Famous Brands Ltd (FMBRY) fair value: what the stock is really worth
As of Sep 25, 2026: fair value of Famous Brands Ltd $14.19, price $6.71, upside +111.5%, quality 65 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 24, 2026.
How to read this chart
60‑month range $4.44 – $9.37 · fair‑value band $8.78 – $23.53 · the $6.71 price screens below the $14.19 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Sep 24, 2026.
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Famous Brands Limited, through its subsidiaries, operates as a quick service and casual dining restaurant franchisor in the United Kingdom, South Africa, South African Development Community, the Middle East, and Rest of Africa. It operates through Brands and Supply Chain segments.
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Famous Brands Limited, through its subsidiaries, operates as a quick service and casual dining restaurant franchisor in the United Kingdom, South Africa, South African Development Community, the Middle East, and Rest of Africa. It operates through Brands and Supply Chain segments. The company operates franchised and company-owned restaurants under the Leading and Signature brands. It is also involved in the manufacture of meat, serviette, sauces and spices, ice cream, potato products, coffee grounds and beans, cheese, juices; and operation of retail outlets. In addition, it provides manufacturing and logistics services; and retail products, such as dressings and spice condiments, frozen meat products, frozen chips, and other value-added products. The company was formerly known as Steers Holdings Limited and changed its name to Famous Brands Limited in 2004. Famous Brands Limited was incorporated in 1969 and is headquartered in Midrand, South Africa.
Stock analysis
Famous Brands Ltd ADR (FMBRY) currently trades at $6.71, while our model-based Fair Value estimate is $14.19, implying the stock looks roughly 52.7% undervalued today.
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Valuation
Bull case: the DCF Models group reads highest at a median of $13.07 per share, and 20 of the 26 models we run sit above the $6.71 price.
Bear case: the Economic Profit group reads lowest at $4.56, and 6 of the 26 models stay below the price. Evidence for this calculation is high.
Scenario range: $8.78 (bear) to $23.53 (bull), the price of $6.71 sits below it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 65/100 (solid quality), in the Consumer Defensive sector.
Mixed Growth: Revenue is growing, but margins or cash flow do not fully confirm the trend.
Famous Brands Ltd ADR reported revenue of 8.0B ZAR in FY2026 versus 6.5B ZAR in FY2022, a compound +5.5%/yr. Reported net income was 552M ZAR in FY2026, compounding +14.8%/yr from FY2022.
Key figures
Market cap $334M · P/E ratio 9.5 · P/S ratio 0.65 · EPS (TTM) $0.7100 · Dividend yield 6.2% · Net margin 6.9% · Return on equity 47.1% · Return on assets (EBIT) 23.6%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 52 out of 100 (medium confidence).
What moves the price
The share trades at its 52-week high and 19% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Consumer Defensive peers we cover trades at −10% fair-value upside, at 111%, FMBRY screens cheaper than that median.
Fair Value models
Bear $8.78Fair Value $14.19Bull $23.53
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds.Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.78/100
Revenue is growing, but margins or cash flow do not fully confirm the trend.
Revenue growth 1 year
−3.0%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+2.6%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+11.4%
Start year 2021 (pandemic). Over 10 years: +6.4% a year
Revenue growth 24 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+15.7%
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What shareholders gained per year (last 5 years), in ZAR ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate. Measured in ZAR: this currency has depreciated against the euro and dollar over the long run, so part of the nominal rate is currency erosion that never reaches a EUR/USD investor.
+16.6%
Earnings growth per share plus dividend.
Earnings per share, growth per year+10.4%
Dividend (yield on the price)6.2%
Pace: 5 vs 10 years ⓘTwo data points, not a trend model: earnings growth per share over the last 5 fiscal years against the last 10. Labelled "steady" when both rates are within 3 percentage points of each other, otherwise picking up or flattening. Shown only when ten years of history exist.10.4% vs 1.8%, picking up
Profit margin 2021 to 2026 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.6% → 11%
Start year 2021 (pandemic)
Growth Forecast
Little optimism in the price
The price assumes less growth than the company has delivered so far.
What the price assumes ⓘThis turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).
+0.3%
Yearly growth needed for the next five years to justify today's price.
What forecasts expect
n/a
No analyst forecast available.
After inflation (figures in ZAR, South Africa: IMF forecast 3.3% a year to 2030, 4.9% from 2016 to 2025) that is about −2.9% a year for the price.
Price, fair value, quality and upside side by side.
