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KEYEAST.Co.Ltd (054780) fair value: what the stock is really worth

As of Nov 10, 2026: fair value (intrinsic value) of KEYEAST.Co.Ltd stock KRW 1,390, price KRW 1,649, that is 15.7% below the price, quality 47 out of 100. Rating: overvalued. The value is an estimate: none of our valuation models currently carries, it draws on revenue and assets compared with similar companies. Updated daily.

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Consumer Cyclical KR · ISIN KR7054780002

KC KEYEAST.Co.Ltd logo Thin data Nov 10, 2026

KEYEAST.Co.Ltd

054780 · KQ
Expensive, weak quality

Our calculation puts a fair price 16% below what the stock costs today.

Low debt
Revenue last quarter +99% vs. a year ago.
Quality 47/100
Thin margins · 1.8% net margin (TTM)
Mixed vs. peers (4/10)
Fair value 1,390 KRW · Overvalued
Weak Growth (revenue 5y −20.1 %/yr in KRW)
Negative free cash flow
Narrow moat 17/100 · thin data
Thin data
Estimate
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26 valuation models 8 families, DCF to NCAV 37 quality factors margins, balance sheet, cashflow, debt 6 AI factors moat, what no ratio measures 2,000+ data points verified, per stock, median

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Price vs Fair Value

17,500 KRW 1,129 KRW Fair Value 1,390 KRW Jun 2021 Nov 2026

White line = price, green steps = our fair value per fiscal year. As of Nov 10, 2026.

How to read this chart

60‑month range 1,129 KRW – 17,500 KRW · fair‑value band 1,042 KRW – 1,737 KRW · the 1,649 KRW price screens above the 1,390 KRW fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 10, 2026.

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Company profile

KEYEAST.Co.,Ltd., a cultural entertainment contents company, engages in the celebrity management, MD/licensing, video content planning/production, event/performance, investment, media platform, and other businesses in South Korea. The company was founded in 1996 and is based in Seoul, South Korea.

Stock analysis

KEYEAST.Co.Ltd (054780) currently trades at 1,649 KRW, while our estimate is 1,390 KRW, 16% below the price, so the stock looks overvalued today.

Show more

Valuation

None of our valuation models currently carries for this company, usually because of losses or heavy investment. The estimate draws on revenue and assets compared with similar companies and is less precise than a model-based fair value.

Scenario range: 1,042 KRW (bear) to 1,737 KRW (bull), the price of 1,649 KRW sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 47/100 (below-average quality), in the Consumer Cyclical sector.

Weak Growth: Revenue is shrinking: the last year, the last three and the last five years are all negative.

KEYEAST.Co.Ltd reported revenue of 15.7B KRW in FY2025 versus 46.5B KRW in FY2021, a compound −23.8%/yr. Reported net income was −2.6B KRW in FY2025.

Key figures

Market cap 32.2B KRW (≈ $24.1M) Micro · P/S ratio 0.57 · Net margin 1.8% · Return on equity −2,104% · Return on assets (EBIT) −5.9% (5-year average) · Operating margin −0.4% · Revenue growth (YoY) +99.2% · Free cash flow −8.1B KRW.

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 17 out of 100 (low confidence).

What moves the price

The share trades about 63% below its 52-week high and 46% above its 52-week low, currently below its 200-day average.

For context, the median of 10 Consumer Cyclical peers we cover trades at 3% fair-value upside, at −16%, 054780 screens richer than that median.

Fair Value

Bear 1,042 KRW Fair Value 1,390 KRW Bull 1,737 KRW
Price 1,649 KRW · Downside -15.7%
Estimate. None of our valuation models currently carries for this company, usually because of losses or heavy investment. The estimate draws on revenue and assets compared with similar companies and is less precise than a model-based fair value.

Quality Score breakdown

Overall quality 47/100

It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.

Profitability 3
How much profit the company makes from its sales and capital
Quality Growth 40
Are margins and returns getting better?
Cashflow 33
Do the profits arrive as real cash?
Financial strength 63
Debt, balance sheet and risk of trouble
Investment 89
Does it invest with discipline instead of growing at any price?
Low Volatility 19
How calm the share price moves, does not count
Price momentum 28
Price momentum of the last 3 to 12 months, does not count
Near the 52-week high 7
Distance to the 52-week high, does not count
New shares 82
Buys back shares or issues new ones?

