Monster Beverage Corporation (0K34) fair value: what the stock is really worth
As of Oct 2, 2026: fair value of Monster Beverage Corporation $94.38, price $42.49, upside +122.1%, quality 86 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 24, 2026.
How to read this chart
60‑month range $22.91 – $99.38 · fair‑value band $53.26 – $122.69 · the $42.49 price screens below the $94.38 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Sep 24, 2026.
Monster Beverage Corporation, through its subsidiaries, engages in development, marketing, sale, and distribution of energy drink beverages and concentrates in the United States and internationally. The company operates through four segments: Monster Energy Drinks, Strategic Brands, Alcohol Brands, and Other.
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Monster Beverage Corporation, through its subsidiaries, engages in development, marketing, sale, and distribution of energy drink beverages and concentrates in the United States and internationally. The company operates through four segments: Monster Energy Drinks, Strategic Brands, Alcohol Brands, and Other. It offers carbonated non-carbonated energy drinks, ready-to-drink iced teas, lemonades, juice cocktails, single-serve juices and fruit beverages, ready-to-drink dairy and coffee drinks, energy drinks, sports drinks and single-serve still waters, and sodas that are considered natural, sparkling juices, and flavored sparkling beverages. In addition, the company provides its products under the Monster Energy, Monster Energy Ultra, Rehab Monster, Monster Energy Nitro, Java Monster, Punch Monster, Juice Monster, Monster Tour Water, Reign Total Body Fuel, Reign Storm, Bang Energy, NOS, Full Throttle, Burn, Mother, Nalu, Ultra Energy, Play and Power Play, Relentless, BPM, BU, Samurai, Live+, Predator, and Fury brands. Further, it offers craft beers, flavored malt beverages,and hard seltzers under the Jai Alai IPA, Florida Man IPA, Dale's Pale Ale, Wild Basin Hard Seltzers, Dallas Blonde, Deep Ellum IPA, Perrin Brewing Company Black Ale, Hop Rising Double IPA, Wasatch Apricot Hefeweizen, The Beast, and Beast Tea, Blind Lemon, and Blinder Lemon brands. The company engages in the concentrates and/or beverage bases to authorized bottling, and canning operations. It sells its products to full-service beverage bottlers/distributors, retail grocery and specialty chains, wholesalers, club stores, mass merchandisers, convenience and gas chains, food service customers, value stores, e-commerce retailers, and the military. The company was formerly known as Hansen Natural Corporation and changed its name to Monster Beverage Corporation in January 2012. Monster Beverage Corporation was founded in 1985 and is headquartered in Corona, California.
Stock analysis
Monster Beverage Corporation (0K34) currently trades at $42.49, while our model-based Fair Value estimate is $94.38, implying the stock looks roughly 55.0% undervalued today.
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Valuation
Bull case: the Growth Earnings group reads highest at a median of $94.38 per share, and 19 of the 24 models we run sit above the $42.49 price.
Bear case: the Asset-Based group reads lowest at $10.00, and 5 of the 24 models stay below the price. Evidence for this calculation is high.
Scenario range: $53.26 (bear) to $122.69 (bull), the price of $42.49 sits below it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 86/100 (high quality), in the Industrials sector.
Healthy Growth: Revenue growth appears healthy and is supported by profitability and cash-flow quality.
Monster Beverage Corporation reported revenue of $8.3B in FY2025 versus $5.5B in FY2021, a compound +10.6%/yr. Reported net income was $1.9B in FY2025, compounding +8.4%/yr from FY2021.
Key figures
Market cap $41.8B · P/E ratio 0.4 · P/S ratio 0.09 · EPS (TTM) $2.53 · Net margin 23.0% · Return on equity 26.7% · Return on assets (EBIT) 22.3% · Operating margin 31.0%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 50 out of 100 (low confidence).
What moves the price
The share trades about 57% below its 52-week high and 85% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Industrials peers we cover trades at −58% fair-value upside, at 122%, 0K34 screens cheaper than that median.
Fair Value models
Bear $53.26Fair Value $94.38Bull $122.69
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model. Based on fiscal year 2025 figures (about 9 months old). Earnings retained since then ($1.91 per share) are deliberately not added.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds.Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.97/100
Revenue growth appears healthy and is supported by profitability and cash-flow quality.
Revenue growth 1 year
+10.7%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+9.5%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+12.5%
Start year 2020 (pandemic). Over 10 years: +11.9% a year
Revenue growth 35 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+38.2%
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What shareholders gained per year (last 5 years) ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate.
+8.5%
Earnings growth per share plus dividend.
Earnings per share, growth per year+8.5%
Dividend (yield on the price)0.0%
Pace: 5 vs 10 years ⓘTwo data points, not a trend model: earnings growth per share over the last 5 fiscal years against the last 10. Labelled "steady" when both rates are within 3 percentage points of each other, otherwise picking up or flattening. Shown only when ten years of history exist.8.5% vs 15.1%, slowing
Profit margin 2020 to 2025 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.36% → 29%
Start year 2020 (pandemic)
Growth Forecast
Price in line with expectations
The price assumes less growth than the company has delivered so far and about what analysts expect.
