Samsonite Group (SMSOF) Fair Value & Analysis

Consumer Cyclical · US · Market cap $2.4B

Analysis

Samsonite Group (SMSOF) currently trades at $1.79, while our model-based Fair Value estimate is $4.67 — implying the stock looks roughly 160.9% undervalued today. We read business quality at 93/100 (high quality), in the Consumer Cyclical sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high) — always confirm before acting.

About the company

Samsonite Group S.A. engages in the design, manufacture, sourcing, and distribution of luggage, business and computer bags, outdoor and casual bags, and travel accessories in Asia, North America, Europe, and Latin America. The company sells its products under the Samsonite, Tumi, American Tourister, Gregory, High Sierra, Lipault, and Hartmann brands, as well as other owned and licensed brand names. It distributes its products through wholesale distribution channels, as well as through company-operated retail stores and e-commerce. The company was formerly known as Samsonite International S.A. and changed its name to Samsonite Group S.A. in January 2025. Samsonite Group S.A. was founded in 1910 and is headquartered in Luxembourg, Luxembourg.

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How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.