Shanghai Jinfeng Wine Co vs Kweichow Moutai Co: Fair Value & Quality
Both stocks run through our valuation models. Here is how Shanghai Jinfeng Wine Co (600616) and Kweichow Moutai Co (600519) compare, as of Aug 11, 2026.
As of Aug 11, 2026, Fair Value Calculator sees Kweichow Moutai Co as the less overvalued of the two: Shanghai Jinfeng Wine Co trades at ¥4.24 versus a fair value of ¥0.54 (-87%), while Kweichow Moutai Co trades at ¥1,349 versus ¥1,238 (-8%).
Shanghai Jinfeng Wine Co
600616.SHG · CNY · Consumer Staples
-87%
upside to fair value
overvalued
Price¥4.24
Fair Value¥0.54
Quality57/100
Kweichow Moutai Co
600519.SHG · CNY · Consumer Staples
-8%
upside to fair value
fairly valued
Price¥1,349
Fair Value¥1,238
Quality82/100
Head-to-head numbers
Green value = the better side for that row (for valuation multiples: lower = cheaper).
Shanghai Jinfeng Wine CoKweichow Moutai Co
Valuation
—P/E (TTM)18.9×
0.81×P/S (TTM)9.09×
0.21×P/B6.39×
—EV/EBITDA13.3×
—PEG1.65×
1.2%Dividend yield4.3%
¥0.05Dividend per share¥51.95
Profitability
0%Net margin48%
-2%Operating margin68%
0%Return on equity31%
-0%Return on assets22%
Growth
-13%Revenue growth (YoY)7%
-7.3%Avg. growth/yr (3Y)16.4%
-2.8%Avg. growth/yr (5Y)15.4%
Balance & size
0.01×Debt / equity—
$411MMarket cap$232B
weakGrowth qualitymixed
Kweichow Moutai Co leads: 2 to 8 metric wins.
Dash = not meaningfully computable, for example with negative equity.
Quality in detail
The quality score, broken down into the same factor families as on the stock page, 0 to 100 per family.
Shanghai Jinfeng Wine Coof which business quality 59 · market factors 34Kweichow Moutai Coof which business quality 79 · market factors 54
ProfitabilityMargins and returns on capital today
15
86
Quality GrowthAre margins and returns improving?
32
46
CashflowEarnings quality: real cash, not paper profit
InvestmentDisciplined investing over empire-building
93
78
Low VolatilityCalm price path (market factor)
88
93
MomentumPrice trend over the last 3–12 months (market factor)
12
37
52W MomentumDistance to the 52-week high (market factor)
13
41
Net IssuanceBuybacks instead of dilution
59
84
What the models say
The median fair value (base case) per model family, each in the currency of its trading venue. Green = above the current price, red = below.
Shanghai Jinfeng Wine Co
DCF Models¥2.23
Earnings-Based¥0.03
Dividend Discount¥0.56
Multiples¥0.06
Asset-Based¥1.94
Growth DCF¥2.34
Economic Profit¥1.75
Growth Earnings¥0.05
21 of 21 models see the stock below the current price.
Kweichow Moutai Co
DCF Models¥1,736
Earnings-Based¥1,256
Dividend Discount¥988
Multiples¥1,164
Asset-Based¥131
Growth DCF¥1,063
Economic Profit¥810
Growth Earnings¥1,744
15 of 26 models see the stock below the current price.
Scenario ranges
From our cautious bear case to the optimistic bull case. The white tick is the current price: left of fair value means room to run.
Shanghai Jinfeng Wine Co
Bear ¥0.49Fair Value ¥0.54Bull ¥0.61
¥4.24 = current price (white tick)
Kweichow Moutai Co
Bear ¥932Fair Value ¥1,238Bull ¥2,267
¥1,349 = current price (white tick)
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Ranked within their sector
Where each stock sits within its sector peer group. Band = middle 50% of peers, tick = median, dot = this stock.
Shanghai Jinfeng Wine Co · Consumer Staples
Quality score57 · above median
Fair value upside-87% · bottom 25%
Kweichow Moutai Co · Consumer Staples
Quality score82 · Top 25%
Fair value upside-8% · below median
Bottom line
As of Aug 11, 2026, Fair Value Calculator sees Kweichow Moutai Co as the less overvalued of the two: Shanghai Jinfeng Wine Co trades at ¥4.24 versus a fair value of ¥0.54 (-87%), while Kweichow Moutai Co trades at ¥1,349 versus ¥1,238 (-8%).
Kweichow Moutai Co has the higher quality score (82/100).
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A model-based valuation snapshot from 21 models. Values change with price and fundamentals; the date shown above applies.
