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STOCK COMPARISON

Alphabet Inc Class C vs ZIP Co: Fair Value & Quality

Both stocks run through our valuation models. Here is how Alphabet Inc Class C (GOOG) and ZIP Co (ZIP) compare, as of Sep 5, 2026.

As of Sep 5, 2026, Fair Value Calculator sees Alphabet Inc Class C as the less overvalued of the two: Alphabet Inc Class C trades at $339 versus a fair value of $145 (-57%), while ZIP Co trades at A$2.44 versus A$0.71 (-71%).
Alphabet Inc Class C
GOOG · USD · Communication Services
-57%
upside to fair value
overvalued
Price$339
Fair Value$145
Quality70/100
ZIP Co
ZIP.AU · AUD · Financials
-71%
upside to fair value
overvalued
PriceA$2.44
Fair ValueA$0.71
Quality28/100
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Head-to-head numbers

Green value = the better side for that row (for valuation multiples: lower = cheaper).

Alphabet Inc Class CZIP Co
Valuation
26.4×P/E (TTM)37.0×
10.00×P/S (TTM)2.18×
10.17×P/B3.75×
26.3×EV/EBITDA9.1×
1.36×PEG—
−57.2%Fair value upside−71.1%
0.2%Dividend yield—
$0.84Dividend per share—
Profitability
36%Operating margin41%
1.42×EBIT margin trend (5Y)—
39%Return on equity16%
15%Return on assets8%
Growth
22%Revenue growth (YoY)29%
12.5%Avg. growth/yr (3Y)21.5%
17.2%Avg. growth/yr (5Y)46.2%
+30.0%Value creation/yr—
Balance & size
903.3×Interest coverage (EBIT/interest)1.1×
0.11×Debt / equity3.40×
$4.2TMarket cap$3B
expensiveGrowth qualityexpensive
Valuation multiples (P/E, P/S, P/B, EV/EBITDA) are shown but not scored here: the two companies sit in different sectors, and multiples only compare fairly between similar business models. PEG stays scored, as it relates the P/E to growth.

Alphabet Inc Class C leads: 4 to 3 metric wins.

Dash = not meaningfully computable, for example with negative equity.

Quality in detail

The quality score, broken down into the same factor families as on the stock page, 0 to 100 per family.

Alphabet Inc Class Cof which business quality 69 · market factors 64 ZIP Coof which business quality 24 · market factors 27
ProfitabilityMargins and returns on capital today
84
33
Quality GrowthAre margins and returns improving?
56
48
CashflowEarnings quality: real cash, not paper profit
61
1
Fin. StrengthBalance sheet, leverage, solvency risk
82
16
InvestmentDisciplined investing over empire-building
8
65
Low VolatilityCalm price path (market factor)
54
0
MomentumPrice trend over the last 3–12 months (market factor)
62
53
52W MomentumDistance to the 52-week high (market factor)
78
15
Net IssuanceBuybacks instead of dilution
99
0

What the models say

How far the median fair value (base case) per model family sits from the current price, in percent. The amount in the currency of the trading venue is shown underneath.

above the price, more than 15% above close to the price, 85% to 115% of the price below the price, more than 15% below

Model familyAlphabet Inc Class CPrice $339ZIP CoPrice A$2.44
DCF Models-41%below the price$2000%close to the priceA$2.44
Earnings-Based-23%below the price$260+8%close to the priceA$2.64
Dividend Discount-95%below the price$15.70+307%above the priceA$9.92
Multiples-61%below the price$133-67%below the priceA$0.82
Asset-Based-93%below the price$22.75-84%below the priceA$0.38
Growth DCF-47%below the price$181n/a
Economic Profit-54%below the price$155-76%below the priceA$0.58
Growth Earnings+1%close to the price$343n/a
Minimum-95%below the price$15.70-84%below the priceA$0.38
Maximum+1%close to the price$343+307%above the priceA$9.92
Median-50%below the price$168-33%below the priceA$1.63
Geometric mean-67%below the price$111-38%below the priceA$1.50

Minimum, maximum, median and geometric mean refer to the family values in this table. Geometric because deviations are ratios: half the price and twice the price average to 100%, not 125%.

Alphabet Inc Class C: 22 of 26 models see the stock below the current price.

ZIP Co: 5 of 9 models see the stock below the current price.

Scenario ranges

From our cautious bear case to the optimistic bull case. The white tick is the current price: left of fair value means room to run.

Alphabet Inc Class C
Bear $105Fair Value $145Bull $373
$339 = current price (white tick)
ZIP Co
Bear A$0.54Fair Value A$0.71Bull A$0.71
A$2.44 = current price (white tick)

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Ranked within their sector

Where each stock sits within its sector peer group. Band = middle 50% of peers, tick = median, dot = this stock.

Alphabet Inc Class C · Communication Services

Quality score70 · Top 25%
Fair value upside-57% · bottom 25%

ZIP Co · Financials

Quality score28 · bottom 25%
Fair value upside-71% · bottom 25%

Bottom line

As of Sep 5, 2026, Fair Value Calculator sees Alphabet Inc Class C as the less overvalued of the two: Alphabet Inc Class C trades at $339 versus a fair value of $145 (-57%), while ZIP Co trades at A$2.44 versus A$0.71 (-71%).

Alphabet Inc Class C has the higher quality score (70/100).

See the full analysis →
Alphabet Inc Class C · ZIP Co

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A model-based valuation snapshot from 26 models. Values change with price and fundamentals; the date shown above applies.