In The F (014990) fair value: what the stock is really worth
As of Oct 20, 2026: fair value (intrinsic value) of In The F stock KRW 5,007, price KRW 3,160, upside +58.4%, quality 51 out of 100. Rating: strongly undervalued. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
69 individual criteria per stock, every one traceableSee the method →
Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Oct 3, 2026.
How to read this chart
60‑month range 480.00 KRW – 10,450 KRW · fair‑value band 3,718 KRW – 6,488 KRW · the 3,160 KRW price screens below the 5,007 KRW fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Oct 3, 2026.
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In the F CO.,LTD. designs, manufactures, and sells clothing for men and women, and accessories in South Korea. The company offers its products under the JOINUS, COMPAGNA, mosvani, ahwe, TRUGEN, and BIND brand names.
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It also sells its products through e-commerce channels, as well as operates a jewelry select shop. The company was founded in 1980 and is headquartered in Seoul, South Korea. In the F CO.,LTD. is a subsidiary of Global SeAH Co., Ltd.
Stock analysis
In The F (014990) currently trades at 3,160 KRW, while our model-based Fair Value estimate is 5,007 KRW, implying the stock looks roughly 36.9% undervalued today.
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Valuation
Bull case: the Multiples group reads highest at a median of 4,756 KRW per share, and 6 of the 10 models we run sit above the 3,160 KRW price.
Bear case: the Asset-Based group reads lowest at 1,677 KRW, and 4 of the 10 models stay below the price. Data coverage for this calculation is medium.
Scenario range: 3,718 KRW (bear) to 6,488 KRW (bull), the price of 3,160 KRW sits below it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 51/100 (solid quality), in the Consumer Cyclical sector.
Weak Growth: Revenue is shrinking: the last year, the last three and the last five years are all negative.
In The F reported revenue of 105B KRW in FY2025 versus 149B KRW in FY2021, a compound −8.4%/yr. Reported net income was −107M KRW in FY2025.
Key figures
Market cap 60.7B KRW (≈ $45.8M) Micro · P/S ratio 0.58 · Net margin 1.5% · Return on equity 4.0% · Return on assets (EBIT) −6.1% · Operating margin 8.1% · Revenue (TTM) 105B KRW · Revenue growth (YoY) +3.5%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 29 out of 100 (low confidence).
What moves the price
The share trades about 47% below its 52-week high and 558% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at −15% fair-value upside, at 58%, 014990 screens cheaper than that median.
Fair Value models
Bear3,718 KRWFair Value 5,007 KRWBull6,488 KRW
Price 3,160 KRW · Upside +58.4%
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above starts from their evidence-weighted blend, not from a single model. In cyclical trough or peak years, after dilution or a stock split it is adjusted afterwards, so it can sit above or below the models.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds.Coverage ⓘCoverage = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.24/100
Revenue is shrinking: the last year, the last three and the last five years are all negative.
Revenue growth 1 year
−8.8%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−8.2%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−7.3%
Start year 2020 (pandemic). Over 10 years: −6.1% a year
Revenue growth 25 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−1.6%
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Profit margin (trend) ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.
−13.1% (2020) → 1.1% (2025)
What shareholders gained per year ⓘWe only publish this rate when it is defensible. Reason: fiscal 2025 is a loss year, no rate is defined from a loss
not computed
Growth Forecast
A lot of optimism in the price
The price assumes more growth than the company has delivered so far.
What the price assumes ⓘThis turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).
+29.2%
Yearly growth needed for the next five years to justify today's price.
What forecasts expect
n/a
No analyst forecast available.
After inflation (South Korea: IMF forecast 2.1% a year to 2030, 2.1% from 2016 to 2025) that is about +26.6% a year for the price.
Price, fair value, quality and upside side by side.
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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Apparel Manufacturing · 218 stocks
Beats the industry median on 5/12 measures
A mixed picture versus its industry peers.
Valuation
Quality Score51 · Below median
Fair Value upside+58.4% · Above median
Profitability
Return on equity (12 months)4.0% · Below median
Return on assets−0.1% · Bottom 25%
Net margin (12 months)1.5% · Below median
Operating margin (12 months)8.1% · Above median
Growth and dividend
Revenue growth (quarter YoY)3.5% · Below median
Balance sheet
Debt / equity0.48× · Highest 25%
Valuation Multiplesvs Apparel Manufacturing median · lower = cheaper
For bloggers, editors and developers: paste this into your site or blog (a “Custom HTML” block in WordPress), it shows the current fair value and links back here. Free, plain HTML, and welcome. Full data streams (CSV/JSON) at /developers.
Cite: Fair Value Calculator (2026). "In The F Fair Value". https://www.fairvalue-calculator.com/stock/014990
Frequently asked questions
Is In The F (014990) overvalued or undervalued?
As of Oct 3, 2026, our model estimates a fair value of 5,007 KRW versus a price of 3,160 KRW, about +58% upside (undervalued).
What is the fair value of 014990?
Our model-based fair value for In The F is 5,007 KRW (as of Oct 3, 2026), built from audited fundamentals. The current price: 3,160 KRW.
What is the quality score of 014990?
In The F has a Quality Score of 51/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for In The F (014990)?
