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STOCK COMPARISON

China Golden Classic Group vs Procter & Gamble: Fair Value & Quality

Both stocks run through our valuation models. Here is how China Golden Classic Group (8281) and Procter & Gamble (PG) compare, as of Aug 17, 2026.

As of Aug 17, 2026, Fair Value Calculator sees China Golden Classic Group as the less overvalued of the two: China Golden Classic Group trades at HK$0.30 versus a fair value of HK$0.25 (-15%), while Procter & Gamble trades at $145 versus $108 (-25%).
China Golden Classic Group
8281.HK · HKD · Consumer Staples
-15%
upside to fair value
overvalued
PriceHK$0.30
Fair ValueHK$0.25
Quality69/100
Procter & Gamble
PG · USD · Consumer Staples
-25%
upside to fair value
overvalued
Price$145
Fair Value$108
Quality75/100

Head-to-head numbers

Green value = the better side for that row (for valuation multiples: lower = cheaper).

China Golden Classic GroupProcter & Gamble
Valuation
22.9×P/E (TTM)21.5×
0.85×P/S (TTM)3.95×
0.84×P/B6.58×
6.0×EV/EBITDA14.3×
PEG4.13×
1.7%Dividend yield2.9%
Dividend per share$4.23
Profitability
4%Net margin19%
7%Operating margin23%
4%Return on equity31%
1%Return on assets11%
Growth
-1%Revenue growth (YoY)7%
-0.2%Avg. growth/yr (3Y)1.7%
-2.6%Avg. growth/yr (5Y)3.5%
Balance & size
Debt / equity0.48×
$29MMarket cap$342B
weakGrowth qualityhealthy

Procter & Gamble leads: 3 to 9 metric wins.

Dash = not meaningfully computable, for example with negative equity.

Quality in detail

The quality score, broken down into the same factor families as on the stock page, 0 to 100 per family.

China Golden Classic Groupof which business quality 69 · market factors 73 Procter & Gambleof which business quality 71 · market factors 52
ProfitabilityMargins and returns on capital today
39
73
Quality GrowthAre margins and returns improving?
61
46
CashflowEarnings quality: real cash, not paper profit
55
65
Fin. StrengthBalance sheet, leverage, solvency risk
98
70
InvestmentDisciplined investing over empire-building
95
85
Low VolatilityCalm price path (market factor)
50
95
MomentumPrice trend over the last 3–12 months (market factor)
81
37
52W MomentumDistance to the 52-week high (market factor)
86
29
Net IssuanceBuybacks instead of dilution
82
91

What the models say

The median fair value (base case) per model family, each in the currency of its trading venue. Green = above the current price, red = below.

China Golden Classic Group

DCF ModelsHK$0.25
Earnings-BasedHK$0.08
Dividend DiscountHK$0.03
MultiplesHK$0.21
Asset-BasedHK$0.18
Growth DCFHK$0.24
Economic ProfitHK$0.17
Growth EarningsHK$0.16

21 of 21 models see the stock below the current price.

Procter & Gamble

DCF Models$97.73
Earnings-Based$85.21
Dividend Discount$59.55
Multiples$120
Asset-Based$14.97
Growth DCF$74.21
Economic Profit$68.20
Growth Earnings$112

24 of 24 models see the stock below the current price.

Scenario ranges

From our cautious bear case to the optimistic bull case. The white tick is the current price: left of fair value means room to run.

China Golden Classic Group
Bear HK$0.19Fair Value HK$0.25Bull HK$0.31
HK$0.30 = current price (white tick)
Procter & Gamble
Bear $70.77Fair Value $108Bull $151
$145 = current price (white tick)

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Ranked within their sector

Where each stock sits within its sector peer group. Band = middle 50% of peers, tick = median, dot = this stock.

China Golden Classic Group · Consumer Staples

Quality score69 · Top 25%
Fair value upside-15% · below median

Procter & Gamble · Consumer Staples

Quality score75 · Top 25%
Fair value upside-25% · below median

Bottom line

As of Aug 17, 2026, Fair Value Calculator sees China Golden Classic Group as the less overvalued of the two: China Golden Classic Group trades at HK$0.30 versus a fair value of HK$0.25 (-15%), while Procter & Gamble trades at $145 versus $108 (-25%).

Procter & Gamble has the higher quality score (75/100).

See the full analysis →

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A model-based valuation snapshot from 21 models. Values change with price and fundamentals; the date shown above applies.