ASICS Corporation (ASCCY) Fair Value & Analysis
Consumer Cyclical · US · Market cap $19.5B
Fair value as of: Jul 14, 2026
From 26 valuation models · updated 27 days ago
Share price +11.9% over the past month.
A strong business, but screening 39% overvalued on our models.
What matters now
- A high-quality business (quality 81/100), yet the market already pays well above fair value. Quality at a full price, with little margin of safety.
- The price sits above even our optimistic bull case ($24.06). The favourable scenario is already priced in.
- A fairly wide model range ($12.75 to $24.06) leaves room in how you read the outcome.
Price vs Fair Value (5 years)
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 14, 2026.
How to read this chart
60‑month range $3.44 – $31.67 · fair‑value band $12.75 – $24.06 · the $31.67 price screens above the $19.43 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Jul 14, 2026.
Analysis
ASICS Corporation (ASCCY) currently trades at $31.67, while our model-based Fair Value estimate is $19.43, implying the stock looks roughly 38.7% overvalued today. The Quality Score stands at 81/100 (high quality), in the Consumer Cyclical sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium, the entry price still matters most (evidence: high).
Over the trailing twelve months, ASICS Corporation generated revenue of $873B at a net margin of 13.0%. Revenue grew 29.7% year over year. It earns a return on equity of 40.9%. Net debt stands at $31.3B. Fundamentals as of Jul 14, 2026
Our scenario range runs from $12.75 (bear case) to $24.06 (bull case); at $31.67, the current price sits above that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades near its 52-week high and 41% above its 52-week low, currently above its 200-day average. For context, the median of 10 Consumer Cyclical peers we cover trades at 0% fair-value upside, at -39%, ASCCY screens richer than that median.
Fair Value models
Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.
All 26 models by family
Widest divergence: DCF Models ($21.72) versus Asset-Based ($1.59). Highest evidence: Growth DCF (80).
Key figures & financial health
More key figures
Figures from reported company fundamentals · as of Jul 14, 2026. TTM = trailing twelve months.
Quality Score breakdown
Of which business quality 77 · Market factors (momentum, volatility) 68
Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.
About the company
ASICS Corporation manufactures and sells sporting goods in Japan and internationally. The company offers sportswear and equipment; apparel; shoes for tennis, volleyball, basketball, and soccer; and running shoes. It sells its products under the ASICS and Onitsuka Tiger brands through retail stores, as well as online.
Full company description
ASICS Corporation manufactures and sells sporting goods in Japan and internationally. The company offers sportswear and equipment; apparel; shoes for tennis, volleyball, basketball, and soccer; and running shoes. It sells its products under the ASICS and Onitsuka Tiger brands through retail stores, as well as online. The company was incorporated in 1943 and is headquartered in Kobe, Japan.
Company description, as reported by the company or data provider.
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
ASICS Corporation reported revenue of $850B in FY2025 versus $404B in FY2021, a compound +20.4%/yr. Reported net income was $104B in FY2025, compounding +82.2%/yr from FY2021.
ASCCY screens 39% overvalued. Compare with NIKE, Inc →
Earlier news
External third-party headlines (Yahoo Finance, Reuters and others), not an editorial selection.
- Are Consumer Discretionary Stocks Lagging ASICS Corporation Unsponsored ADR (ASCCY) This Year?
- How ASICS’ Strong Q1 2026 Earnings And Investor Outreach At ASICS (TSE:7936) Has Changed Its Investment Story
- Recent Price Trend in ASICS Corporation Unsponsored ADR (ASCCY) is Your Friend, Here's Why
- ASICS Corporation Unsponsored ADR (ASCCY) is on the Move, Here's Why the Trend Could be Sustainable
Peer Group
Footwear & Accessories · 94 stocks
How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.
Valuation Multiples vs Footwear & Accessories median · lower = cheaper
Snowflake
Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.
VALUE 0: the price sits above our fair-value range.
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.
Similar stocks
10 more Footwear & Accessories stocks, each showing price versus our Fair Value estimate (as of Jul 14, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| NIKE, Inc NKE | $44.37 | $35.63 | -20% |
| adidas AG 1ADS | €165.00 | €65.71 | -60% |
| Deckers Outdoor Corporation DECK | $106.49 | $125.16 | +18% |
| On Holding ONON | $38.20 | $17.64 | -54% |
| Zhejiang China Commodities City Group 600415 | ¥12.11 | ¥13.03 | +8% |
| Birkenstock Holding BIRK | $44.36 | $44.14 | -0% |
| Crocs, Inc CROX | $138.91 | $203.65 | +47% |
| Huali Industrial Group 300979 | ¥31.10 | ¥54.71 | +76% |
| PUMA SE PUM | €29.31 | €10.57 | -64% |
| Steven Madden, Ltd SHOO | $43.26 | $11.69 | -73% |
Compare ASICS Corporation with another stock
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Frequently asked questions
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.
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