Open the full quality analysis →

Revenue & earnings trend

Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 6/100
Revenue is shrinking: the last year, the last three and the last five years are all negative.
Revenue growth 1 year
−79.3%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−36.7%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−20.1%
Start year 2020 (pandemic). Over 10 years: −17.4% a year
Revenue growth 19 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+1.7%
Profit margin (trend) ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.
2.5% (2020) → −26.0% (2025)
What shareholders gained per year ⓘWe only publish this rate when it is defensible. Reason: fiscal 2025 is a loss year, no rate is defined from a loss
not computed

054780 screens overvalued: fair value 16% below the price. Compare with GMA7 →

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Peer GroupⓘHow this stock ranks against its sector: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median. (Industry “Media & Publishing” was too small, so the broader sector is used.)Communication Services · 1210 stocks

Beats the sector median on 3/9 measures
Overall it trails its sector peers.
Valuation
Quality Score 47 · Below median
Fair Value upside −15.7% · Below median
Profitability
Return on assets −4.5% · Below median
Net margin (12 months) 1.8% · Below median
Operating margin (12 months) −0.4% · Below median
Growth and dividend
Revenue growth (quarter YoY) 99.2% · Top 25%

Valuation Multiplesvs Communication Services median · lower = cheaper

P/B 0.82× · Cheaper than median
P/S (12 months) 0.56× · Cheapest 25%
EV/EBITDA 22.3× · Priciest 25%

Strength profile in five axes (Snowflake)

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE (fair-value potential)12 · sector 33
FUTURE (revenue growth)100 · sector 19
PAST (return on equity)0 · sector 13
HEALTH (low debt)100 · sector 96
DIVIDEND (yield)0 · sector 60

Context: sector, industry, market

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Media & Publishing stocks, each showing price versus our Fair Value estimate.

Stock Price Fair Value vs Fair Value Compare
SM Life Design Group 063440 1,089 KRW 2,024 KRW +86% vs 054780
SM Culture & Contents Co 048550 776.00 KRW 1,113 KRW +43% vs 054780
GMA7 GMA7 3.25 PHP 4.57 PHP +41% vs 054780
DIGITAL CHOSUN Inc 033130 1,695 KRW 1,964 KRW +16% vs 054780
eMnet Inc 123570 1,425 KRW 1,463 KRW +3% vs 054780
Pan Entertainment Co 068050 1,019 KRW 1,020 KRW +0% vs 054780
Samhwa Networks Co 046390 1,803 KRW 1,581 KRW −12% vs 054780
Neungyule Education, Inc 053290 1,317 KRW 1,114 KRW −15% vs 054780
IokCompany Co 078860 3,025 KRW 2,113 KRW −30% vs 054780
Showbox Corp 086980 1,539 KRW 930.36 KRW −40% vs 054780

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KEYEAST.Co.Ltd: fair value per Fair Value Calculator

Cite: Fair Value Calculator (2026). "KEYEAST.Co.Ltd Fair Value". https://www.fairvalue-calculator.com/stock/054780

