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STOCK COMPARISON

LVMH Moët Hennessy - Louis Vuitton vs Huatai Securities Co: Fair Value & Quality

Both stocks run through our valuation models. Here is how LVMH Moët Hennessy - Louis Vuitton (MC) and Huatai Securities Co (601688) compare, as of Aug 10, 2026.

As of Aug 10, 2026, Fair Value Calculator sees Huatai Securities Co as the more attractively valued of the two: LVMH Moët Hennessy - Louis Vuitton trades at €480 versus a fair value of €485 (+1%), while Huatai Securities Co trades at ¥19.28 versus ¥30.85 (+60%).
LVMH Moët Hennessy - Louis Vuitton
MC.PA · EUR · Consumer Discretionary
+1%
upside to fair value
fairly valued
Price€480
Fair Value€485
Quality73/100
Huatai Securities Co
601688.SHG · CNY · Financials
+60%
upside to fair value
undervalued
Price¥19.28
Fair Value¥30.85
Quality57/100

Head-to-head numbers

Green value = the better side for that row (for valuation multiples: lower = cheaper).

LVMH Moët Hennessy - Louis VuittonHuatai Securities Co
Valuation
22.4×P/E (TTM)11.1×
3.46×P/S (TTM)4.72×
4.14×P/B0.90×
13.7×EV/EBITDA—
1.95×PEG—
2.6%Dividend yield2.7%
€13.00Dividend per share¥0.55
Profitability
13%Net margin44%
21%Operating margin58%
16%Return on equity9%
8%Return on assets2%
Growth
-5%Revenue growth (YoY)45%
0.7%Avg. growth/yr (3Y)2.7%
12.6%Avg. growth/yr (5Y)-0.1%
Balance & size
0.18×Debt / equity0.31×
$279BMarket cap$28B
mixedGrowth qualityweak

Huatai Securities Co leads: 5 to 7 metric wins.

Dash = not meaningfully computable, for example with negative equity.

Quality in detail

The quality score, broken down into the same factor families as on the stock page, 0 to 100 per family.

LVMH Moët Hennessy - Louis Vuittonof which business quality 70 · market factors 48 Huatai Securities Coof which business quality 53 · market factors 47
ProfitabilityMargins and returns on capital today
56
34
Quality GrowthAre margins and returns improving?
45
37
CashflowEarnings quality: real cash, not paper profit
79
0
Fin. StrengthBalance sheet, leverage, solvency risk
75
100
InvestmentDisciplined investing over empire-building
82
70
Low VolatilityCalm price path (market factor)
70
76
MomentumPrice trend over the last 3–12 months (market factor)
43
39
52W MomentumDistance to the 52-week high (market factor)
31
30
Net IssuanceBuybacks instead of dilution
85
91

What the models say

The median fair value (base case) per model family, each in the currency of its trading venue. Green = above the current price, red = below.

LVMH Moët Hennessy - Louis Vuitton

DCF Models€585
Earnings-Based€242
Dividend Discount€260
Multiples€430
Asset-Based€91.68
Growth DCF€487
Economic Profit€275
Growth Earnings€373

15 of 26 models see the stock below the current price.

Huatai Securities Co

Multiples¥19.49
Asset-Based¥15.36

1 of 2 models see the stock below the current price.

Scenario ranges

From our cautious bear case to the optimistic bull case. The white tick is the current price: left of fair value means room to run.

LVMH Moët Hennessy - Louis Vuitton
Bear €359Fair Value €485Bull €607
€480 = current price (white tick)
Huatai Securities Co
Bear ¥23.14Fair Value ¥30.85Bull ¥38.57
¥19.28 = current price (white tick)

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Ranked within their sector

Where each stock sits within its sector peer group. Band = middle 50% of peers, tick = median, dot = this stock.

LVMH Moët Hennessy - Louis Vuitton · Consumer Discretionary

Quality score73 · Top 25%
Fair value upside+1% · above median

Huatai Securities Co · Financials

Quality score57 · above median
Fair value upside+60% · Top 25%

Bottom line

As of Aug 10, 2026, Fair Value Calculator sees Huatai Securities Co as the more attractively valued of the two: LVMH Moët Hennessy - Louis Vuitton trades at €480 versus a fair value of €485 (+1%), while Huatai Securities Co trades at ¥19.28 versus ¥30.85 (+60%).

LVMH Moët Hennessy - Louis Vuitton has the higher quality score (73/100).

See the full analysis →
LVMH Moët Hennessy - Louis Vuitton · Huatai Securities Co

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A model-based valuation snapshot from 21 models. Values change with price and fundamentals; the date shown above applies.