NowVertical Group (NOW) Fair Value & Analysis
Technology · CA · Market cap C$12.7M
Fair value as of: Jun 26, 2026
From 6 valuation models · updated 3 days ago
Share price −34.3% over the past month.
Price vs Fair Value (12 months)
12‑month range C$0.1200 – C$0.6783 · fair‑value band C$0.3200 – C$0.6200 · the C$0.1200 price screens below the C$0.4700 fair value. As of Jun 26, 2026.
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NowVertical Group (NOW) currently trades at C$0.1200, while our model-based Fair Value estimate is C$0.4700 — implying the stock looks roughly 291.7% undervalued today. We read business quality at 95/100 (high quality), in the Technology sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: low) — always confirm before acting.
Over the trailing twelve months, NowVertical Group generated revenue of C$36.7M at a net margin of -8.9%. Revenue declined 6.1% year over year. It earns a return on equity of -96.3%. Net debt stands at C$13.2M. Fundamentals as of Jun 26, 2026
Key figures & financial health
More key figures
Figures from reported company fundamentals (EODHD) · as of Jun 26, 2026. TTM = trailing twelve months.
About the company
NowVertical Group Inc., together with its subsidiaries, operates as a big data, analytics, and vertical intelligence company in Canada, the United States of America, United Kingdom, Argentina, Brazil, Mexico, India, Colombia, and Egypt. The company offers acquisition and insights solutions, including partner marketing, marketing attribution, campaign analytics, customer segmentation, and NOW SnowGraph; engagement and retention solutions, such as customer lifetime value, cross-sell and upsell, customer engagement, customer retention, and predictive recommendations; and data management and planning solutions comprising data risk mitigation, single customer view, single view reporting, and unified content management. It also provides analytics and intelligence services, including 360-degree planning and analysis, artificial intelligence, data science, and business analytics; data operations and engineering services, such as machine learning operations (MLOps), DataOps, data engineering…
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
NowVertical Group reported revenue of C$37.3M in FY2025 versus C$3.2M in FY2021, a compound +84.5%/yr. Reported net income was −C$4.0M in FY2025.
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.
Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.