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3669 (3669) Fair Value & Analysis

Consumer Cyclical · Market cap HK$1.4B

3 3669 3669 · HK
PriceHK$0.7500
Fair ValueHK$2.61
Upside+248.0%
Quality48/100
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Evidence: Medium Range HK$1.37 – HK$3.80

Fair value as of: Jul 2, 2026

From 12 valuation models · updated today

Share price −10.7% over the past month.

Price vs Fair Value (12 months)

HK$2.30 HK$0.7000 Fair Value HK$2.61 Jun 2025 Jul 2026

12‑month range HK$0.7000 – HK$2.30 · fair‑value band HK$1.37 – HK$3.80 · the HK$0.7500 price screens below the HK$2.61 fair value. As of Jul 2, 2026.

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Analysis

3669 (3669) currently trades at HK$0.7500, while our model-based Fair Value estimate is HK$2.61 — implying the stock looks roughly 248.0% undervalued today. We read business quality at 48/100 (below-average quality), in the Consumer Cyclical sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: medium) — always confirm before acting.

Over the trailing twelve months, 3669 generated revenue of HK$54.6B at a net margin of -9.3%. Revenue declined 15.0% year over year. It earns a return on equity of -47.1%. Net debt stands at HK$5.6B. Fundamentals as of Jul 2, 2026

Key figures & financial health

Revenue (TTM) HK$54.6B
Revenue growth (YoY) -15.0%
Net margin -9.3%
Return on equity -47.1%
Free cash flow HK$852M FY2025
Operating margin -2.2%
More key figures
EPS (TTM) HK$-1.78
Dividend yield 10.0%
EPS growth (YoY) -40.7%
Net debt HK$5.6B FY2025

Figures from reported company fundamentals (EODHD) · as of Jul 2, 2026. TTM = trailing twelve months.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

3669 reported revenue of HK$54.6B in FY2025 versus HK$77.9B in FY2021, a compound −8.5%/yr. Reported net income was −HK$5.1B in FY2025.

Revenue −8.5%/yr
FY21 HK$77.9B
FY22 HK$72.0B
FY23 HK$72.6B
FY24 HK$63.4B
FY25 HK$54.6B
Net income
FY21 HK$2.5B
FY22 HK$1.4B
FY23 HK$573M
FY24 HK$201M
FY25 −HK$5.1B

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Frequently asked questions

Is 3669 (3669) undervalued?
As of Jul 2, 2026, our model estimates a fair value of HK$2.61 versus a price of HK$0.7500 — about +248% (undervalued). Model-based estimate, not financial advice.
What is the fair value of 3669?
Our model-based fair value for 3669 is HK$2.61 (as of Jul 2, 2026), built from audited fundamentals. The current price is HK$0.7500.
What is the quality score of 3669?
3669 has a Quality Score of 48/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.
What is the revenue of 3669 (3669)?
3669 reported trailing-twelve-month revenue of about HK$54.6B (latest available figure, as of Jul 2, 2026).
What is the net profit margin of 3669?
The net profit margin of 3669 is about -9.3%, meaning it is currently running at a net loss. Based on the latest reported figures.
Does 3669 pay a dividend?
3669 currently shows a dividend yield of about 10.00% relative to its recent price (as of Jul 2, 2026).

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.