STOCK COMPARISON
Rainbow Tours vs Booking Holdings: Fair Value & Quality
Both stocks run through our valuation models. Here is how Rainbow Tours (RBW) and Booking Holdings (BKNG) compare, as of Aug 10, 2026.
As of Aug 10, 2026, Fair Value Calculator sees Booking Holdings as the less overvalued of the two: Rainbow Tours trades at PLN 147 versus a fair value of PLN 90.52 (-38%), while Booking Holdings trades at $214 versus $153 (-29%).
Rainbow Tours
RBW.WAR · PLN · Consumer Discretionary
-38%
upside to fair value
overvalued
PricePLN 147
Fair ValuePLN 90.52
Quality65/100
Booking Holdings
BKNG · USD · Consumer Discretionary
-29%
upside to fair value
overvalued
Price$214
Fair Value$153
Quality88/100
Head-to-head numbers
Green value = the better side for that row (for valuation multiples: lower = cheaper).
Rainbow ToursBooking Holdings
Valuation
8.2×P/E (TTM)24.1×
0.12×P/S (TTM)5.12×
1.07×P/B—
—EV/EBITDA13.6×
—PEG0.75×
6.3%Dividend yield0.9%
PLN 8.60Dividend per share$1.58
Profitability
5%Net margin22%
6%Operating margin25%
43%Return on equity226%
14%Return on assets22%
Growth
2%Revenue growth (YoY)16%
24.0%Avg. growth/yr (3Y)16.3%
—Avg. growth/yr (5Y)31.7%
Balance & size
0.05×Debt / equity—
$536MMarket cap$142B
mixedGrowth qualityhealthy
Booking Holdings leads: 4 to 5 metric wins.
Dash = not meaningfully computable, for example with negative equity.
Quality in detail
The quality score, broken down into the same factor families as on the stock page, 0 to 100 per family.
Rainbow Toursof which business quality 68 · market factors 59
Booking Holdingsof which business quality 84 · market factors 54
ProfitabilityMargins and returns on capital today
86
87
Quality GrowthAre margins and returns improving?
44
43
CashflowEarnings quality: real cash, not paper profit
61
96
Fin. StrengthBalance sheet, leverage, solvency risk
89
83
InvestmentDisciplined investing over empire-building
33
92
Low VolatilityCalm price path (market factor)
71
55
MomentumPrice trend over the last 3–12 months (market factor)
48
52
52W MomentumDistance to the 52-week high (market factor)
65
56
Net IssuanceBuybacks instead of dilution
76
100
What the models say
The median fair value (base case) per model family, each in the currency of its trading venue. Green = above the current price, red = below.
Rainbow Tours
DCF ModelsPLN 545
Earnings-BasedPLN 414
Dividend DiscountPLN 103
MultiplesPLN 320
Asset-BasedPLN 23.09
Growth DCFPLN 540
Economic ProfitPLN 187
Growth EarningsPLN 553
4 of 26 models see the stock below the current price.
Booking Holdings
DCF Models$253
Earnings-Based$132
Dividend Discount$28.34
Multiples$153
Growth DCF$231
Economic Profit$113
Growth Earnings$187
14 of 23 models see the stock below the current price.
Scenario ranges
From our cautious bear case to the optimistic bull case. The white tick is the current price: left of fair value means room to run.
Rainbow Tours
Bear PLN 67.89Fair Value PLN 90.52Bull PLN 166
PLN 147 = current price (white tick)
Booking Holdings
Bear $114Fair Value $153Bull $192
$214 = current price (white tick)
Compare two other stocks
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Ranked within their sector
Where each stock sits within its sector peer group. Band = middle 50% of peers, tick = median, dot = this stock.
Rainbow Tours · Consumer Discretionary
Quality score65 · Top 25%
Fair value upside-38% · below median
Booking Holdings · Consumer Discretionary
Quality score88 · Top 25%
Fair value upside-29% · below median
Bottom line
As of Aug 10, 2026, Fair Value Calculator sees Booking Holdings as the less overvalued of the two: Rainbow Tours trades at PLN 147 versus a fair value of PLN 90.52 (-38%), while Booking Holdings trades at $214 versus $153 (-29%).
Booking Holdings has the higher quality score (88/100).
See the full analysis →
More comparisons
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A model-based valuation snapshot from 21 models. Values change with price and fundamentals; the date shown above applies.
