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B.A.G Films and Media Limited (BAGFILMS) fair value: what the stock is really worth

As of Oct 1, 2026: fair value of B.A.G Films and Media Limited ₹3.27, price ₹4.07, upside -19.7%, quality 29 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.

  1. Fair value above price? No
  2. Good quality? No
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Communication Services · IN · ISIN INE116D01028

BA Thin data Sep 24, 2026

B.A.G Films and Media Limited

BAGFILMS · NSE

Weak valuationQuality is weak on top of the rich price.

!Fair value ₹3.27 · Overvalued (−19.7%)
!Quality 29/100
!Expensive Growth (revenue 5y +8.4 %/yr)
!Thin margins · 2.5% net margin (TTM)
!Low debt · negative free cash flow
✓Ranks above peers (8/12)
!Narrow moat 34/100
!Evidence only low, so the estimate is less certain
!Weak on future: 13 out of 100
!Weak on past: 9 out of 100

What runs behind every stock

69 individual criteria per stock, every one traceable See the method →

Price vs Fair Value

₹14.60 ₹2.35 Fair Value ₹3.27 Jun 2021 Oct 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 24, 2026.

How to read this chart

60‑month range ₹2.35 – ₹14.60 · fair‑value band ₹2.27 – ₹4.57 · the ₹4.07 price screens above the ₹3.27 fair value. Dashed = 300-day average. As of Sep 24, 2026.

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Company profile

B.A.G. Films and Media Limited engages in the content production, distribution, and allied activities in India. It operates through Audio -Visual Production; Leasing; FM Radio; F.M. Radio Podcast; Television Broadcasting Content Syndication; and Television Broadcasting segments.

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B.A.G. Films and Media Limited engages in the content production, distribution, and allied activities in India. It operates through Audio -Visual Production; Leasing; FM Radio; F.M. Radio Podcast; Television Broadcasting Content Syndication; and Television Broadcasting segments. The company operates News24, a 24-hour national Hindi news channel; E24, a 24-hour entertainment channel; and FM radio stations under the Dhamaal24 brand. It also provides infrastructural support for content production. B.A.G. Films and Media Limited was incorporated in 1993 and is based in Noida, India.

Stock analysis

B.A.G Films and Media Limited (BAGFILMS) currently trades at ₹4.07, while our model-based Fair Value estimate is ₹3.27, 19.7% below the price, so the stock looks overvalued today.

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Valuation

Bull case: the DCF Models group reads highest at a median of ₹7.47 per share, and 8 of the 14 models we run sit above the ₹4.07 price.

Bear case: the Earnings-Based group reads lowest at ₹3.03, and 6 of the 14 models stay below the price. Evidence for this calculation is low.

Scenario range: ₹2.27 (bear) to ₹4.57 (bull), the price of ₹4.07 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 29/100 (below-average quality), in the Communication Services sector.

Expensive Growth: The company is growing, but growth may require heavy reinvestment or weak cash conversion.

B.A.G Films and Media Limited reported revenue of ₹1.5B in FY2026 versus ₹1.2B in FY2022, a compound +5.6%/yr. Reported net income was ₹37.4M in FY2026, compounding +7.7%/yr from FY2022.

Key figures

Market cap ₹932M (≈ $9.7M) · P/E ratio 22.6 · P/S ratio 0.56 · EPS (TTM) ₹0.1800 · Net margin 2.5% · Return on equity 2.2% · Return on assets (EBIT) 3.5% · Operating margin 12.4%.

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 38 out of 100 (medium confidence).

What moves the price

The share trades about 47% below its 52-week high and 12% above its 52-week low, currently below its 200-day average.

For context, the median of 10 Communication Services peers we cover trades at 25% fair-value upside, at −20%, BAGFILMS screens richer than that median.

