Electra Co Pr (ECP) fair value: what the stock is really worth
As of Nov 5, 2026: fair value (intrinsic value) of Electra Co Pr stock ILS 96.10, price ILS 51.55, upside +86.4%, quality 56 out of 100. Rating: strongly undervalued. Calculated from audited financials with 24 of our 26 valuation models and 37 quality factors, updated daily.
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Electra Co Pr
ECP · TAThe stock costs 46% less than our calculation considers fair.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 8, 2026.
How to read this chart
60‑month range 50.90 ILS – 187.39 ILS · fair‑value band 72.07 ILS – 120.12 ILS · the 51.55 ILS price screens below the 96.10 ILS fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 8, 2026.
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Company profile
Electra Consumer Products (1970) Ltd manufactures, imports, exports, distributes, sells, and services various consumer electrical products in Israel.
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It offers heating, ventilation, and air conditioning systems; and retails consumer electronics and cellular telephones and accessories under brands including Electra, Elco, Miele, Liebherr, Sauter, Philips, Meister, Breville, Jetpoint, TCL, Midea, Sage, Daikin, Cecotec, JTV, and Samsung.
The company also retails food products and other consumables under the Carrefour brand; operates the 7-Eleven chain; and develops and constructs commercial real estate properties.
In addition, it imports wholesale equipment, clothing, footwears, travelers, camping, skiing, and snowboarding, and outdoor sports and leisure products, as well as operates a franchise chain under the Adidas brand. Further, the company engages in e-commerce business.
Electra Consumer Products (1970) Ltd was incorporated in 1970 and is headquartered in Rishon LeZion, Israel.
Stock analysis
Electra Co Pr (ECP) currently trades at 51.55 ILS, while our model-based Fair Value estimate is 96.10 ILS, implying the stock looks roughly 46% undervalued today.
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Valuation
Bull case: the DCF Models group reads highest at a median of 351.88 ILS per share, and 18 of the 24 models we run sit above the 51.55 ILS price.
Bear case: the Dividend Discount group reads lowest at 41.39 ILS, and 6 of the 24 models stay below the price. Data coverage for this calculation is high.
Scenario range: 72.07 ILS (bear) to 120.12 ILS (bull), the price of 51.55 ILS sits below it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 56/100 (solid quality), in the Technology sector.
Mixed Growth: Revenue is growing, but margins or cash flow do not fully confirm the trend.
Electra Co Pr reported revenue of 7.5B ILS in FY2025 versus 4.6B ILS in FY2021, a compound +12.6%/yr. Reported net income was 100M ILS in FY2025, compounding −11.6%/yr from FY2021.
Key figures
Market cap 1.4B ILS Small · P/E ratio 11.2 · P/S ratio 0.18 · EPS (TTM) 4.60 ILS · Dividend yield 10.5% · Net margin 1.3% · Return on equity 12.7% · Return on assets (EBIT) 3.6% (5-year average).
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 38 out of 100 (low confidence).
What moves the price
The share trades about 54% below its 52-week high and at its 52-week low, currently below its 200-day average.
For context, the median of 10 Technology peers we cover trades at 5% fair-value upside, at 86%, ECP screens cheaper than that median.
Fair Value models
All 24 models by family
Quality Score breakdown
It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.
Revenue & earnings trend
Growth Forecast
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Compare Electra Co Pr with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Consumer Electronics · 114 stocks
Valuation Multiplesvs Consumer Electronics median · lower = cheaper
Strength profile in five axes (Snowflake)
Context: sector, industry, market
- Is the Consumer Discretionary sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- Fair value gap by industry
- Return on assets by industry
- Stock screener with 62 metrics
- Valuation of the Israel market
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Consumer Electronics stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value | Compare |
|---|---|---|---|---|
| Shenzhen Transsion Holdings 688036 | ¥65.00 | ¥97.43 | +50% | vs ECP |
| Xiaomi Corporation 1810 | HK$30.38 | HK$44.93 | +48% | vs ECP |
| Sony Group SONY | $27.00 | $29.40 | +9% | vs ECP |
| Huaqin Co 603296 | ¥64.65 | ¥68.54 | +6% | vs ECP |
| LG Electronics Inc 066570 | 138,600 KRW | 146,023 KRW | +5% | vs ECP |
| Samsung Electronics Co 005930 | 188,700 KRW | 162,261 KRW | −14% | vs ECP |
| LG Corp 003550 | 90,600 KRW | 62,954 KRW | −31% | vs ECP |
| Anker Innovations Limited 300866 | ¥111.88 | ¥77.69 | −31% | vs ECP |
| Goertek Inc 002241 | ¥24.61 | ¥14.64 | −41% | vs ECP |
| Sharetronic Data Technology Co 300857 | ¥155.45 | ¥30.19 | −81% | vs ECP |
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Frequently asked questions
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Key figures of Electra Co Pr
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