0289 (0289) Fair Value & Analysis

Consumer Cyclical · Market cap HK$3.7B

0 0289 0289 · HK

PriceHK$13.00

Fair ValueHK$15.80

Upside+21.5%

Quality69/100

Evidence: High Range HK$13.63 – HK$17.94

Fair value as of: Jul 1, 2026

From 15 valuation models · updated today

Share price −8.7% over the past month.

Price vs Fair Value (12 months)

12‑month range HK$11.01 – HK$14.80 · fair‑value band HK$13.63 – HK$17.94 · the HK$13.00 price screens below the HK$15.80 fair value. As of Jul 1, 2026.

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Analysis

0289 (0289) currently trades at HK$13.00, while our model-based Fair Value estimate is HK$15.80 — implying the stock looks roughly 21.5% undervalued today. We read business quality at 69/100 (solid quality), in the Consumer Cyclical sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high) — always confirm before acting.

Over the trailing twelve months, 0289 generated revenue of HK$856M at a net margin of -38.6%. Revenue declined 6.3% year over year. It earns a return on equity of -2.0%. The balance sheet holds a net cash position of HK$2.2B. Fundamentals as of Jul 1, 2026

Key figures & financial health

Revenue (TTM) HK$856M

Revenue growth (YoY) -6.3%

Net margin -38.6%

Return on equity -2.0%

Free cash flow HK$183M FY2025

Operating margin 14.6%

More key figures

EPS (TTM) HK$-0.5200

Dividend yield 8.9%

EPS growth (YoY) -78.7%

Net cash HK$2.2B FY2025

Figures from reported company fundamentals (EODHD) · as of Jul 1, 2026. TTM = trailing twelve months.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

0289 reported revenue of HK$852M in FY2025 versus HK$1.1B in FY2021, a compound −6.8%/yr. Reported net income was −HK$330M in FY2025.

Revenue −6.8%/yr

FY21 HK$1.1B

FY22 HK$1.0B

FY23 HK$1.1B

FY24 HK$946M

FY25 HK$852M

Net income

FY21 HK$552M

FY22 −HK$301M

FY23 HK$123M

FY24 −HK$919M

FY25 −HK$330M

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Similar stocks

6 more Department Stores stocks, each showing price versus our Fair Value estimate (as of Jul 1, 2026).

Stock	Price	Fair Value	vs Fair Value
Aeon Co AONNY	$8.05	$4.68	-42%
Falabella S.A FALABELLA	5,686 CLP	8,880 CLP	+56%
SM Investments Corporation SVTMF	$10.15	$21.80	+115%
Ryohin Keikaku Co RYKKY	$11.15	$6.53	-41%
Shoprite Holdings SRGHY	$18.32	$18.67	+2%
Marks and Spencer Group MAKSY	$9.54	$15.66	+64%

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Frequently asked questions

Is 0289 (0289) undervalued?

As of Jul 1, 2026, our model estimates a fair value of HK$15.80 versus a price of HK$13.00 — about +22% (undervalued). Model-based estimate, not financial advice.

What is the fair value of 0289?

Our model-based fair value for 0289 is HK$15.80 (as of Jul 1, 2026), built from audited fundamentals. The current price is HK$13.00.

What is the quality score of 0289?

0289 has a Quality Score of 69/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.

What is the revenue of 0289 (0289)?

0289 reported trailing-twelve-month revenue of about HK$856M (latest available figure, as of Jul 1, 2026).

What is the net profit margin of 0289?

The net profit margin of 0289 is about -38.6%, meaning it is currently running at a net loss. Based on the latest reported figures.

Does 0289 pay a dividend?

0289 currently shows a dividend yield of about 8.93% relative to its recent price (as of Jul 1, 2026).

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.