Fair Value models

Bear ₹2.27 Fair Value ₹3.27 Bull ₹4.57
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model. Based on fiscal year 2026 figures (about 6 months old). Earnings retained since then (₹0.0917 per share) are deliberately not added. Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds. Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Highest evidence
Owner Earnings ₹4.82 ₹7.47 ₹11.13 76
EPV ₹3.97 ₹4.81 ₹5.53 74
ROIC Compounder ₹3.97 ₹4.81 ₹5.53 72
All 14 models by family
DCF Models
Owner Earnings ₹4.82 ₹7.47 ₹11.13 76
Earnings-Based
Graham-Dodd ₹1.22 ₹3.03 ₹3.92 65
PEG = 1.0 ₹0.5500 ₹0.7800 ₹1.02 57
EPV ₹3.97 ₹4.81 ₹5.53 74
Multiples
P/E Multiple ₹2.97 ₹3.96 ₹4.95 63
P/S Multiple ₹2.30 ₹3.06 ₹3.83 58
P/B Multiple ₹2.30 ₹3.06 ₹3.83 55
EV/EBIT ₹7.20 ₹10.03 ₹12.86 66
EV/EBITDA ₹6.41 ₹8.98 ₹11.55 67
EV/Revenue ₹5.14 ₹7.90 ₹10.67 53
Asset-Based
NCAV (Graham) ₹4.13 ₹5.53 ₹8.25 54
Economic Profit
Residual Income ₹5.76 ₹5.45 ₹5.38 71
ROIC Compounder ₹3.97 ₹4.81 ₹5.53 72
Growth Earnings
Growth-Adj P/E ₹2.27 ₹3.25 ₹4.22 67

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Quality Score breakdown

Overall quality 29/100

Of which business quality 27 · Market factors (momentum, volatility) 32

Profitability 29
Margins and returns on capital today
Quality Growth 31
Are margins and returns improving?
Cashflow 0
Earnings quality: real cash, not paper profit
Fin. Strength 29
Balance sheet, leverage, solvency risk
Investment 84
Disciplined investing over empire-building
Low Volatility 69
Calm price path (market factor)
Momentum 22
Price trend over the last 3–12 months (market factor)
52W Momentum 5
Distance to the 52-week high (market factor)
Net Issuance 15
Share count: buybacks or dilution?

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Revenue & earnings trend

Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 45/100
The company is growing, but growth may require heavy reinvestment or weak cash conversion.
Revenue growth 1 year
+10.4%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+10.3%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+8.4%
Start year 2021 (pandemic). Over 10 years: +2.5% a year
Revenue growth 20 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+6.6%
What shareholders gained per year (last 5 years), in INR ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate. Measured in INR: this currency has depreciated against the euro and dollar over the long run, so part of the nominal rate is currency erosion that never reaches a EUR/USD investor.
+6.5%
Earnings growth per share plus dividend.
Earnings per share, growth per year+6.5%
Dividend (yield on the price)0.0%
Pace: 5 vs 10 years ⓘTwo data points, not a trend model: earnings growth per share over the last 5 fiscal years against the last 10. Labelled "steady" when both rates are within 3 percentage points of each other, otherwise picking up or flattening. Shown only when ten years of history exist.6.5% vs 20.8%, slowing
Profit margin 2020 to 2026 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.0% → 10%
Start year 2021 (pandemic)

BAGFILMS screens overvalued: fair value 20% below the price. Compare with Nexstar Media Group →

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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Broadcasting · 63 stocks

Beats the industry median on 8/12 measures
Overall it ranks above its industry peers.
Valuation
Quality Score 29 · Bottom 25%
Fair Value upside +83.5% · Above median
Profitability
Return on equity (TTM) 2.2% · Above median
Return on assets 2.3% · Above median
Net margin (TTM) 2.5% · Above median
Operating margin (TTM) 12.4% · Top 25%
Growth and dividend
Revenue growth 2.5% · Below median
Balance sheet
Debt / equity 0.24× · Above median

Valuation Multiplesvs Broadcasting median · lower = cheaper

P/E (TTM) 22.6× · Pricier than median
P/B 0.54× · Cheaper than median
P/S (TTM) 0.62× · Cheaper than median
EV/EBITDA 6.8× · Cheaper than median

Strength profile in five axes (Snowflake)

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE (fair-value potential)100 · sector 62
FUTURE (revenue growth)13 · sector 13
PAST (return on equity)9 · sector 8
HEALTH (low debt)88 · sector 95
DIVIDEND (yield)0 · sector 87

Context: sector, industry, market

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Broadcasting stocks, each showing price versus our Fair Value estimate.

