White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 24, 2026.
McDonald's Corporation owns, operates, and franchises restaurants under the McDonald's brand in the United States and internationally.
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McDonald's Corporation owns, operates, and franchises restaurants under the McDonald's brand in the United States and internationally. It offers food and beverages, including hamburgers and cheeseburgers, various chicken sandwiches, fries, shakes, frozen desserts, sundaes, soft serve cones, cookies, pies, soft drinks, coffee, and other beverages; and full or limited breakfast, as well as sells various other products during limited-time promotions. The company owns and operates franchised restaurants under various structures, including conventional franchise, developmental license, or affiliate. McDonald's Corporation was founded in 1940 and is based in Chicago, Illinois.
McDonald's Corp. (0R16) currently trades at $231.76, while our model-based Fair Value estimate is $150.52, 35.1% below the price, so the stock looks overvalued today.
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model. Based on fiscal year 2025 figures (about 9 months old). Earnings retained since then ($3.07 per share) are deliberately not added.
Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds.
Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Highest evidence
FCF DCF
$69.41
$115.20
$176.57
79
Growth DCF
$72.79
$115.68
$170.95
78
Owner Earnings
$72.35
$119.29
$182.19
75
All 22 models by family
DCF Models
FCF DCF
$69.41
$115.20
$176.57
79
Owner Earnings
$72.35
$119.29
$182.19
75
5Y Revenue Exit
$34.26
$66.41
$104.80
71
5Y EBITDA Exit
$103.57
$187.96
$281.17
74
5Y P/E Exit
$93.14
$169.67
$244.75
70
10Y Revenue Exit
$45.19
$75.67
$111.22
66
10Y EBITDA Exit
$89.10
$155.41
$235.26
67
10Y P/E Exit
$82.76
$143.40
$209.65
63
Earnings-Based
Graham-Dodd
$81.43
$174.47
$221.57
66
PEG = 1.0
$26.83
$38.32
$49.82
57
EPV
$79.15
$99.35
$116.77
74
Dividend Discount
Gordon GGM
$62.83
$94.65
$127.59
68
DDM Multi-Stage
$62.83
$88.82
$117.17
67
Multiples
P/E Multiple
$179.64
$239.51
$299.39
63
P/S Multiple
$70.50
$94.00
$117.50
58
EV/EBIT
$185.25
$263.24
$341.23
65
EV/EBITDA
$150.24
$216.56
$282.88
67
EV/Revenue
$17.06
$45.26
$73.46
50
Growth DCF
Growth DCF
$72.79
$115.68
$170.95
78
Rev-Margin DCF
$34.26
$68.43
$104.90
71
Economic Profit
ROIC Compounder
$83.04
$108.79
$134.54
72
Growth Earnings
Growth-Adj P/E
$132.92
$189.89
$246.85
67
Open the full fair value analysis →
Overall quality
65/100
Of which business quality 60
· Market factors (momentum, volatility) 39
Profitability
64
Margins and returns on capital today
Quality Growth
46
Are margins and returns improving?
Cashflow
76
Earnings quality: real cash, not paper profit
Fin. Strength
30
Balance sheet, leverage, solvency risk
Investment
57
Disciplined investing over empire-building
Low Volatility
96
Calm price path (market factor)
Momentum
21
Price trend over the last 3–12 months (market factor)
52W Momentum
5
Distance to the 52-week high (market factor)
Net Issuance
91
Share count: buybacks or dilution?
Open the full quality analysis →
VALUE 0: the price sits above our fair-value range.
PAST 0: with negative equity (buybacks among others) return on equity is not meaningfully computable.
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Is McDonald's Corp. (0R16) overvalued or undervalued?
As of Sep 24, 2026, our model estimates a fair value of $150.52 versus a price of $231.76, about −35% upside (overvalued).
What is the fair value of 0R16?
Our model-based fair value for McDonald's Corp. is $150.52 (as of Sep 24, 2026), built from audited fundamentals. The current price: $231.76.
What is the quality score of 0R16?
McDonald's Corp. has a Quality Score of 65/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for McDonald's Corp. (0R16)?
Our model-based price target is the fair value of $150.52 (as of Sep 24, 2026) from 22 valuation models. Cautious scenario $87.09, optimistic scenario $219.87. It is a calculation from audited fundamentals, not an analyst target.
What is the McDonald's Corp. stock forecast for 2026?
Our models put fair value at $150.52, about −35% upside versus a price of $231.76 (overvalued). Cautious scenario $87.09, optimistic scenario $219.87. The calculation is refreshed regularly with new filings.
What is the revenue of McDonald's Corp. (0R16)?
McDonald's Corp. reported trailing-twelve-month revenue of about $27.4B (latest available figure, as of Sep 24, 2026).
Does McDonald's Corp. pay a dividend?
McDonald's Corp. currently shows a dividend yield of about 3.13% relative to its recent price (as of Sep 24, 2026).
What growth is priced into McDonald's Corp. (0R16)?
For today's price to be fair in a discounted-cash-flow model, McDonald's Corp. would have to grow free cash flow by +18.2 % per year for five years (discount rate 9.0 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 5 years revenue grew +7.0 % per year. As of Sep 24, 2026.
