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STOCK COMPARISON

Morgan Stanley vs Huatai Securities Co: Fair Value & Quality

Both stocks run through our valuation models. Here is how Morgan Stanley (MS) and Huatai Securities Co (601688) compare, as of Aug 8, 2026.

As of Aug 8, 2026, Fair Value Calculator sees Huatai Securities Co as the more attractively valued of the two: Morgan Stanley trades at $214 versus a fair value of $99.08 (-54%), while Huatai Securities Co trades at ¥19.49 versus ¥30.85 (+58%).
Morgan Stanley
MS · USD · Financials
-54%
upside to fair value
overvalued
Price$214
Fair Value$99.08
Quality70/100
Huatai Securities Co
601688.SHG · CNY · Financials
+58%
upside to fair value
undervalued
Price¥19.49
Fair Value¥30.85
Quality55/100

Head-to-head numbers

Green value = the better side for that row (for valuation multiples: lower = cheaper).

Morgan StanleyHuatai Securities Co
Valuation
20.1×P/E (TTM)11.1×
4.79×P/S (TTM)4.72×
3.14×P/B0.90×
22.1×EV/EBITDA
2.64×PEG
1.8%Dividend yield2.7%
$4.00Dividend per share¥0.55
Profitability
25%Net margin44%
41%Operating margin58%
16%Return on equity9%
1%Return on assets2%
Growth
16%Revenue growth (YoY)45%
22.5%Avg. growth/yr (3Y)2.7%
18.3%Avg. growth/yr (5Y)-0.1%
Balance & size
3.13×Debt / equity0.31×
$351BMarket cap$28B
mixedGrowth qualityweak

Huatai Securities Co leads: 3 to 9 metric wins.

Dash = not meaningfully computable, for example with negative equity.

Quality in detail

The quality score, broken down into the same factor families as on the stock page, 0 to 100 per family.

Morgan Stanleyof which business quality 62 · market factors 74 Huatai Securities Coof which business quality 53 · market factors 48
ProfitabilityMargins and returns on capital today
31
34
Quality GrowthAre margins and returns improving?
56
37
CashflowEarnings quality: real cash, not paper profit
100
0
Fin. StrengthBalance sheet, leverage, solvency risk
26
100
InvestmentDisciplined investing over empire-building
82
70
Low VolatilityCalm price path (market factor)
58
76
MomentumPrice trend over the last 3–12 months (market factor)
75
40
52W MomentumDistance to the 52-week high (market factor)
90
32
Net IssuanceBuybacks instead of dilution
96
91

What the models say

The median fair value (base case) per model family, each in the currency of its trading venue. Green = above the current price, red = below.

Morgan Stanley

DCF Models$214
Earnings-Based$113
Dividend Discount$79.85
Multiples$141
Asset-Based$47.42
Growth DCF$346
Economic Profit$95.82
Growth Earnings$185

17 of 24 models see the stock below the current price.

Huatai Securities Co

DCF Models¥96.26
Earnings-Based¥43.86
Dividend Discount¥21.19
Multiples¥47.49
Asset-Based¥15.36
Economic Profit¥43.77
Growth Earnings¥36.15

3 of 17 models see the stock below the current price.

Scenario ranges

From our cautious bear case to the optimistic bull case. The white tick is the current price: left of fair value means room to run.

Morgan Stanley
Bear $74.31Fair Value $99.08Bull $124
$214 = current price (white tick)
Huatai Securities Co
Bear ¥23.14Fair Value ¥30.85Bull ¥38.57
¥19.49 = current price (white tick)

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Ranked within their sector

Where each stock sits within its sector peer group. Band = middle 50% of peers, tick = median, dot = this stock.

Morgan Stanley · Financials

Quality score70 · Top 25%
Fair value upside-54% · bottom 25%

Huatai Securities Co · Financials

Quality score55 · below median
Fair value upside+58% · Top 25%

Bottom line

As of Aug 8, 2026, Fair Value Calculator sees Huatai Securities Co as the more attractively valued of the two: Morgan Stanley trades at $214 versus a fair value of $99.08 (-54%), while Huatai Securities Co trades at ¥19.49 versus ¥30.85 (+58%).

Morgan Stanley has the higher quality score (70/100).

See the full analysis →

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A model-based valuation snapshot from 21 models. Values change with price and fundamentals; the date shown above applies.