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Jiangsu Broadcasting Cable Information Network Corporation 600959 ¥3.11 ¥1.72 −45%
SES S.A SESG €4.32 €10.08 +133%
MFE-Mediaforeurope N.V MFEA €2.21 €5.62 +154%
MBC Group 4072 19.03 SAR 8.97 SAR −53%
Métropole Télévision S.A MMT €10.76 €15.98 +49%
Beijing Gehua Catv Network Co 600037 ¥7.07 ¥3.62 −49%
PT Elang Mahkota Teknologi Tbk, through its subsidiaries, EMTK 384.00 IDR 782.48 IDR +104%
Sinclair, Inc SBGI $12.51 $15.59 +25%

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Cite: Fair Value Calculator (2026). "B.A.G Films and Media Limited Fair Value". https://www.fairvalue-calculator.com/stock/BAGFILMS

Frequently asked questions

Is B.A.G Films and Media Limited (BAGFILMS) overvalued or undervalued?
As of Sep 24, 2026, our model estimates a fair value of ₹3.27 versus a price of ₹4.07, about −20% upside (overvalued).
What is the fair value of BAGFILMS?
Our model-based fair value for B.A.G Films and Media Limited is ₹3.27 (as of Sep 24, 2026), built from audited fundamentals. The current price: ₹4.07.
What is the quality score of BAGFILMS?
B.A.G Films and Media Limited has a Quality Score of 29/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for B.A.G Films and Media Limited (BAGFILMS)?
Our model-based price target is the fair value of ₹3.27 (as of Sep 24, 2026) from 14 valuation models. Cautious scenario ₹2.27, optimistic scenario ₹4.57. It is a calculation from audited fundamentals, not an analyst target.
What is the B.A.G Films and Media Limited stock forecast for 2026?
Our models put fair value at ₹3.27, about −20% upside versus a price of ₹4.07 (overvalued). Cautious scenario ₹2.27, optimistic scenario ₹4.57. The calculation is refreshed regularly with new filings.
What is the revenue of B.A.G Films and Media Limited (BAGFILMS)?
B.A.G Films and Media Limited reported trailing-twelve-month revenue of about ₹1.5B (latest available figure, as of Sep 24, 2026).
What is the intrinsic value of B.A.G Films and Media Limited (BAGFILMS)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For B.A.G Films and Media Limited it is ₹3.27 per share (as of Sep 24, 2026), against a price of ₹4.07. It is the blended result of 14 valuation models (cash flow, earnings, asset, dividend).
Is B.A.G Films and Media Limited stock overvalued or undervalued in 2026?
As of Sep 24, 2026, BAGFILMS trades above its calculated fair value: price ₹4.07, fair value ₹3.27, a gap of about −20% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of BAGFILMS?
No. The price is what the market pays today (₹4.07); the fair value is what the company's own numbers justify (₹3.27). For B.A.G Films and Media Limited the two are ₹0.8000 per share apart. That gap is exactly why we show both numbers side by side.
How much is B.A.G Films and Media Limited worth?
The market values B.A.G Films and Media Limited at about ₹932M (market capitalisation, as of Sep 24, 2026). Per share that is ₹4.07; our models calculate a fair value of ₹3.27 per share.
What do the bullish and bearish scenarios say about BAGFILMS?
Our models span a range for B.A.G Films and Media Limited: cautious scenario ₹2.27, base ₹3.27, optimistic ₹4.57 per share (as of Sep 24, 2026, price ₹4.07). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of BAGFILMS?
B.A.G Films and Media Limited trades at a price-to-earnings ratio of 22.6 (as of Sep 24, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of ₹3.27 is built from several models across several years. Other multiples: P/B 0.5, P/S 0.6, EV/EBITDA 6.8.
How solid is the balance sheet of B.A.G Films and Media Limited (BAGFILMS)?
Balance-sheet figures for B.A.G Films and Media Limited (as of Sep 24, 2026): return on equity 2.2%, debt of 0.24 per unit of equity. They feed the Quality Score of 29/100, which measures business quality independently of the share price.
How far is BAGFILMS from its 52-week high?
B.A.G Films and Media Limited trades at ₹4.07, about 47% below its 52-week high of ₹7.74 and 12% above the low of ₹3.63 (as of Oct 1, 2026). Distance from the high says nothing about value: that is what the fair value of ₹3.27 is for.
Which stocks are comparable to B.A.G Films and Media Limited?
From the same area (Communication Services) we also value Nexstar Media Group, Sun TV Network Limited, Jiangsu Broadcasting Cable Information Network Corporation, SES S.A, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is B.A.G Films and Media Limited stock attractive at the current price?
The data as of Sep 24, 2026: price ₹4.07, calculated fair value ₹3.27 (−20%), Quality Score 29/100, from 14 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of BAGFILMS calculated?
We run B.A.G Films and Media Limited through 14 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of ₹3.27, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 14.5 % above its aggregate fair value. B.A.G Films and Media Limited itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of B.A.G Films and Media Limited (BAGFILMS)?
The closing price on Oct 1, 2026 was ₹4.07. Our model-based fair value is ₹3.27, about −20% upside (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with B.A.G Films and Media Limited right now?
Weak quality (29/100) and above fair value at the same time, the margin of safety is missing on both counts. A fairly wide model range (₹2.27 to ₹4.57) leaves room in how you read the outcome. Evidence is limited here (fewer models, shorter history), so the fair value is a rougher estimate than usual.