Our model-based price target is the fair value of 5,007 KRW (as of Oct 3, 2026) from 10 valuation models. Cautious scenario 3,718 KRW, optimistic scenario 6,488 KRW. It is a calculation from audited fundamentals, not an analyst target.
What is the In The F stock forecast for 2026?
Our models put fair value at 5,007 KRW, about +58% upside versus a price of 3,160 KRW (undervalued). Cautious scenario 3,718 KRW, optimistic scenario 6,488 KRW. The calculation is refreshed regularly with new filings.
What is the revenue of In The F (014990)?
In The F reported trailing-twelve-month revenue of about 105B KRW (latest available figure, as of Oct 3, 2026).
What growth is priced into In The F (014990)?
For today's price to be fair in a discounted-cash-flow model, In The F would have to grow free cash flow by +29.2 % per year for five years (discount rate 11.6 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 5 years revenue grew -7.3 % per year. As of Oct 3, 2026.
What discount rate (WACC) does the fair value of 014990 use?
Our models discount In The F at 11.6 %: a base by market capitalisation (nano), damped by beta 1.59, country premium for South Korea. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For In The F that is +29.2 % per year a year over ten years, using the same discount rate (11.6 %) and the same formula as our fair value.
How much growth has In The F (014990) delivered so far?
Over the past 5 years revenue at In The F grew -7.3 % a year. The price currently implies +29.2 % per year free-cash-flow growth a year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
How fast is the sector of In The F (014990) growing?
The median revenue growth in the sector is +4.3 % a year. That is the yardstick for the growth priced into In The F (+29.2 % per year a year): it shows whether the expectation is within the usual range or beyond it.
What is the free cash flow yield of In The F (014990)?
The free-cash-flow yield on the price is 2.85 %: that much free cash flow In The F produces per unit of market value. When it exceeds the discount rate of our models (11.6 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of In The F (014990)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For In The F it is 5,007 KRW per share (as of Oct 3, 2026), against a price of 3,160 KRW. It is the blended result of 10 valuation models (cash flow, earnings, asset, dividend).
Is In The F stock overvalued or undervalued in 2026?
As of Oct 3, 2026, 014990 trades below its calculated fair value: price 3,160 KRW, fair value 5,007 KRW, a gap of about +58% (undervalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of 014990?
No. The price is what the market pays today (3,160 KRW); the fair value is what the company's own numbers justify (5,007 KRW). For In The F the two are 1,847 KRW per share apart. That gap is exactly why we show both numbers side by side.
How much is In The F worth?
The market values In The F at about 60.7B KRW (market capitalisation, as of Oct 3, 2026). Per share that is 3,160 KRW; our models calculate a fair value of 5,007 KRW per share.
What do the bullish and bearish scenarios say about 014990?
Our models span a range for In The F: cautious scenario 3,718 KRW, base 5,007 KRW, optimistic 6,488 KRW per share (as of Oct 3, 2026, price 3,160 KRW). The range comes from different growth and margin assumptions, not from analyst opinions.
How solid is the balance sheet of In The F (014990)?
Balance-sheet figures for In The F (as of Oct 3, 2026): return on equity 4.0%, debt of 0.48 per unit of equity. They feed the Quality Score of 51/100, which measures business quality independently of the share price.
How far is 014990 from its 52-week high?
In The F trades at 3,160 KRW, about 47% below its 52-week high of 6,000 KRW and 558% above the low of 480.00 KRW (as of Oct 20, 2026). Distance from the high says nothing about value: that is what the fair value of 5,007 KRW is for.
Which stocks are comparable to In The F?
From the same area (Consumer Cyclical) we also value Ralph Lauren Corporation, Moncler S.p.A, LPP SA, Levi Strauss & Co, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is In The F stock attractive at the current price?
The data as of Oct 3, 2026: price 3,160 KRW, calculated fair value 5,007 KRW (+58%), Quality Score 51/100, from 10 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of 014990 calculated?
We run In The F through 10 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of 5,007 KRW, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 13.8 % above its aggregate fair value. In The F currently trades 37 % below its own fair value, and the market average says nothing about that. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of In The F (014990)?
The closing price on Oct 20, 2026 was 3,160 KRW. Our model-based fair value is 5,007 KRW, about +58% upside (undervalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with In The F right now?
The price is below even our cautious bear case (3,718 KRW). The market is more pessimistic than our downside scenario. Solid quality (51/100) at a price below fair value, the discount is the argument here, not the business quality.
Key figures of In The F
How large is the market capitalisation of In The F (014990)?
The market capitalisation of In The F is 60.7B KRW (≈ $45.8M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of In The F (014990)?
The price-to-sales ratio of In The F is 0.58 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What is the net margin of In The F (014990)?
The net margin of In The F is 1.5% (last twelve months). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of In The F (014990)?
The return on equity (ROE) of In The F is 4.0% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of In The F (014990)?
On an EBIT basis the return on assets of In The F is −6.1% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of In The F (014990)?
The operating margin of In The F is 8.1% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at In The F (014990)?
Revenue at In The F is growing +3.5% versus a year earlier (3y avg −8.2%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at In The F (014990)?
Earnings per share at In The F are growing +10.4% versus a year earlier. How much earnings per share grew versus a year earlier.
How much net debt does In The F (014990) carry?
The net debt of In The F is 32.6B KRW (fiscal year 2025, ≈ 4.8 yrs of FCF). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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Oct 3, 2026