Both stocks run through our valuation models. Here is how Seoul Auction Co. (063170) and Kinx (093320) compare, as of Aug 20, 2026.
As of Aug 20, 2026, Fair Value Calculator sees Seoul Auction Co. as the less overvalued of the two: Seoul Auction Co. trades at KRW 5,520 versus a fair value of KRW 4,066 (-26%), while Kinx trades at KRW 143,200 versus KRW 74,800 (-48%).
Seoul Auction Co.
063170.KQ · KRW · Consumer Discretionary
-26%
upside to fair value
overvalued
PriceKRW 5,520
Fair ValueKRW 4,066
Quality41/100
Kinx
093320.KQ · KRW · Communication Services
-48%
upside to fair value
overvalued
PriceKRW 143,200
Fair ValueKRW 74,800
Quality61/100
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Head-to-head numbers
Green value = the better side for that row (for valuation multiples: lower = cheaper).
Seoul Auction Co.Kinx
Valuation
1.3×EV/EBITDA1.0×
—Dividend yield0.6%
Profitability
14%Net margin23%
21%Operating margin25%
4%Return on assets10%
Growth
-54%Revenue growth (YoY)24%
-27.1%Avg. growth/yr (3Y)12.8%
-5.9%Avg. growth/yr (5Y)17.7%
Balance & size
0.28×Debt / equity0.30×
$59MMarket cap$426M
weakGrowth qualityhealthy
Kinx leads: 1 to 7 metric wins.
Dash = not meaningfully computable, for example with negative equity.
Quality in detail
The quality score, broken down into the same factor families as on the stock page, 0 to 100 per family.
Seoul Auction Co.of which business quality 36 · market factors 19Kinxof which business quality 60 · market factors 77
ProfitabilityMargins and returns on capital today
2
37
Quality GrowthAre margins and returns improving?
33
55
CashflowEarnings quality: real cash, not paper profit
InvestmentDisciplined investing over empire-building
67
24
Low VolatilityCalm price path (market factor)
35
56
MomentumPrice trend over the last 3–12 months (market factor)
12
78
52W MomentumDistance to the 52-week high (market factor)
12
99
Net IssuanceBuybacks instead of dilution
82
82
What the models say
The median fair value (base case) per model family, each in the currency of its trading venue. Green = above the current price, red = below.
Seoul Auction Co.
Asset-BasedKRW 4,096
1 of 1 models see the stock below the current price.
Kinx
DCF ModelsKRW 114,435
Earnings-BasedKRW 56,873
MultiplesKRW 69,503
Asset-BasedKRW 30,055
Growth DCFKRW 114,014
Economic ProfitKRW 40,654
Growth EarningsKRW 87,427
22 of 24 models see the stock below the current price.
Scenario ranges
From our cautious bear case to the optimistic bull case. The white tick is the current price: left of fair value means room to run.
Seoul Auction Co.
Bear KRW 3,035Fair Value KRW 4,066Bull KRW 6,069
KRW 5,520 = current price (white tick)
Kinx
Bear KRW 53,790Fair Value KRW 74,800Bull KRW 95,810
KRW 143,200 = current price (white tick)
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Ranked within their sector
Where each stock sits within its sector peer group. Band = middle 50% of peers, tick = median, dot = this stock.
Seoul Auction Co. · Consumer Discretionary
Quality score41 · bottom 25%
Fair value upside-26% · below median
Kinx · Communication Services
Quality score61 · above median
Fair value upside-48% · below median
Bottom line
As of Aug 20, 2026, Fair Value Calculator sees Seoul Auction Co. as the less overvalued of the two: Seoul Auction Co. trades at KRW 5,520 versus a fair value of KRW 4,066 (-26%), while Kinx trades at KRW 143,200 versus KRW 74,800 (-48%).
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A model-based valuation snapshot from 21 models. Values change with price and fundamentals; the date shown above applies.