Key figures of B.A.G Films and Media Limited

How large is the market capitalisation of B.A.G Films and Media Limited (BAGFILMS)?
The market capitalisation of B.A.G Films and Media Limited is ₹932M (≈ $9.7M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of B.A.G Films and Media Limited (BAGFILMS)?
The price-to-sales ratio of B.A.G Films and Media Limited is 0.56 (P/E × margin). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of B.A.G Films and Media Limited (BAGFILMS)?
Earnings per share at B.A.G Films and Media Limited are ₹0.1800 (price ÷ EPS = P/E 22.6). Earnings per share over the last twelve months: total profit spread across every single share.
What is the net margin of B.A.G Films and Media Limited (BAGFILMS)?
The net margin of B.A.G Films and Media Limited is 2.5% (fiscal year 2026). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of B.A.G Films and Media Limited (BAGFILMS)?
The return on equity (ROE) of B.A.G Films and Media Limited is 2.2% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of B.A.G Films and Media Limited (BAGFILMS)?
On an EBIT basis the return on assets of B.A.G Films and Media Limited is 3.5% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of B.A.G Films and Media Limited (BAGFILMS)?
The operating margin of B.A.G Films and Media Limited is 12.4% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at B.A.G Films and Media Limited (BAGFILMS)?
Revenue at B.A.G Films and Media Limited is growing +2.5% versus a year earlier (3y avg +10.3%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at B.A.G Films and Media Limited (BAGFILMS)?
Earnings per share at B.A.G Films and Media Limited are growing −71.4% versus a year earlier. How much earnings per share grew versus a year earlier.
How much free cash flow does B.A.G Films and Media Limited (BAGFILMS) generate?
The free cash flow of B.A.G Films and Media Limited is −₹230M (fiscal year 2026). The cash truly left after running and investing in the business, this is what pays dividends and buybacks.
How much net cash does B.A.G Films and Media Limited (BAGFILMS) hold?
B.A.G Films and Media Limited holds more cash than debt, ₹135M net (fiscal year 2026). The company holds more cash than debt, a safety cushion.
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