Frequently asked questions

Is KEYEAST.Co.Ltd (054780) overvalued or undervalued?
As of Nov 10, 2026, our estimate of fair value is 1,390 KRW versus a price of 1,649 KRW, about 16% lower (overvalued).
What is the fair value of 054780?
Our estimate for KEYEAST.Co.Ltd is 1,390 KRW (as of Nov 10, 2026), built from audited fundamentals. The current price: 1,649 KRW.
What is the quality score of 054780?
KEYEAST.Co.Ltd has a Quality Score of 47/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for KEYEAST.Co.Ltd (054780)?
Our calculated price target is the estimate of 1,390 KRW (as of Nov 10, 2026). Cautious scenario 1,042 KRW, optimistic scenario 1,737 KRW. It is an estimate from revenue and assets compared with similar companies, because none of our valuation models currently carries, not an analyst target.
What is the KEYEAST.Co.Ltd stock forecast for 2026?
Our estimate puts fair value at 1,390 KRW, about 16% lower versus a price of 1,649 KRW (overvalued). Cautious scenario 1,042 KRW, optimistic scenario 1,737 KRW. The calculation is refreshed regularly with new filings.
What is the intrinsic value of KEYEAST.Co.Ltd (054780)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For KEYEAST.Co.Ltd it is 1,390 KRW per share (as of Nov 10, 2026), against a price of 1,649 KRW.
Is KEYEAST.Co.Ltd stock overvalued or undervalued in 2026?
As of Nov 10, 2026, 054780 trades above its calculated fair value: price 1,649 KRW, fair value 1,390 KRW, a gap of about −16% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of 054780?
No. The price is what the market pays today (1,649 KRW); the fair value is what the company's own numbers justify (1,390 KRW). For KEYEAST.Co.Ltd the two are 259.08 KRW per share apart. That gap is exactly why we show both numbers side by side.
How much is KEYEAST.Co.Ltd worth?
The market values KEYEAST.Co.Ltd at about 32.2B KRW (market capitalisation, as of Nov 10, 2026). Per share that is 1,649 KRW; our models calculate a fair value of 1,390 KRW per share.
What do the bullish and bearish scenarios say about 054780?
Our models span a range for KEYEAST.Co.Ltd: cautious scenario 1,042 KRW, base 1,390 KRW, optimistic 1,737 KRW per share (as of Nov 10, 2026, price 1,649 KRW). The range comes from different growth and margin assumptions, not from analyst opinions.
How far is 054780 from its 52-week high?
KEYEAST.Co.Ltd trades at 1,649 KRW, about 63% below its 52-week high of 4,425 KRW and 46% above the low of 1,129 KRW (as of Nov 10, 2026). Distance from the high says nothing about value: that is what the fair value of 1,390 KRW is for.
Which stocks are comparable to KEYEAST.Co.Ltd?
From the same area (Consumer Cyclical) we also value GMA7, Showbox Corp, SM Culture & Contents Co, DIGITAL CHOSUN Inc, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is KEYEAST.Co.Ltd stock attractive at the current price?
The data as of Nov 10, 2026: price 1,649 KRW, calculated fair value 1,390 KRW (−16%), Quality Score 47/100. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
Is it still worth investing in stocks now?
The global stock market currently sits 13.7% above its aggregate fair value. KEYEAST.Co.Ltd itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of KEYEAST.Co.Ltd (054780)?
The closing price on Nov 10, 2026 was 1,649 KRW. Our estimate is 1,390 KRW, about 16% lower (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with KEYEAST.Co.Ltd right now?
Weak quality (47/100) and above fair value at the same time, the margin of safety is missing on both counts. Evidence is limited here (fewer models, shorter history), so the fair value is a rougher estimate than usual.

Key figures of KEYEAST.Co.Ltd

How large is the market capitalisation of KEYEAST.Co.Ltd (054780)?
The market capitalisation of KEYEAST.Co.Ltd is 32.2B KRW (≈ $24.1M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of KEYEAST.Co.Ltd (054780)?
The price-to-sales ratio of KEYEAST.Co.Ltd is 0.57 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What is the net margin of KEYEAST.Co.Ltd (054780)?
The net margin of KEYEAST.Co.Ltd is 1.8% (last twelve months). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of KEYEAST.Co.Ltd (054780)?
The return on equity (ROE) of KEYEAST.Co.Ltd is −2,104% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of KEYEAST.Co.Ltd (054780)?
On an EBIT basis the return on assets of KEYEAST.Co.Ltd is −5.9% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of KEYEAST.Co.Ltd (054780)?
The operating margin of KEYEAST.Co.Ltd is −0.4% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at KEYEAST.Co.Ltd (054780)?
Revenue at KEYEAST.Co.Ltd is growing +99.2% versus a year earlier (3y avg −36.7%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How much free cash flow does KEYEAST.Co.Ltd (054780) generate?
The free cash flow of KEYEAST.Co.Ltd is −8.1B KRW (fiscal year 2025). The cash truly left after running and investing in the business, this is what pays dividends and buybacks.
How much net debt does KEYEAST.Co.Ltd (054780) carry?
The net debt of KEYEAST.Co.Ltd is 1.8B KRW (fiscal year 2021). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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