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Digital Brands Group (DBGI) Fair Value & Analysis

Consumer Cyclical · US · Market cap $17.1M

Price$0.7324
Fair Value$0.2600
Upside-64.5%
Quality95/100
Evidence: Low Range $0.1900 – $0.3800

Fair value as of: Jun 25, 2026

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Analysis

Digital Brands Group (DBGI) currently trades at $0.7324, while our model-based Fair Value estimate is $0.2600 — implying the stock looks roughly 64.5% overvalued today. We read business quality at 95/100 (high quality), in the Consumer Cyclical sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium — the entry price still matters most (evidence: low).

About the company

Digital Brands Group, Inc. engages in the provision of various apparel products through direct-to-consumer and wholesale distribution. The company offers women's clothing, including dresses, tops, jumpsuits, bottoms, sets, shirts, sweaters, skirts, shorts, athleisure bottoms, and other accessory products, as well as t-shirts, jackets and rompers. It sells its products under the Bailey 44, Stateside, DSTLD, Sundry, and AVO Studios brand names. The company sells directly to the consumer through its websites and showrooms, as well as through its wholesale channel in specialty stores, third-party online stores, and select department stores. The company was formerly known as Denim.LA, Inc. Digital Brands Group, Inc. was incorporated in 2012 and is headquartered in Austin, Texas.

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Frequently asked questions

Is Digital Brands Group (DBGI) undervalued?
As of Jun 25, 2026, our model estimates a fair value of $0.2600 versus a price of $0.7324 — about −65% (overvalued). Model-based estimate, not financial advice.
What is the fair value of DBGI?
Our 21-model fair value for Digital Brands Group is $0.2600 (as of Jun 25, 2026), built from audited fundamentals. The current price is $0.7324.
What is the quality score of DBGI?
Digital Brands Group has a Quality Score of 95/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.