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Netflix, Inc (NFLX) Fair Value & Analysis

Communication Services · US · Market cap $309B

NI Netflix, Inc logo Netflix, Inc NFLX · US
Price$73.69
Fair Value$49.35
Upside-33.0%
Quality66/100
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Healthy Growth
Highly profitable · 28.5% net margin
Moderate debt · generates free cash flow
Mixed vs. peers (6/14)
Wide moat 97/100
Evidence: High Range $36.69 – $105.58 Share as image

Fair value as of: Jul 12, 2026

From 24 valuation models · updated 26 days ago

Share price −3.3% over the past month.

A solid business, but screening 33% overvalued on our models.

What matters now

  • The model range is unusually wide ($36.69 to $105.58). The outcome hinges heavily on assumptions, so read the point estimate with caution.
  • Solid but not exceptional quality (66/100) and above fair value, neither a clear bargain nor a standout compounder.
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Price vs Fair Value (5 years)

$133.91 $16.64 Fair Value $49.35 May 2021 Aug 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 12, 2026.

How to read this chart

60‑month range $16.64 – $133.91 · fair‑value band $36.69 – $105.58 · the $73.69 price screens above the $49.35 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Jul 12, 2026.

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Analysis

Netflix, Inc (NFLX) currently trades at $73.69, while our model-based Fair Value estimate is $49.35, implying the stock looks roughly 33.0% overvalued today. We read business quality at 66/100 (solid quality), in the Communication Services sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium, the entry price still matters most (evidence: high).

Over the trailing twelve months, Netflix, Inc generated revenue of $46.9B at a net margin of 28.5%. Revenue grew 16.2% year over year. It earns a return on equity of 48.5%. Net debt stands at $5.4B. Fundamentals as of Jul 12, 2026

Our scenario range runs from $36.69 (bear case) to $105.58 (bull case); at $73.69, the current price sits within that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 45% below its 52-week high, currently below its 200-day average. For context, the median of 10 Communication Services peers we cover trades at -44% fair-value upside, at -33%, NFLX screens cheaper than that median.

Fair Value models

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.

Model BearBaseBull Evidence
Highest evidence
Growth DCF $36.77 $72.12 $146.63 80
Residual Income $22.07 $33.18 $464.46 76
Rev-Margin DCF $24.49 $49.09 $88.51 74
All 24 models by family
DCF Models
FCF DCF $39.07 $63.65 $143.99 38
Owner Earnings $105.83 $249.39 $564.24 31
5Y Revenue Exit $24.49 $42.76 $79.86 39
5Y EBITDA Exit $61.90 $120.17 $232.08 41
5Y P/E Exit $38.84 $86.86 $151.23 38
10Y Revenue Exit $27.83 $57.92 $81.12 36
10Y EBITDA Exit $56.28 $136.93 $291.46 37
10Y P/E Exit $39.27 $88.22 $174.61 35
Earnings-Based
Graham-Dodd $17.73 $123.67 $173.55 54
Lynch FV $42.66 $60.95 $79.23 50
PEG = 1.0 $42.66 $60.95 $79.23 46
EPV $26.46 $31.32 $35.63 59
Multiples
P/E Multiple $39.12 $52.16 $65.20 63
P/S Multiple $20.12 $26.83 $33.53 58
P/B Multiple $14.22 $18.96 $23.70 55
EV/EBIT $41.67 $55.92 $70.16 53
EV/EBITDA $68.60 $91.82 $115.04 54
EV/Revenue $17.73 $25.77 $33.82 43
Asset-Based
NCAV (Graham) $3.16 $4.23 $6.32 50
Growth DCF
Growth DCF $36.77 $72.12 $146.63 80
Rev-Margin DCF $24.49 $49.09 $88.51 74
Economic Profit
Residual Income $22.07 $33.18 $464.46 76
ROIC Compounder $33.25 $48.61 $70.05 72
Growth Earnings
Growth-Adj P/E $54.71 $78.15 $101.60 68

Widest divergence: DCF Models ($86.86) versus Asset-Based ($4.23). Highest evidence: Growth DCF (80).

Key figures & financial health

Revenue (TTM) $46.9B
Revenue growth (YoY) +16.2%
Net margin 28.5%
Return on equity 48.5%
Free cash flow $9.5B FY2025
P/E ratio 26.9
More key figures
Operating margin 32.3%
EPS (TTM) $3.10
EPS growth (YoY) +86.4%
Net debt $5.4B FY2025

Figures from reported company fundamentals · as of Jul 12, 2026. TTM = trailing twelve months.

Quality Score breakdown

Overall quality 66/100

Of which business quality 82 · Market factors (momentum, volatility) 20

Profitability 85
Margins and returns on capital today
Quality Growth 81
Are margins and returns improving?
Cashflow 73
Earnings quality: real cash, not paper profit
Fin. Strength 79
Balance sheet, leverage, solvency risk
Investment 78
Disciplined investing over empire-building
Low Volatility 39
Calm price path (market factor)
Momentum 17
Price trend over the last 3–12 months (market factor)
52W Momentum 3
Distance to the 52-week high (market factor)
Net Issuance 98
Buybacks instead of dilution

Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.

