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STOCK COMPARISON

UTS Marketing Solutions Holdings vs Applovin: Fair Value & Quality

Both stocks run through our valuation models. Here is how UTS Marketing Solutions Holdings (6113) and Applovin (APP) compare, as of Aug 10, 2026.

As of Aug 10, 2026, Fair Value Calculator sees Applovin as the less overvalued of the two: UTS Marketing Solutions Holdings trades at HK$1.44 versus a fair value of HK$0.42 (-71%), while Applovin trades at $347 versus $181 (-48%).
UTS Marketing Solutions Holdings
6113.HK · HKD · Communication Services
-71%
upside to fair value
overvalued
PriceHK$1.44
Fair ValueHK$0.42
Quality60/100
Applovin
APP · USD · Information Technology
-48%
upside to fair value
overvalued
Price$347
Fair Value$181
Quality92/100

Head-to-head numbers

Green value = the better side for that row (for valuation multiples: lower = cheaper).

UTS Marketing Solutions HoldingsApplovin
Valuation
—P/E (TTM)45.3×
0.83×P/S (TTM)27.63×
1.89×P/B—
16.0×EV/EBITDA35.2×
—PEG1.43×
Profitability
-3%Net margin64%
-11%Operating margin78%
-6%Return on equity266%
1%Return on assets44%
Growth
2%Revenue growth (YoY)59%
2.1%Avg. growth/yr (3Y)24.8%
2.0%Avg. growth/yr (5Y)30.4%
Balance & size
—Debt / equity1.65×
$77MMarket cap$170B
mixedGrowth qualityhealthy

Applovin leads: 2 to 7 metric wins.

Dash = not meaningfully computable, for example with negative equity.

Quality in detail

The quality score, broken down into the same factor families as on the stock page, 0 to 100 per family.

UTS Marketing Solutions Holdingsof which business quality 64 · market factors 11 Applovinof which business quality 86 · market factors 15
ProfitabilityMargins and returns on capital today
36
91
Quality GrowthAre margins and returns improving?
23
98
CashflowEarnings quality: real cash, not paper profit
72
87
Fin. StrengthBalance sheet, leverage, solvency risk
84
70
InvestmentDisciplined investing over empire-building
93
81
Low VolatilityCalm price path (market factor)
29
0
MomentumPrice trend over the last 3–12 months (market factor)
3
27
52W MomentumDistance to the 52-week high (market factor)
3
11
Net IssuanceBuybacks instead of dilution
82
98

What the models say

The median fair value (base case) per model family, each in the currency of its trading venue. Green = above the current price, red = below.

UTS Marketing Solutions Holdings

DCF ModelsHK$0.41
Earnings-BasedHK$0.17
Dividend DiscountHK$0.21
MultiplesHK$0.33
Asset-BasedHK$0.07
Growth DCFHK$0.41
Economic ProfitHK$0.17

16 of 16 models see the stock below the current price.

Applovin

DCF Models$359
Earnings-Based$382
Dividend Discount$0.17
Multiples$113
Asset-Based$4.68
Growth DCF$402
Economic Profit$155
Growth Earnings$492

16 of 25 models see the stock below the current price.

Scenario ranges

From our cautious bear case to the optimistic bull case. The white tick is the current price: left of fair value means room to run.

UTS Marketing Solutions Holdings
Bear HK$0.31Fair Value HK$0.42Bull HK$0.53
HK$1.44 = current price (white tick)
Applovin
Bear $135Fair Value $181Bull $474
$347 = current price (white tick)

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Ranked within their sector

Where each stock sits within its sector peer group. Band = middle 50% of peers, tick = median, dot = this stock.

UTS Marketing Solutions Holdings · Communication Services

Quality score60 · above median
Fair value upside-71% · bottom 25%

Applovin · Information Technology

Quality score92 · Top 25%
Fair value upside-48% · below median

Bottom line

As of Aug 10, 2026, Fair Value Calculator sees Applovin as the less overvalued of the two: UTS Marketing Solutions Holdings trades at HK$1.44 versus a fair value of HK$0.42 (-71%), while Applovin trades at $347 versus $181 (-48%).

Applovin has the higher quality score (92/100).

See the full analysis →
UTS Marketing Solutions Holdings · Applovin

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A model-based valuation snapshot from 21 models. Values change with price and fundamentals; the date shown above applies.