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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Food Distribution · 83 stocks
Beats the industry median on 11/14 measures
Overall it ranks above its industry peers.
Valuation
Quality Score65 · Top 25%
Fair Value upside+108.7% · Top 25%
Profitability
Return on equity (TTM)47.1% · Top 25%
Return on assets16.3% · Top 25%
Net margin (TTM)6.9% · Top 25%
Operating margin (TTM)12.1% · Top 25%
Growth and dividend
Revenue growth5.6% · Above median
Dividend yield (TTM)6.2% · Top 25%
Balance sheet
Debt / equity0.72× · Highest 25%
Valuation Multiplesvs Food Distribution median · lower = cheaper
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Is Famous Brands Ltd (FMBRY) overvalued or undervalued?
As of Sep 24, 2026, our model estimates a fair value of $14.19 versus the last price from Sep 25, 2026 of $6.71, about +111% upside (undervalued).
What is the fair value of FMBRY?
Our model-based fair value for Famous Brands Ltd ADR is $14.19 (as of Sep 24, 2026), built from audited fundamentals. Last price (from Sep 25, 2026): $6.71.
What is the quality score of FMBRY?
Famous Brands Ltd ADR has a Quality Score of 65/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Famous Brands Ltd (FMBRY)?
Our model-based price target is the fair value of $14.19 (as of Sep 24, 2026) from 26 valuation models. Cautious scenario $8.78, optimistic scenario $23.53. It is a calculation from audited fundamentals, not an analyst target.
What is the Famous Brands Ltd ADR stock forecast for 2026?
Our models put fair value at $14.19, about +111% upside versus the last price from Sep 25, 2026 of $6.71 (undervalued). Cautious scenario $8.78, optimistic scenario $23.53. The calculation is refreshed regularly with new filings.
What is the revenue of Famous Brands Ltd (FMBRY)?
Famous Brands Ltd ADR reported trailing-twelve-month revenue of about 8.7B ZAR (latest available figure, as of Sep 24, 2026).
Does Famous Brands Ltd ADR pay a dividend?
Famous Brands Ltd ADR currently shows a dividend yield of about 6.23% relative to its recent price (as of Sep 24, 2026).
What growth is priced into Famous Brands Ltd (FMBRY)?
For today's price to be fair in a discounted-cash-flow model, Famous Brands Ltd ADR would have to grow free cash flow by +0.3 % per year for five years (discount rate 9.8 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 5 years revenue grew +11.4 % per year. As of Sep 24, 2026.
What discount rate (WACC) does the fair value of FMBRY use?
Our models discount Famous Brands Ltd ADR at 9.8 %: a base by market capitalisation (small), damped by beta 0.25, country premium for USA. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For Famous Brands Ltd ADR that is +0.3 % per year a year over ten years, using the same discount rate (9.8 %) and the same formula as our fair value.
How much growth has Famous Brands Ltd (FMBRY) delivered so far?
Over the past 5 years revenue at Famous Brands Ltd ADR grew +11.4 % a year. The price currently implies +0.3 % per year free-cash-flow growth a year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
How fast is the sector of Famous Brands Ltd (FMBRY) growing?
The median revenue growth in the sector is +3.8 % a year. That is the yardstick for the growth priced into Famous Brands Ltd ADR (+0.3 % per year a year): it shows whether the expectation is within the usual range or beyond it.
What is the free cash flow yield of Famous Brands Ltd (FMBRY)?
The free-cash-flow yield on the price is 9.40 %: that much free cash flow Famous Brands Ltd ADR produces per unit of market value. When it exceeds the discount rate of our models (9.8 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of Famous Brands Ltd (FMBRY)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Famous Brands Ltd ADR it is $14.19 per share (as of Sep 24, 2026), against a price of $6.71. It is the blended result of 26 valuation models (cash flow, earnings, asset, dividend).
Is Famous Brands Ltd ADR stock overvalued or undervalued in 2026?
As of Sep 24, 2026, FMBRY trades below its calculated fair value: price $6.71, fair value $14.19, a gap of about +111% (undervalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of FMBRY?
No. The price is what the market pays today ($6.71); the fair value is what the company's own numbers justify ($14.19). For Famous Brands Ltd ADR the two are $7.48 per share apart. That gap is exactly why we show both numbers side by side.
How much is Famous Brands Ltd ADR worth?
The market values Famous Brands Ltd ADR at about $334M (market capitalisation, as of Sep 24, 2026). Per share that is $6.71; our models calculate a fair value of $14.19 per share.
