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STOCK COMPARISON

Uber Technologies vs Union Pacific: Fair Value & Quality

Both stocks run through our valuation models. Here is how Uber Technologies (UBER) and Union Pacific (UNP) compare, as of Oct 5, 2026.

As of Oct 5, 2026, Fair Value Calculator sees Uber Technologies as the more attractively valued of the two: Uber Technologies trades at $68.11 versus a fair value of $104 (+52.2%), while Union Pacific trades at $278 versus $153 (−44.9%).
Uber Technologies
UBER · USD · Industrials
+52.2%
upside to fair value
undervalued
Price$68.11
Fair Value$104
Quality69/100
Union Pacific
UNP · USD · Industrials
−44.9%
upside to fair value
overvalued
Price$278
Fair Value$153
Quality65/100
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Head-to-head numbers

Green is the better side of a row, red the weaker one (for valuation multiples: lower = cheaper). Grey rows are for reference only and are not scored.

betterweakerfor reference, not scored

Uber TechnologiesUnion Pacific
Valuation
15.0×P/E (TTM)22.6×
14.9×Forward P/E (FY2027)19.6×
n/aMedian P/E at FY-end (10 FY, ex one-offs where documented)20.5×
2.53×P/S (TTM)6.51×
5.16×P/B8.95×
19.1×EV/EBITDA15.1×
5.92×PEG2.72×
+52.2%Fair value upside−44.9%
n/aDividend yield2.0%
n/aDividend per share$5.52
Profitability
13.3%Operating margin41.0%
n/aEBIT margin trend (5Y)1.00×
37.2%Return on equity39.7%
6.9%Return on assets9.3%
Growth
12.2%Revenue growth (YoY)11.5%
17.7%Avg. growth/yr (3Y)-0.5%
36.1%Avg. growth/yr (5Y)4.6%
+48.6%Value creation/yr+9.5%
Balance & size
12.6×Interest coverage (EBIT/interest)7.5×
0.39×Debt / equity1.64×
$140BMarket cap$165B
healthyGrowth qualityhealthy
Union Pacific, median P/E at fiscal year-end, 10 fiscal years (2016 to 2025), reported earnings, FY2020, FY2025 ex one-offs: 20.5.
Forward P/E: price divided by the analyst consensus for the first fiscal year that has not started yet. The current year carries special items from quarters already reported.

Uber Technologies leads: 9 to 4 metric wins.

n/a = not meaningfully computable, for example with negative equity.

Quality in detail

The quality score, broken down into the same factor families as on the stock page, 0 to 100 per family.

Uber Technologiesof which business quality 69 · market factors 29 Union Pacificof which business quality 61 · market factors 63
ProfitabilityMargins and returns on capital today
79
64
Quality GrowthAre margins and returns improving?
51
57
CashflowEarnings quality: real cash, not paper profit
71
71
Fin. StrengthBalance sheet, leverage, solvency risk
71
40
InvestmentDisciplined investing over empire-building
33
47
Low VolatilityCalm price path (market factor)
52
74
MomentumPrice trend over the last 3–12 months (market factor)
29
55
52W MomentumDistance to the 52-week high (market factor)
4
63
Net IssuanceShare count: buybacks or dilution?
95
86

What the models say

How far the median fair value (base case) per model family sits from the current price, in percent. The amount in the currency of the trading venue is shown underneath.

above the price, more than 15% above close to the price, 85% to 115% of the price below the price, more than 15% below

Model familyUber TechnologiesPrice $68.11Union PacificPrice $278
DCF Models+75.1%above the price$119−49.0%below the price$142
Earnings-Based+95.8%above the price$133−65.1%below the price$97.24
Multiples−29.6%below the price$47.94−35.3%below the price$180
Asset-Based−87.0%below the price$8.87−92.5%below the price$20.83
Growth DCF+62.3%above the price$111−68.7%below the price$87.21
Economic Profit−29.4%below the price$48.08−66.0%below the price$94.58
Growth Earnings+146.4%above the price$168−26.6%below the price$204
Minimum−87.0%below the price$8.87−92.5%below the price$20.83
Maximum+146.4%above the price$168−26.6%below the price$204
Median+62.3%above the price$111−65.1%below the price$97.24
Geometric mean−1.7%close to the price$66.95−64.8%below the price$98.08

Minimum, maximum, median and geometric mean refer to the family values in this table. Geometric because deviations are ratios: half the price and twice the price average to 100%, not 125%.

Uber Technologies: 10 of 24 models see the stock below the current price.

Union Pacific: 23 of 23 models see the stock below the current price.

Scenario ranges

From our cautious bear scenario to the optimistic bull scenario. The white tick is the current price (value above it), the green tick the fair value (value below it): if the price sits left of the fair value, there is room to rise.

Uber Technologies
Price $68.11
Fair Value $104
Bear $54.19Bull $184
Union Pacific
Price $278
Fair Value $153
Bear $85.18Bull $230

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Ranked within their sector

Where each stock sits within its sector peer group. Band = middle 50% of peers, tick = median, dot = this stock.

Uber Technologies · Industrials

Quality score69 · Top 25%
Fair value upside+52.2% · Top 25%

Union Pacific · Industrials

Quality score65 · Top 25%
Fair value upside−44.9% · below median

Bottom line

As of Oct 5, 2026, Fair Value Calculator sees Uber Technologies as the more attractively valued of the two: Uber Technologies trades at $68.11 versus a fair value of $104 (+52.2%), while Union Pacific trades at $278 versus $153 (−44.9%).

Uber Technologies has the higher quality score (69/100).

Open Uber Technologies live analysis →

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A model-based valuation snapshot from 26 models. Values change with price and fundamentals; the date shown above applies.