What discount rate (WACC) does the fair value of 0R16 use?
Our models discount McDonald's Corp. at 9.0 %: a base by market capitalisation (unknown), damped by beta 0.42, country premium for United Kingdom. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For McDonald's Corp. that is +18.2 % per year a year over ten years, using the same discount rate (9.0 %) and the same formula as our fair value.
How much growth has McDonald's Corp. (0R16) delivered so far?
Over the past 5 years revenue at McDonald's Corp. grew +7.0 % a year. The price currently implies +18.2 % per year free-cash-flow growth a year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
What is the free cash flow yield of McDonald's Corp. (0R16)?
The free-cash-flow yield on the price is 3.27 %: that much free cash flow McDonald's Corp. produces per unit of market value. When it exceeds the discount rate of our models (9.0 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of McDonald's Corp. (0R16)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For McDonald's Corp. it is $150.52 per share (as of Sep 24, 2026), against a price of $231.76. It is the blended result of 22 valuation models (cash flow, earnings, asset, dividend).
Is McDonald's Corp. stock overvalued or undervalued in 2026?
As of Sep 24, 2026, 0R16 trades above its calculated fair value: price $231.76, fair value $150.52, a gap of about −35% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of 0R16?
No. The price is what the market pays today ($231.76); the fair value is what the company's own numbers justify ($150.52). For McDonald's Corp. the two are $81.24 per share apart. That gap is exactly why we show both numbers side by side.
How much is McDonald's Corp. worth?
The market values McDonald's Corp. at about $166B (market capitalisation, as of Sep 24, 2026). Per share that is $231.76; our models calculate a fair value of $150.52 per share.
What do the bullish and bearish scenarios say about 0R16?
Our models span a range for McDonald's Corp.: cautious scenario $87.09, base $150.52, optimistic $219.87 per share (as of Sep 24, 2026, price $231.76). The range comes from different growth and margin assumptions, not from analyst opinions.
How far is 0R16 from its 52-week high?
McDonald's Corp. trades at $231.76, about 31% below its 52-week high of $335.83 and at the low of $231.53 (as of Oct 2, 2026). Distance from the high says nothing about value: that is what the fair value of $150.52 is for.
Is McDonald's Corp. stock attractive at the current price?
The data as of Sep 24, 2026: price $231.76, calculated fair value $150.52 (−35%), Quality Score 65/100, from 22 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of 0R16 calculated?
We run McDonald's Corp. through 22 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of $150.52, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 14.5 % above its aggregate fair value. McDonald's Corp. itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on
is it worth investing now.
What is the share price of McDonald's Corp. (0R16)?
The closing price on Oct 2, 2026 was $231.76. Our model-based fair value is $150.52, about −35% upside (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with McDonald's Corp. right now?
The price sits above even our optimistic bull case ($219.87). The favourable scenario is already priced in. Solid but not exceptional quality (65/100) and above fair value, neither a clear bargain nor a standout compounder. A fairly wide model range ($87.09 to $219.87) leaves room in how you read the outcome.
Where does the earnings growth of McDonald's Corp. (0R16) come from?
Earnings per share at McDonald's Corp. grew +9.8 % a year from 2014 to 2025. Broken into its drivers: revenue per share +3.0 %, EBIT margin +5.0 %, tax rate +1.9 %, residual (interest, one-offs) −0.3 %. The four rates multiply to the earnings growth rate, they do not add up. Start and end are three-year averages so a single exceptional year does not distort the result.
Key figures of McDonald's Corp.
How large is the market capitalisation of McDonald's Corp. (0R16)?
The market capitalisation of McDonald's Corp. is $166B. The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/E ratio of McDonald's Corp. (0R16)?
The price-to-earnings ratio of McDonald's Corp. is 0.2 (as of Jul 30, 2026). Price to earnings: how many years of current profit you pay for the stock. A P/E of 10 means ten years of profit.
What is the P/S ratio of McDonald's Corp. (0R16)?
The price-to-sales ratio of McDonald's Corp. is 0.08 (P/E × margin). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of McDonald's Corp. (0R16)?
Earnings per share at McDonald's Corp. are $11.32 (price ÷ EPS = P/E 0.2). Earnings per share over the last twelve months: total profit spread across every single share.
What is the dividend yield of McDonald's Corp. (0R16)?
The dividend yield of McDonald's Corp. is 3.1% (payout 64.1%). Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of McDonald's Corp. (0R16)?
The net margin of McDonald's Corp. is 31.9% (fiscal year 2025). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the EBIT return on assets of McDonald's Corp. (0R16)?
On an EBIT basis the return on assets of McDonald's Corp. is 20.1% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of McDonald's Corp. (0R16)?
The operating margin of McDonald's Corp. is 44.3% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at McDonald's Corp. (0R16)?
Revenue at McDonald's Corp. is growing +9.4% versus a year earlier (3y avg +5.1%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at McDonald's Corp. (0R16)?
Earnings per share at McDonald's Corp. are growing +6.9% versus a year earlier. How much earnings per share grew versus a year earlier.
How much net debt does McDonald's Corp. (0R16) carry?
The net debt of McDonald's Corp. is $54.0B (fiscal year 2025, ≈ 7.5 yrs of FCF). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.