundamentals; the date shown above applies.