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The Southern Company (T1SO34) Fair Value & Analysis

Utilities · BR · Market cap R$504B

PriceR$475.20
Fair ValueR$57.51
Upside-87.9%
Quality95/100
Evidence: High Range R$42.45 – R$81.83

Fair value as of: Jun 24, 2026

Analysis

The Southern Company (T1SO34) currently trades at R$475.20, while our model-based Fair Value estimate is R$57.51 — implying the stock looks roughly 87.9% overvalued today. We read business quality at 95/100 (high quality), in the Utilities sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium — the entry price still matters most (evidence: high).

About the company

The Southern Company, through its subsidiaries, engages in the sale of electricity. The company offers electric service to retail customers and wholesale customers; and energy-related products and services to natural gas choice markets. It also develops, constructs, acquires, owns, operates, and manages power generation assets, as well as battery energy storage projects; sells electricity at market-based rates in the wholesale market; and deploys microgrids for commercial, industrial, governmental, and utility customers. In addition, the company is involved in the distribution of natural gas in Illinois, Georgia, Virginia, and Tennessee; distributes energy and resilience solutions; and invests in telecommunications. The Southern Company was incorporated in 1945 and is headquartered in Atlanta, Georgia.

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Frequently asked questions

Is The Southern Company (T1SO34) undervalued?
As of Jun 24, 2026, our model estimates a fair value of R$57.51 versus a price of R$475.20 — about −88% (overvalued). Model-based estimate, not financial advice.
What is the fair value of T1SO34?
Our 21-model fair value for The Southern Company is R$57.51 (as of Jun 24, 2026), built from audited fundamentals. The current price is R$475.20.
What is the quality score of T1SO34?
The Southern Company has a Quality Score of 95/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.