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STOCK COMPARISON

MCLON JEWELLERY Co.Ltd. vs Compagnie Financière Richemont: Fair Value & Quality

Both stocks run through our valuation models. Here is how MCLON JEWELLERY Co.Ltd. (300945) and Compagnie Financière Richemont (CFR) compare, as of Sep 24, 2026.

As of Sep 24, 2026, Fair Value Calculator sees MCLON JEWELLERY Co.Ltd. as the less overvalued of the two: MCLON JEWELLERY Co.Ltd. trades at ¥11.92 versus a fair value of ¥9.62 (-19%), while Compagnie Financière Richemont trades at CHF 170 versus CHF 120 (-30%).
MCLON JEWELLERY Co.Ltd.
300945.SHE · CNY · Consumer Discretionary
-19%
upside to fair value
overvalued
Price¥11.92
Fair Value¥9.62
Quality48/100
Compagnie Financière Richemont
CFR.SW · CHF · Consumer Discretionary
-30%
upside to fair value
overvalued
PriceCHF 170
Fair ValueCHF 120
Quality70/100
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Head-to-head numbers

Green is the better side of a row, red the weaker one (for valuation multiples: lower = cheaper). Grey rows are for reference only and are not scored.

betterweakerfor reference, not scored

MCLON JEWELLERY Co.Ltd.Compagnie Financière Richemont
Valuation
23.8×P/E (TTM)36.2×
1.19×P/S (TTM)6.22×
1.86×P/B5.77×
16.1×EV/EBITDA25.3×
n/aPEG2.63×
−19.3%Fair value upside−29.6%
0.9%Dividend yield2.5%
¥0.11Dividend per shareCHF 4.30
Profitability
13%Operating margin19%
0.54×EBIT margin trend (5Y)1.79×
8%Return on equity15%
5%Return on assets7%
Growth
-15%Revenue growth (YoY)4%
19.4%Avg. growth/yr (3Y)4.0%
27.6%Avg. growth/yr (5Y)11.3%
+1.9%Value creation/yr+25.8%
Balance & size
37.1×Interest coverage (EBIT/interest)5.2×
n/aDebt / equity0.19×
$466MMarket cap$139B
expensiveGrowth qualityhealthy

MCLON JEWELLERY Co.Ltd. leads: 8 to 6 metric wins.

n/a = not meaningfully computable, for example with negative equity.

Quality in detail

The quality score, broken down into the same factor families as on the stock page, 0 to 100 per family.

MCLON JEWELLERY Co.Ltd.of which business quality 50 · market factors 26 Compagnie Financière Richemontof which business quality 67 · market factors 56
ProfitabilityMargins and returns on capital today
49
55
Quality GrowthAre margins and returns improving?
66
39
CashflowEarnings quality: real cash, not paper profit
9
72
Fin. StrengthBalance sheet, leverage, solvency risk
99
79
InvestmentDisciplined investing over empire-building
33
79
Low VolatilityCalm price path (market factor)
54
61
MomentumPrice trend over the last 3–12 months (market factor)
18
55
52W MomentumDistance to the 52-week high (market factor)
6
53
Net IssuanceShare count: buybacks or dilution?
40
77

What the models say

How far the median fair value (base case) per model family sits from the current price, in percent. The amount in the currency of the trading venue is shown underneath.

above the price, more than 15% above close to the price, 85% to 115% of the price below the price, more than 15% below

Model familyMCLON JEWELLERY Co.Ltd.Price ¥11.92Compagnie Financière RichemontPrice CHF 170
DCF Models+36%above the price¥16.21-7%close to the priceCHF 158
Earnings-Based-22%below the price¥9.30-62%below the priceCHF 64.00
Dividend Discountn/a-64%below the priceCHF 61.54
Multiples-17%below the price¥9.86-25%below the priceCHF 127
Asset-Based-64%below the price¥4.29-82%below the priceCHF 30.31
Growth DCFn/a-28%below the priceCHF 123
Economic Profit-49%below the price¥6.07-56%below the priceCHF 75.58
Growth Earnings+7%close to the price¥12.74-25%below the priceCHF 128
Minimum-64%below the price¥4.29-82%below the priceCHF 30.31
Maximum+36%above the price¥16.21-7%close to the priceCHF 158
Median-20%below the price¥9.58-42%below the priceCHF 99.44
Geometric mean-25%below the price¥8.89-50%below the priceCHF 85.51

Minimum, maximum, median and geometric mean refer to the family values in this table. Geometric because deviations are ratios: half the price and twice the price average to 100%, not 125%.

MCLON JEWELLERY Co.Ltd.: 11 of 15 models see the stock below the current price.

Compagnie Financière Richemont: 26 of 26 models see the stock below the current price.

Scenario ranges

From our cautious bear scenario to the optimistic bull scenario. The white tick is the current price (value above it), the green tick the fair value (value below it): if the price sits left of the fair value, there is room to rise.

MCLON JEWELLERY Co.Ltd.
Price ¥11.92
Fair Value ¥9.62
Bear ¥5.96Bull ¥12.09
Compagnie Financière Richemont
Price CHF 170
Fair Value CHF 120
Bear CHF 87.84Bull CHF 152

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Ranked within their sector

Where each stock sits within its sector peer group. Band = middle 50% of peers, tick = median, dot = this stock.

MCLON JEWELLERY Co.Ltd. · Consumer Discretionary

Quality score48 · below median
Fair value upside-19% · below median

Compagnie Financière Richemont · Consumer Discretionary

Quality score70 · Top 25%
Fair value upside-30% · below median

Bottom line

As of Sep 24, 2026, Fair Value Calculator sees MCLON JEWELLERY Co.Ltd. as the less overvalued of the two: MCLON JEWELLERY Co.Ltd. trades at ¥11.92 versus a fair value of ¥9.62 (-19%), while Compagnie Financière Richemont trades at CHF 170 versus CHF 120 (-30%).

Compagnie Financière Richemont has the higher quality score (70/100).

Open MCLON JEWELLERY Co.Ltd. live analysis →

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A model-based valuation snapshot from 26 models. Values change with price and fundamentals; the date shown above applies.