What do the bullish and bearish scenarios say about FMBRY?
Our models span a range for Famous Brands Ltd ADR: cautious scenario $8.78, base $14.19, optimistic $23.53 per share (as of Sep 24, 2026, price $6.71). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of FMBRY?
Famous Brands Ltd ADR trades at a price-to-earnings ratio of 9.5 (as of Sep 24, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of $14.19 is built from several models across several years. Other multiples: P/B 4.1, P/S 0.6, EV/EBITDA 5.8.
How solid is the balance sheet of Famous Brands Ltd (FMBRY)?
Balance-sheet figures for Famous Brands Ltd ADR (as of Sep 24, 2026): return on equity 47.1%, debt of 0.72 per unit of equity. They feed the Quality Score of 65/100, which measures business quality independently of the share price.
How far is FMBRY from its 52-week high?
Famous Brands Ltd ADR trades at $6.71, at its 52-week high of $6.71 and 19% above the low of $5.64 (as of Sep 25, 2026). Distance from the high says nothing about value: that is what the fair value of $14.19 is for.
Which stocks are comparable to Famous Brands Ltd ADR?
From the same area (Consumer Defensive) we also value Sysco Corporation, US Foods Holding, Performance Food Group, Jerónimo Martins, SGPS, S.A, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Famous Brands Ltd ADR stock attractive at the current price?
The data as of Sep 24, 2026: price $6.71, calculated fair value $14.19 (+111%), Quality Score 65/100, from 26 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of FMBRY calculated?
We run Famous Brands Ltd ADR through 26 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of $14.19, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 14.5 % above its aggregate fair value. Famous Brands Ltd ADR currently trades 53 % below its own fair value, and the market average says nothing about that. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Famous Brands Ltd (FMBRY)?
The latest price we hold is from Sep 25, 2026 and stands at $6.71. Our model-based fair value is $14.19, about +111% upside (undervalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Famous Brands Ltd ADR right now?
The price is below even our cautious bear case ($8.78). The market is more pessimistic than our downside scenario. The model range is unusually wide ($8.78 to $23.53). The outcome hinges heavily on assumptions, so read the point estimate with caution. Solid quality (65/100) at a price below fair value, the discount is the argument here, not the business quality.
Where does the earnings growth of Famous Brands Ltd (FMBRY) come from?
Earnings per share at Famous Brands Ltd ADR grew +1.1 % a year from 2015 to 2026. Broken into its drivers: revenue per share +6.9 %, EBIT margin −5.7 %, tax rate +0.5 %, residual (interest, one-offs) −0.1 %. The four rates multiply to the earnings growth rate, they do not add up. Start and end are three-year averages so a single exceptional year does not distort the result.
Key figures of Famous Brands Ltd ADR
How large is the market capitalisation of Famous Brands Ltd (FMBRY)?
The market capitalisation of Famous Brands Ltd ADR is $334M. The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Famous Brands Ltd (FMBRY)?
The price-to-sales ratio of Famous Brands Ltd ADR is 0.65 (P/E × margin). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Famous Brands Ltd (FMBRY)?
Earnings per share at Famous Brands Ltd ADR are $0.7100 (price ÷ EPS = P/E 9.5). Earnings per share over the last twelve months: total profit spread across every single share.
What is the dividend yield of Famous Brands Ltd (FMBRY)?
The dividend yield of Famous Brands Ltd ADR is 6.2% (payout 58.9%). Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of Famous Brands Ltd (FMBRY)?
The net margin of Famous Brands Ltd ADR is 6.9% (fiscal year 2026). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Famous Brands Ltd (FMBRY)?
The return on equity (ROE) of Famous Brands Ltd ADR is 47.1% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Famous Brands Ltd (FMBRY)?
On an EBIT basis the return on assets of Famous Brands Ltd ADR is 23.6% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Famous Brands Ltd (FMBRY)?
The operating margin of Famous Brands Ltd ADR is 12.1% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Famous Brands Ltd (FMBRY)?
Revenue at Famous Brands Ltd ADR is growing +5.6% versus a year earlier (3y avg +2.6%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Famous Brands Ltd (FMBRY)?
Earnings per share at Famous Brands Ltd ADR are growing +11.8% versus a year earlier. How much earnings per share grew versus a year earlier.
How much net debt does Famous Brands Ltd (FMBRY) carry?
The net debt of Famous Brands Ltd ADR is 925M ZAR (fiscal year 2026, ≈ 1.8 yrs of FCF). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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Broad data
Sep 24, 2026