Alphabet Inc Class C vs Netflix: Fair Value & Quality
Both stocks run through our valuation models. Here is how Alphabet Inc Class C (GOOG) and Netflix (NFLX) compare, as of Aug 13, 2026.
As of Aug 13, 2026, Fair Value Calculator sees Netflix as the less overvalued of the two: Alphabet Inc Class C trades at $343 versus a fair value of $145 (-58%), while Netflix trades at $74.79 versus $49.35 (-34%).
Alphabet Inc Class C
GOOG · USD · Communication Services
-58%
upside to fair value
overvalued
Price$343
Fair Value$145
Quality70/100
Netflix
NFLX · USD · Communication Services
-34%
upside to fair value
overvalued
Price$74.79
Fair Value$49.35
Quality87/100
Head-to-head numbers
Green value = the better side for that row (for valuation multiples: lower = cheaper).
Alphabet Inc Class CNetflix
Valuation
26.4×P/E (TTM)23.7×
10.00×P/S (TTM)6.59×
10.17×P/B11.61×
26.3×EV/EBITDA21.9×
1.36×PEG1.44×
0.2%Dividend yield—
$0.84Dividend per share—
Profitability
38%Net margin29%
36%Operating margin32%
39%Return on equity48%
15%Return on assets15%
Growth
22%Revenue growth (YoY)16%
12.5%Avg. growth/yr (3Y)12.6%
17.2%Avg. growth/yr (5Y)12.6%
Balance & size
0.11×Debt / equity0.51×
$4.2TMarket cap$309B
expensiveGrowth qualityhealthy
Alphabet Inc Class C leads: 7 to 6 metric wins.
Dash = not meaningfully computable, for example with negative equity.
Quality in detail
The quality score, broken down into the same factor families as on the stock page, 0 to 100 per family.
Alphabet Inc Class Cof which business quality 69 · market factors 64Netflixof which business quality 82 · market factors 21
ProfitabilityMargins and returns on capital today
84
85
Quality GrowthAre margins and returns improving?
56
81
CashflowEarnings quality: real cash, not paper profit
InvestmentDisciplined investing over empire-building
8
78
Low VolatilityCalm price path (market factor)
52
39
MomentumPrice trend over the last 3–12 months (market factor)
59
20
52W MomentumDistance to the 52-week high (market factor)
86
4
Net IssuanceBuybacks instead of dilution
99
98
What the models say
The median fair value (base case) per model family, each in the currency of its trading venue. Green = above the current price, red = below.
Alphabet Inc Class C
DCF Models$200
Earnings-Based$260
Dividend Discount$15.70
Multiples$133
Asset-Based$22.75
Growth DCF$181
Economic Profit$155
Growth Earnings$343
22 of 26 models see the stock below the current price.
Netflix
DCF Models$94.36
Earnings-Based$60.95
Multiples$43.58
Asset-Based$4.23
Growth DCF$64.20
Economic Profit$40.90
Growth Earnings$81.21
16 of 24 models see the stock below the current price.
Scenario ranges
From our cautious bear case to the optimistic bull case. The white tick is the current price: left of fair value means room to run.
Alphabet Inc Class C
Bear $107Fair Value $145Bull $377
$343 = current price (white tick)
Netflix
Bear $36.69Fair Value $49.35Bull $106
$74.79 = current price (white tick)
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Ranked within their sector
Where each stock sits within its sector peer group. Band = middle 50% of peers, tick = median, dot = this stock.
Alphabet Inc Class C · Communication Services
Quality score70 · Top 25%
Fair value upside-58% · bottom 25%
Netflix · Communication Services
Quality score87 · Top 25%
Fair value upside-34% · below median
Bottom line
As of Aug 13, 2026, Fair Value Calculator sees Netflix as the less overvalued of the two: Alphabet Inc Class C trades at $343 versus a fair value of $145 (-58%), while Netflix trades at $74.79 versus $49.35 (-34%).
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A model-based valuation snapshot from 21 models. Values change with price and fundamentals; the date shown above applies.
