STOCK COMPARISON
Alphabet Inc Class C vs Meta Platforms: Fair Value & Quality
Both stocks run through our valuation models. Here is how Alphabet Inc Class C (GOOG) and Meta Platforms (META) compare, as of Aug 8, 2026.
As of Aug 8, 2026, Fair Value Calculator sees Meta Platforms as the less overvalued of the two: Alphabet Inc Class C trades at $357 versus a fair value of $145 (-59%), while Meta Platforms trades at $590 versus $535 (-9%).
Alphabet Inc Class C
GOOG · USD · Communication Services
-59%
upside to fair value
overvalued
Price$357
Fair Value$145
Quality70/100
Meta Platforms
META · USD · Communication Services
-9%
upside to fair value
fairly valued
Price$590
Fair Value$535
Quality56/100
Head-to-head numbers
Green value = the better side for that row (for valuation multiples: lower = cheaper).
Alphabet Inc Class CMeta Platforms
Valuation
26.4×P/E (TTM)24.3×
10.00×P/S (TTM)7.90×
10.17×P/B7.82×
26.3×EV/EBITDA15.8×
1.36×PEG0.87×
0.2%Dividend yield0.3%
$0.84Dividend per share$2.10
Profitability
38%Net margin33%
36%Operating margin41%
39%Return on equity33%
15%Return on assets16%
Growth
22%Revenue growth (YoY)33%
12.5%Avg. growth/yr (3Y)19.9%
17.2%Avg. growth/yr (5Y)18.5%
Balance & size
0.11×Debt / equity0.27×
$4.2TMarket cap$1.7T
expensiveGrowth qualityexpensive
Meta Platforms leads: 3 to 11 metric wins.
Dash = not meaningfully computable, for example with negative equity.
Quality in detail
The quality score, broken down into the same factor families as on the stock page, 0 to 100 per family.
Alphabet Inc Class Cof which business quality 69 · market factors 66
Meta Platformsof which business quality 68 · market factors 29
ProfitabilityMargins and returns on capital today
84
81
Quality GrowthAre margins and returns improving?
56
43
CashflowEarnings quality: real cash, not paper profit
61
74
Fin. StrengthBalance sheet, leverage, solvency risk
82
82
InvestmentDisciplined investing over empire-building
8
0
Low VolatilityCalm price path (market factor)
52
45
MomentumPrice trend over the last 3–12 months (market factor)
62
25
52W MomentumDistance to the 52-week high (market factor)
89
18
Net IssuanceBuybacks instead of dilution
99
97
What the models say
The median fair value (base case) per model family, each in the currency of its trading venue. Green = above the current price, red = below.
Alphabet Inc Class C
DCF Models$207
Earnings-Based$260
Dividend Discount$15.70
Multiples$130
Asset-Based$22.75
Growth DCF$170
Economic Profit$155
Growth Earnings$330
25 of 26 models see the stock below the current price.
Meta Platforms
DCF Models$703
Earnings-Based$869
Dividend Discount$46.31
Multiples$424
Asset-Based$66.28
Growth DCF$577
Economic Profit$473
Growth Earnings$1,141
13 of 26 models see the stock below the current price.
Scenario ranges
From our cautious bear case to the optimistic bull case. The white tick is the current price: left of fair value means room to run.
Alphabet Inc Class C
Bear $107Fair Value $145Bull $377
$357 = current price (white tick)
Meta Platforms
Bear $392Fair Value $535Bull $1,407
$590 = current price (white tick)
Compare two other stocks
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Ranked within their sector
Where each stock sits within its sector peer group. Band = middle 50% of peers, tick = median, dot = this stock.
Alphabet Inc Class C · Communication Services
Quality score70 · Top 25%
Fair value upside-59% · bottom 25%
Meta Platforms · Communication Services
Quality score56 · above median
Fair value upside-9% · above median
Bottom line
As of Aug 8, 2026, Fair Value Calculator sees Meta Platforms as the less overvalued of the two: Alphabet Inc Class C trades at $357 versus a fair value of $145 (-59%), while Meta Platforms trades at $590 versus $535 (-9%).
Alphabet Inc Class C has the higher quality score (70/100).
See the full analysis →
More comparisons
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A model-based valuation snapshot from 21 models. Values change with price and fundamentals; the date shown above applies.
