Vivid Mercantile Limited (VIVIDM) Fair Value & Analysis
Industrials · IN · Market cap ₹771M
Fair value as of: Jul 6, 2026
From 24 valuation models · updated today
Share price −3.3% over the past month.
Price vs Fair Value (12 months)
12‑month range ₹4.22 – ₹8.53 · fair‑value band ₹11.58 – ₹19.46 · the ₹7.27 price screens below the ₹15.52 fair value. As of Jul 6, 2026.
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Vivid Mercantile Limited (VIVIDM) currently trades at ₹7.27, while our model-based Fair Value estimate is ₹15.52 — implying the stock looks roughly 113.5% undervalued today. We read business quality at 70/100 (solid quality), in the Industrials sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high) — always confirm before acting.
Over the trailing twelve months, Vivid Mercantile Limited generated revenue of ₹469M at a net margin of 23.0%. It earns a return on equity of 19.6%. Net debt stands at ₹24.0M. The stock trades on a trailing P/E of 7.1. Fundamentals as of Jul 6, 2026
Our scenario range runs from ₹11.58 (bear case) to ₹19.46 (bull case); at ₹7.27, the current price sits below that range. The share trades about 18% below its 52-week high and 83% above its 52-week low, currently above its 200-day average. For context, the median of 10 Industrials peers we cover trades at -20% fair-value upside — at 113%, VIVIDM screens cheaper than that median.
Key figures & financial health
More key figures
Figures from reported company fundamentals (EODHD) · as of Jul 6, 2026. TTM = trailing twelve months.
About the company
Vivid Mercantile Limited engages in the real estate business in India. It focuses on the develops, markets, and sells land; undertakes residential properties; develops infrastructure projects; acquires development rights of projects; and markets projects. The company also trades in general goods and various products, such as pulses, garments, metals, etc. In addition, it provides printing services, such as multi-colour offset printing, single colour offset printing, and commercial printing services for calendars, catalogs, brochures, posters, annual reports manuals, etc. Further, the company is involved in the gold, diamond, and jewellery ornaments business. The company was formerly known as Veeram Infra Engineering Limited and changed its name to Vivid Mercantile Limited in April 2019. Vivid Mercantile Limited was incorporated in 1994 and is based in Ahmedabad, India.
Revenue & earnings trend
FY2022 – FY2026 · reported fiscal years
Vivid Mercantile Limited reported revenue of ₹469M in FY2026 versus ₹179M in FY2022, a compound +27.3%/yr. Reported net income was ₹108M in FY2026, compounding +23.2%/yr from FY2022.
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Frequently asked questions
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.
Not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.