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STOCK COMPARISON

Cho Kwang Leat vs O’Reilly Automotive: Fair Value & Quality

Both stocks run through our valuation models. Here is how Cho Kwang Leat (004700) and O’Reilly Automotive (ORLY) compare, as of Sep 25, 2026.

As of Sep 25, 2026, Fair Value Calculator sees Cho Kwang Leat as the less overvalued of the two: Cho Kwang Leat trades at KRW 65,200 versus a fair value of KRW 40,486 (-38%), while O’Reilly Automotive trades at $86.24 versus $48.08 (-44%).
Cho Kwang Leat
004700.KO · KRW · Consumer Discretionary
-38%
upside to fair value
overvalued
PriceKRW 65,200
Fair ValueKRW 40,486
Quality56/100
O’Reilly Automotive
ORLY · USD · Consumer Discretionary
-44%
upside to fair value
overvalued
Price$86.24
Fair Value$48.08
Quality65/100
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Head-to-head numbers

Green is the better side of a row, red the weaker one (for valuation multiples: lower = cheaper). Grey rows are for reference only and are not scored.

betterweakerfor reference, not scored

Cho Kwang LeatO’Reilly Automotive
Valuation
n/aP/E (TTM)28.1×
n/aP/S (TTM)4.05×
n/aP/BNegative equity
n/aEV/EBITDA19.5×
n/aPEG1.84×
−37.9%Fair value upside−44.2%
Profitability
9%Operating margin18%
0.58×EBIT margin trend (5Y)0.93×
10%Return on equityNegative equity
7%Return on assets14%
Growth
-23%Revenue growth (YoY)10%
n/aAvg. growth/yr (3Y)7.3%
n/aAvg. growth/yr (5Y)8.9%
−4.5%Value creation/yr+12.5%
Balance & size
93.9×Interest coverage (EBIT/interest)14.7×
0.04×Debt / equityNegative equity
$170MMarket cap$74B
mixedGrowth qualityhealthy

O’Reilly Automotive leads: 2 to 5 metric wins.

n/a = not meaningfully computable, for example with negative equity.

Quality in detail

The quality score, broken down into the same factor families as on the stock page, 0 to 100 per family.

Cho Kwang Leatof which business quality 56 · market factors 48 O’Reilly Automotiveof which business quality 64 · market factors 44
ProfitabilityMargins and returns on capital today
22
83
Quality GrowthAre margins and returns improving?
44
43
CashflowEarnings quality: real cash, not paper profit
60
46
Fin. StrengthBalance sheet, leverage, solvency risk
80
68
InvestmentDisciplined investing over empire-building
51
64
Low VolatilityCalm price path (market factor)
74
87
MomentumPrice trend over the last 3–12 months (market factor)
39
33
52W MomentumDistance to the 52-week high (market factor)
32
14
Net IssuanceShare count: buybacks or dilution?
82
80

What the models say

How far the median fair value (base case) per model family sits from the current price, in percent. The amount in the currency of the trading venue is shown underneath.

above the price, more than 15% above close to the price, 85% to 115% of the price below the price, more than 15% below

Model familyCho Kwang LeatPrice KRW 65,200O’Reilly AutomotivePrice $86.24
DCF Models-39%below the priceKRW 39,582-42%below the price$49.94
Earnings-Based-65%below the priceKRW 22,538-60%below the price$34.12
Multiples-27%below the priceKRW 47,711-41%below the price$50.49
Asset-Based+67%above the priceKRW 108,972n/a
Growth DCF-40%below the priceKRW 38,839-61%below the price$33.60
Economic Profit-15%close to the priceKRW 55,736-58%below the price$36.11
Growth Earnings-17%below the priceKRW 53,977-33%below the price$57.52
Minimum-65%below the priceKRW 22,538-61%below the price$33.60
Maximum+67%above the priceKRW 108,972-33%below the price$57.52
Median-27%below the priceKRW 47,711-50%below the price$43.03
Geometric mean-27%below the priceKRW 47,455-51%below the price$42.63

Minimum, maximum, median and geometric mean refer to the family values in this table. Geometric because deviations are ratios: half the price and twice the price average to 100%, not 125%.

Cho Kwang Leat: 19 of 22 models see the stock below the current price.

O’Reilly Automotive: 20 of 21 models see the stock below the current price.

Scenario ranges

From our cautious bear scenario to the optimistic bull scenario. The white tick is the current price (value above it), the green tick the fair value (value below it): if the price sits left of the fair value, there is room to rise.

Cho Kwang Leat
Price KRW 65,200
Fair Value KRW 40,486
Bear KRW 32,333Bull KRW 52,908
O’Reilly Automotive
Price $86.24
Fair Value $48.08
Bear $30.59Bull $74.78

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Ranked within their sector

Where each stock sits within its sector peer group. Band = middle 50% of peers, tick = median, dot = this stock.

Cho Kwang Leat · Consumer Discretionary

Quality score56 · above median
Fair value upside-38% · below median

O’Reilly Automotive · Consumer Discretionary

Quality score65 · Top 25%
Fair value upside-44% · bottom 25%

Bottom line

As of Sep 25, 2026, Fair Value Calculator sees Cho Kwang Leat as the less overvalued of the two: Cho Kwang Leat trades at KRW 65,200 versus a fair value of KRW 40,486 (-38%), while O’Reilly Automotive trades at $86.24 versus $48.08 (-44%).

O’Reilly Automotive has the higher quality score (65/100).

Open Cho Kwang Leat live analysis →

More comparisons

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A model-based valuation snapshot from 26 models. Values change with price and fundamentals; the date shown above applies.