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2399 (2399) Fair Value & Analysis

Consumer Cyclical · Market cap HK$1.1B

2 2399 2399 · HK
PriceHK$0.3150
Fair ValueHK$0.0700
Upside-77.8%
Quality30/100
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Evidence: Low Range HK$0.0500 – HK$0.1000

Fair value as of: Jul 2, 2026

From 1 valuation models · updated today

Share price −12.5% over the past month.

Price vs Fair Value (12 months)

HK$0.7400 HK$0.2420 Fair Value HK$0.0700 Jun 2025 Jul 2026

12‑month range HK$0.2420 – HK$0.7400 · fair‑value band HK$0.0500 – HK$0.1000 · the HK$0.3150 price screens above the HK$0.0700 fair value. As of Jul 2, 2026.

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Analysis

2399 (2399) currently trades at HK$0.3150, while our model-based Fair Value estimate is HK$0.0700 — implying the stock looks roughly 77.8% overvalued today. We read business quality at 30/100 (below-average quality), in the Consumer Cyclical sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium — the entry price still matters most (evidence: low).

Trailing-twelve-month revenue stands at HK$88.5M. Revenue declined 79.7% year over year. It earns a return on equity of -95.3%. Net debt stands at HK$345M. Fundamentals as of Jul 2, 2026

Key figures & financial health

Revenue (TTM) HK$88.5M
Revenue growth (YoY) -79.7%
Return on equity -95.3%
Free cash flow −HK$89.1M FY2025
Operating margin -365%
EPS (TTM) HK$-0.0300
More key figures
Net debt HK$345M FY2025

Figures from reported company fundamentals (EODHD) · as of Jul 2, 2026. TTM = trailing twelve months.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

2399 reported revenue of HK$88.5M in FY2025 versus HK$374M in FY2021, a compound −30.2%/yr. Reported net income was −HK$295M in FY2025.

Revenue −30.2%/yr
FY21 HK$374M
FY22 HK$604M
FY23 HK$645M
FY24 HK$467M
FY25 HK$88.5M
Net income
FY21 −HK$178M
FY22 −HK$100M
FY23 −HK$52.3M
FY24 −HK$351M
FY25 −HK$295M

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Similar stocks

6 more Auto & Truck Dealerships stocks, each showing price versus our Fair Value estimate (as of Jul 2, 2026).

Stock Price Fair Value vs Fair Value
Carvana Co CVNA $66.67 $38.48 -42%
Penske Automotive Group PAG $171.02 $150.41 -12%
D'Ieteren Group SIEVF $193.00 $125.79 -35%
Hotai Motor Co 2207 485.00 TWD 621.31 TWD +28%
CarMax, Inc KMX $47.15 $30.27 -36%
Lithia Motors, Inc LAD $295.15 $500.63 +70%

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Frequently asked questions

Is 2399 (2399) undervalued?
As of Jul 2, 2026, our model estimates a fair value of HK$0.0700 versus a price of HK$0.3150 — about −78% (overvalued). Model-based estimate, not financial advice.
What is the fair value of 2399?
Our model-based fair value for 2399 is HK$0.0700 (as of Jul 2, 2026), built from audited fundamentals. The current price is HK$0.3150.
What is the quality score of 2399?
2399 has a Quality Score of 30/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.
What is the revenue of 2399 (2399)?
2399 reported trailing-twelve-month revenue of about HK$88.5M (latest available figure, as of Jul 2, 2026).
What is the net profit margin of 2399?
The net profit margin of 2399 is about 0.0%, meaning it keeps roughly 0.0% of revenue as net income. Based on the latest reported figures.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.