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STOCK COMPARISON

Shangri-La Asia vs Marriott International: Fair Value & Quality

Both stocks run through our valuation models. Here is how Shangri-La Asia (0069) and Marriott International (MAR) compare, as of Aug 11, 2026.

As of Aug 11, 2026, Fair Value Calculator sees Marriott International as the less overvalued of the two: Shangri-La Asia trades at HK$4.14 versus a fair value of HK$0.54 (-87%), while Marriott International trades at $354 versus $136 (-62%).
Shangri-La Asia
0069.HK · HKD · Consumer Discretionary
-87%
upside to fair value
overvalued
PriceHK$4.14
Fair ValueHK$0.54
Quality47/100
Marriott International
MAR · USD · Consumer Discretionary
-62%
upside to fair value
overvalued
Price$354
Fair Value$136
Quality69/100

Head-to-head numbers

Green value = the better side for that row (for valuation multiples: lower = cheaper).

Shangri-La AsiaMarriott International
Valuation
16.0×P/E (TTM)38.0×
0.81×P/S (TTM)13.33×
0.34×P/B—
12.6×EV/EBITDA23.3×
0.79×PEG2.16×
0.5%Dividend yield0.7%
HK$0.02Dividend per share$2.68
Profitability
5%Net margin36%
12%Operating margin59%
2%Return on equity14%
1%Return on assets10%
Growth
4%Revenue growth (YoY)13%
15.2%Avg. growth/yr (3Y)8.0%
16.7%Avg. growth/yr (5Y)19.9%
Balance & size
1.17×Debt / equity—
$2BMarket cap$96B
healthyGrowth qualityhealthy

Marriott International leads: 5 to 7 metric wins.

Dash = not meaningfully computable, for example with negative equity.

Quality in detail

The quality score, broken down into the same factor families as on the stock page, 0 to 100 per family.

Shangri-La Asiaof which business quality 44 · market factors 44 Marriott Internationalof which business quality 63 · market factors 64
ProfitabilityMargins and returns on capital today
18
54
Quality GrowthAre margins and returns improving?
33
48
CashflowEarnings quality: real cash, not paper profit
41
56
Fin. StrengthBalance sheet, leverage, solvency risk
33
48
InvestmentDisciplined investing over empire-building
90
94
Low VolatilityCalm price path (market factor)
89
63
MomentumPrice trend over the last 3–12 months (market factor)
27
62
52W MomentumDistance to the 52-week high (market factor)
20
70
Net IssuanceBuybacks instead of dilution
80
100

What the models say

The median fair value (base case) per model family, each in the currency of its trading venue. Green = above the current price, red = below.

Shangri-La Asia

DCF ModelsHK$0.26
Earnings-BasedHK$0.18
Dividend DiscountHK$0.33
MultiplesHK$0.57
Asset-BasedHK$1.00
Economic ProfitHK$1.02
Growth EarningsHK$0.60

16 of 16 models see the stock below the current price.

Marriott International

DCF Models$128
Earnings-Based$73.56
Dividend Discount$46.38
Multiples$160
Growth DCF$98.20
Economic Profit$104
Growth Earnings$189

23 of 23 models see the stock below the current price.

Scenario ranges

From our cautious bear case to the optimistic bull case. The white tick is the current price: left of fair value means room to run.

Shangri-La Asia
Bear HK$0.40Fair Value HK$0.54Bull HK$0.67
HK$4.14 = current price (white tick)
Marriott International
Bear $69.84Fair Value $136Bull $206
$354 = current price (white tick)

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Ranked within their sector

Where each stock sits within its sector peer group. Band = middle 50% of peers, tick = median, dot = this stock.

Shangri-La Asia · Consumer Discretionary

Quality score47 · below median
Fair value upside-87% · bottom 25%

Marriott International · Consumer Discretionary

Quality score69 · Top 25%
Fair value upside-62% · bottom 25%

Bottom line

As of Aug 11, 2026, Fair Value Calculator sees Marriott International as the less overvalued of the two: Shangri-La Asia trades at HK$4.14 versus a fair value of HK$0.54 (-87%), while Marriott International trades at $354 versus $136 (-62%).

Marriott International has the higher quality score (69/100).

See the full analysis →
Shangri-La Asia · Marriott International

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A model-based valuation snapshot from 21 models. Values change with price and fundamentals; the date shown above applies.