EN DE
STOCK COMPARISON

Morgan Stanley vs Visa Inc. Class A: Fair Value & Quality

Both stocks run through our valuation models. Here is how Morgan Stanley (MS) and Visa Inc. Class A (V) compare, as of Sep 4, 2026.

As of Sep 4, 2026, Fair Value Calculator sees Morgan Stanley as the less overvalued of the two: Morgan Stanley trades at $217 versus a fair value of $139 (-36%), while Visa Inc. Class A trades at $379 versus $198 (-48%).
Morgan Stanley
MS · USD · Financials
-36%
upside to fair value
overvalued
Price$217
Fair Value$139
Quality67/100
Visa Inc. Class A
V · USD · Financials
-48%
upside to fair value
overvalued
Price$379
Fair Value$198
Quality82/100
Get comparisons like this free by email every month: the most undervalued quality stocks.

Head-to-head numbers

Green value = the better side for that row (for valuation multiples: lower = cheaper).

Morgan StanleyVisa Inc. Class A
Valuation
20.1×P/E (TTM)30.4×
4.79×P/S (TTM)15.42×
3.14×P/B17.51×
22.1×EV/EBITDA22.0×
2.64×PEG1.53×
−36.0%Fair value upside−47.7%
1.8%Dividend yield0.7%
$4.00Dividend per share$2.60
Profitability
41%Operating margin67%
0.66×EBIT margin trend (5Y)0.93×
16%Return on equity60%
1%Return on assets19%
Growth
16%Revenue growth (YoY)17%
22.5%Avg. growth/yr (3Y)10.9%
18.3%Avg. growth/yr (5Y)12.9%
+11.1%Value creation/yr+16.5%
Balance & size
0.4×Interest coverage (EBIT/interest)40.7×
3.13×Debt / equity0.52×
$351BMarket cap$664B
mixedGrowth qualityhealthy

Visa Inc. Class A leads: 7 to 9 metric wins.

Dash = not meaningfully computable, for example with negative equity.

Quality in detail

The quality score, broken down into the same factor families as on the stock page, 0 to 100 per family.

Morgan Stanleyof which business quality 62 · market factors 72 Visa Inc. Class Aof which business quality 76 · market factors 69
ProfitabilityMargins and returns on capital today
31
76
Quality GrowthAre margins and returns improving?
56
41
CashflowEarnings quality: real cash, not paper profit
100
85
Fin. StrengthBalance sheet, leverage, solvency risk
26
71
InvestmentDisciplined investing over empire-building
82
85
Low VolatilityCalm price path (market factor)
58
82
MomentumPrice trend over the last 3–12 months (market factor)
73
58
52W MomentumDistance to the 52-week high (market factor)
87
72
Net IssuanceBuybacks instead of dilution
96
100

What the models say

How far the median fair value (base case) per model family sits from the current price, in percent. The amount in the currency of the trading venue is shown underneath.

above the price, more than 15% above close to the price, 85% to 115% of the price below the price, more than 15% below

Model familyMorgan StanleyPrice $217Visa Inc. Class APrice $379
DCF Models-40%below the price$130-38%below the price$236
Earnings-Based-2%close to the price$214-29%below the price$269
Dividend Discount-63%below the price$79.85n/a
Multiples-45%below the price$119-75%below the price$94.55
Asset-Based-78%below the price$47.42-96%below the price$15.30
Growth DCF+53%above the price$332-42%below the price$219
Economic Profit-56%below the price$95.82-50%below the price$190
Minimum-78%below the price$47.42-96%below the price$15.30
Maximum+53%above the price$332-29%below the price$269
Median-45%below the price$119-46%below the price$205
Geometric mean-44%below the price$122-67%below the price$125

Minimum, maximum, median and geometric mean refer to the family values in this table. Geometric because deviations are ratios: half the price and twice the price average to 100%, not 125%.

Morgan Stanley: 11 of 13 models see the stock below the current price.

Visa Inc. Class A: 10 of 11 models see the stock below the current price.

Scenario ranges

From our cautious bear case to the optimistic bull case. The white tick is the current price: left of fair value means room to run.

Morgan Stanley
Bear $77.78Fair Value $139Bull $228
$217 = current price (white tick)
Visa Inc. Class A
Bear $119Fair Value $198Bull $332
$379 = current price (white tick)

Compare two other stocks

Tap a field and type again, ticker or company name.

Free, no sign-up

Ranked within their sector

Where each stock sits within its sector peer group. Band = middle 50% of peers, tick = median, dot = this stock.

Morgan Stanley · Financials

Quality score67 · Top 25%
Fair value upside-36% · below median

Visa Inc. Class A · Financials

Quality score82 · Top 25%
Fair value upside-48% · bottom 25%

Bottom line

As of Sep 4, 2026, Fair Value Calculator sees Morgan Stanley as the less overvalued of the two: Morgan Stanley trades at $217 versus a fair value of $139 (-36%), while Visa Inc. Class A trades at $379 versus $198 (-48%).

Visa Inc. Class A has the higher quality score (82/100).

See the full analysis →
Morgan Stanley · Visa Inc. Class A

More comparisons

Popular match-ups from the same sectors, all with fair value and quality score.

Related to Morgan Stanley

Alphabet Inc Class C vs Verizon CommunicationsAlphabet Inc Class C vs At&tAlphabet Inc Class C vs NetEaseAmazon.com vs PDD Holdings

Related to Visa Inc. Class A

Amazon.com vs Sony GroupMeta Platforms vs Verizon CommunicationsMeta Platforms vs At&tMeta Platforms vs NetEase
Free · Top-25 report

See the undervalued quality stocks every month

Just your email for the monthly Top-25 report of the most undervalued quality stocks, with fair value, quality and price target. Plus 14 days of Pro to try, no card.

Free. You confirm by email (double opt-in) and can unsubscribe anytime in one click. Not financial advice.

A model-based valuation snapshot from 26 models. Values change with price and fundamentals; the date shown above applies.