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STOCK COMPARISON

Marketing Alliance vs Marsh & McLennan Companies: Fair Value & Quality

Both stocks run through our valuation models. Here is how Marketing Alliance (MAAL) and Marsh & McLennan Companies (MRSH) compare, as of Sep 25, 2026.

As of Sep 25, 2026, Fair Value Calculator sees Marketing Alliance as the less overvalued of the two: Marketing Alliance trades at $1.75 versus a fair value of $0.96 (-45%), while Marsh & McLennan Companies trades at $170 versus $78.77 (-54%).
Marketing Alliance
MAAL · USD · Financials
-45%
upside to fair value
overvalued
Price$1.75
Fair Value$0.96
Quality67/100
Marsh & McLennan Companies
MRSH · USD · Financials
-54%
upside to fair value
overvalued
Price$170
Fair Value$78.77
Quality63/100
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Head-to-head numbers

Green is the better side of a row, red the weaker one (for valuation multiples: lower = cheaper). Grey rows are for reference only and are not scored.

betterweakerfor reference, not scored

Marketing AllianceMarsh & McLennan Companies
Valuation
6.1×P/E (TTM)21.2×
0.59×P/S (TTM)3.03×
2.38×P/B5.51× · book value is mostly goodwill
9.0×EV/EBITDA13.0×
n/aPEG1.76×
−45.1%Fair value upside−53.6%
6.6%Dividend yield2.1%
n/aDividend per share$3.60
Profitability
6%Operating margin24%
2.62×EBIT margin trend (5Y)1.30×
18%Return on equity28%
5%Return on assets7%
Growth
9%Revenue growth (YoY)8%
-4.2%Avg. growth/yr (3Y)9.2%
-8.3%Avg. growth/yr (5Y)9.4%
−3.9%Value creation/yr+18.7%
Balance & size
3.7×Interest coverage (EBIT/interest)6.5×
n/aDebt / equity1.21×
$13MMarket cap$83B
weakGrowth qualityhealthy

Marsh & McLennan Companies leads: 6 to 7 metric wins.

n/a = not meaningfully computable, for example with negative equity.

Quality in detail

The quality score, broken down into the same factor families as on the stock page, 0 to 100 per family.

Marketing Allianceof which business quality 65 · market factors 51 Marsh & McLennan Companiesof which business quality 60 · market factors 49
ProfitabilityMargins and returns on capital today
49
55
Quality GrowthAre margins and returns improving?
36
50
CashflowEarnings quality: real cash, not paper profit
69
75
Fin. StrengthBalance sheet, leverage, solvency risk
53
35
InvestmentDisciplined investing over empire-building
100
62
Low VolatilityCalm price path (market factor)
36
83
MomentumPrice trend over the last 3–12 months (market factor)
58
41
52W MomentumDistance to the 52-week high (market factor)
56
23
Net IssuanceShare count: buybacks or dilution?
100
93

What the models say

How far the median fair value (base case) per model family sits from the current price, in percent. The amount in the currency of the trading venue is shown underneath.

above the price, more than 15% above close to the price, 85% to 115% of the price below the price, more than 15% below

Model familyMarketing AlliancePrice $1.75Marsh & McLennan CompaniesPrice $170
Dividend Discount-33%below the price$1.17-65%below the price$60.10
Multiples-45%below the price$0.96-54%below the price$78.07
Asset-Based-71%below the price$0.51-88%below the price$21.00
Economic Profit-60%below the price$0.70-56%below the price$74.16
Minimum-71%below the price$0.51-88%below the price$21.00
Maximum-33%below the price$1.17-54%below the price$78.07
Median-53%below the price$0.83-60%below the price$67.13
Geometric mean-55%below the price$0.79-69%below the price$51.99

Minimum, maximum, median and geometric mean refer to the family values in this table. Geometric because deviations are ratios: half the price and twice the price average to 100%, not 125%.

Marketing Alliance: 6 of 6 models see the stock below the current price.

Marsh & McLennan Companies: 6 of 6 models see the stock below the current price.

Scenario ranges

From our cautious bear scenario to the optimistic bull scenario. The white tick is the current price (value above it), the green tick the fair value (value below it): if the price sits left of the fair value, there is room to rise.

Marketing Alliance
Price $1.75
Fair Value $0.96
Bear $0.72Bull $1.20
Marsh & McLennan Companies
Price $170
Fair Value $78.77
Bear $59.68Bull $140

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Ranked within their sector

Where each stock sits within its sector peer group. Band = middle 50% of peers, tick = median, dot = this stock.

Marketing Alliance · Financials

Quality score67 · Top 25%
Fair value upside-45% · bottom 25%

Marsh & McLennan Companies · Financials

Quality score63 · Top 25%
Fair value upside-54% · bottom 25%

Bottom line

As of Sep 25, 2026, Fair Value Calculator sees Marketing Alliance as the less overvalued of the two: Marketing Alliance trades at $1.75 versus a fair value of $0.96 (-45%), while Marsh & McLennan Companies trades at $170 versus $78.77 (-54%).

Marketing Alliance has the higher quality score (67/100).

Open Marketing Alliance live analysis →

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A model-based valuation snapshot from 26 models. Values change with price and fundamentals; the date shown above applies.