About the company

Netflix, Inc. provides entertainment services worldwide. The company offers television (TV) series, documentaries, feature films, games, and live programming across various genres and languages.

Full company description

Netflix, Inc. provides entertainment services worldwide. The company offers television (TV) series, documentaries, feature films, games, and live programming across various genres and languages. It also provides members the ability to receive streaming content through a host of internet-connected devices, including TVs, digital video players, TV set-top boxes, and mobile devices. Netflix, Inc. was incorporated in 1997 and is headquartered in Los Gatos, California.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

Netflix, Inc reported revenue of $45.2B in FY2025 versus $29.7B in FY2021, a compound +11.1%/yr. Reported net income was $11.0B in FY2025, compounding +21.0%/yr from FY2021.

Growth Quality 97/100
Revenue growth appears healthy and is supported by profitability and cash-flow quality.
Latest Revenue (FY 2025)
$45.2B
Latest YoY
+15.9%
Avg. growth/yr (3Y)
+12.6%
Avg. growth/yr (5Y)
+12.6%
Avg. growth/yr (25Y)
+33.0%
Revenue +11.1%/yr
FY21 $29.7B
FY22 $31.6B
FY23 $33.7B
FY24 $39.0B
FY25 $45.2B
Net income +21.0%/yr
FY21 $5.1B
FY22 $4.5B
FY23 $5.4B
FY24 $8.7B
FY25 $11.0B

NFLX screens 33% overvalued. Compare with The Walt Disney Company →

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Cite: Fair Value Calculator (2026). "Netflix, Inc Fair Value". https://www.fairvalue-calculator.com/stock/NFLX

Recent news

External third-party headlines (Yahoo Finance, Reuters and others), not an editorial selection.

Peer Group

Entertainment · 267 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Quality Score 66 · Top 25%
Fair Value upside −33% · Below median
Return on equity (TTM) 48% · Top 25%
Return on assets 15% · Top 25%
Net margin (TTM) 29% · Top 25%
Operating margin (TTM) 32% · Top 25%
Revenue growth 16% · Above median
Debt / equity 0.51× · Higher than 75% of peers

Valuation Multiples vs Entertainment median · lower = cheaper

P/E (TTM) 23.7× · Pricier than median
P/B 11.61× · Pricier than 75% of peers
P/S (TTM) 6.59× · Pricier than 75% of peers
P/FCF 32.7× · Pricier than 75% of peers
EV/EBITDA 21.9× · Pricier than 75% of peers
PEG 1.44× · Pricier than median

Snowflake

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

VALUE 0 · sector 10
FUTURE 81 · sector 10
PAST 100 · sector 0
HEALTH 75 · sector 97
DIVIDEND 0 · sector 43

VALUE 0: the price sits above our fair-value range.

Insider activity: 40/100

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.

Similar stocks

10 more Entertainment stocks, each showing price versus our Fair Value estimate (as of Jul 12, 2026).

Stock Price Fair Value vs Fair Value
The Walt Disney Company DIS $96.30 $89.55 -7%
Warner Bros. Discovery, Inc WBD $26.87 $9.13 -66%
Live Nation Entertainment, Inc LYV $178.44 $46.89 -74%
Universal Music Group UMG €18.91 €14.78 -22%
TKO Group TKO $184.40 $22.16 -88%
Empresas Cablevisión, S.A. CABLECPO 55.00 MXN 60.49 MXN +10%
Beijing Enlight Media Co 300251 ¥11.77 ¥10.97 -7%
Oriental Pearl Group 600637 ¥7.86 ¥4.38 -44%
PT MNC Digital Entertainment Tbk, MSIN 456.00 IDR 221.09 IDR -52%
Prime Focus Limited PFOCUS ₹235.99 ₹61.98 -74%

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Frequently asked questions

Is Netflix, Inc (NFLX) overvalued or undervalued?
As of Jul 12, 2026, our model estimates a fair value of $49.35 versus a price of $73.69, about −33% (overvalued).
What is the fair value of NFLX?
Our model-based fair value for Netflix, Inc is $49.35 (as of Jul 12, 2026), built from audited fundamentals. The current price is $73.69.
What is the quality score of NFLX?
Netflix, Inc has a Quality Score of 66/100. It combines two groups: business quality (profitability, growth, cash flow, balance-sheet strength) and market factors (price momentum, distance to the 52-week high, volatility). Both subtotals are shown separately in the detail view.
What is the revenue of Netflix, Inc (NFLX)?
Netflix, Inc reported trailing-twelve-month revenue of about $46.9B (latest available figure, as of Jul 12, 2026).
What is the net profit margin of NFLX?
The net profit margin of Netflix, Inc is about 28.5%, meaning it keeps roughly 28.5% of revenue as net income. Based on the latest reported figures.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.

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