What the price assumes ⓘThis turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).
+7.7%
Yearly growth needed for the next five years to justify today's price.
What forecasts expect ⓘAnalysts publish sales forecasts for the next two fiscal years. For the years after that, growth slows evenly to 2 % a year by year ten (2 % is the long-run rate our models use). Projected years are marked as such.
+9.0%
Yearly sales growth analysts expect, extended to five years.
After inflation (USA: IMF forecast 2.4% a year to 2030, 3.1% from 2016 to 2025) that is about +5.2% a year for the price and +6.5% for the forecasts.
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Is Monster Beverage Corporation (0K34) overvalued or undervalued?
As of Sep 24, 2026, our model estimates a fair value of $94.38 versus a price of $42.49, about +122% upside (undervalued).
What is the fair value of 0K34?
Our model-based fair value for Monster Beverage Corporation is $94.38 (as of Sep 24, 2026), built from audited fundamentals. The current price: $42.49.
What is the quality score of 0K34?
Monster Beverage Corporation has a Quality Score of 86/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Monster Beverage Corporation (0K34)?
Our model-based price target is the fair value of $94.38 (as of Sep 24, 2026) from 24 valuation models. Cautious scenario $53.26, optimistic scenario $122.69. It is a calculation from audited fundamentals, not an analyst target.
What is the Monster Beverage Corporation stock forecast for 2026?
Our models put fair value at $94.38, about +122% upside versus a price of $42.49 (undervalued). Cautious scenario $53.26, optimistic scenario $122.69. The calculation is refreshed regularly with new filings.
What is the revenue of Monster Beverage Corporation (0K34)?
Monster Beverage Corporation reported trailing-twelve-month revenue of about $8.8B (latest available figure, as of Sep 24, 2026).
What growth is priced into Monster Beverage Corporation (0K34)?
For today's price to be fair in a discounted-cash-flow model, Monster Beverage Corporation would have to grow free cash flow by +7.7 % per year for five years (discount rate 9.1 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 5 years revenue grew +12.5 % per year. As of Sep 24, 2026.
What discount rate (WACC) does the fair value of 0K34 use?
Our models discount Monster Beverage Corporation at 9.1 %: a base by market capitalisation (unknown), damped by beta 0.53, country premium for United Kingdom. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For Monster Beverage Corporation that is +7.7 % per year a year over ten years, using the same discount rate (9.1 %) and the same formula as our fair value.
How much growth has Monster Beverage Corporation (0K34) delivered so far?
Over the past 5 years revenue at Monster Beverage Corporation grew +12.5 % a year. The price currently implies +7.7 % per year free-cash-flow growth a year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
How fast is the sector of Monster Beverage Corporation (0K34) growing?
The median revenue growth in the sector is +7.2 % a year. That is the yardstick for the growth priced into Monster Beverage Corporation (+7.7 % per year a year): it shows whether the expectation is within the usual range or beyond it.
What is the free cash flow yield of Monster Beverage Corporation (0K34)?
The free-cash-flow yield on the price is 4.70 %: that much free cash flow Monster Beverage Corporation produces per unit of market value. When it exceeds the discount rate of our models (9.1 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of Monster Beverage Corporation (0K34)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Monster Beverage Corporation it is $94.38 per share (as of Sep 24, 2026), against a price of $42.49. It is the blended result of 24 valuation models (cash flow, earnings, asset, dividend).
Is Monster Beverage Corporation stock overvalued or undervalued in 2026?
As of Sep 24, 2026, 0K34 trades below its calculated fair value: price $42.49, fair value $94.38, a gap of about +122% (undervalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of 0K34?
No. The price is what the market pays today ($42.49); the fair value is what the company's own numbers justify ($94.38). For Monster Beverage Corporation the two are $51.89 per share apart. That gap is exactly why we show both numbers side by side.
How much is Monster Beverage Corporation worth?
The market values Monster Beverage Corporation at about $41.8B (market capitalisation, as of Sep 24, 2026). Per share that is $42.49; our models calculate a fair value of $94.38 per share.
What do the bullish and bearish scenarios say about 0K34?
Our models span a range for Monster Beverage Corporation: cautious scenario $53.26, base $94.38, optimistic $122.69 per share (as of Sep 24, 2026, price $42.49). The range comes from different growth and margin assumptions, not from analyst opinions.
How far is 0K34 from its 52-week high?
Monster Beverage Corporation trades at $42.49, about 57% below its 52-week high of $99.38 and 85% above the low of $22.91 (as of Oct 2, 2026). Distance from the high says nothing about value: that is what the fair value of $94.38 is for.
Which stocks are comparable to Monster Beverage Corporation?
From the same area (Industrials) we also value BAJAJST, SEALMATIC, BIRLAPREC, Stovec Industries Limited, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Monster Beverage Corporation stock attractive at the current price?
The data as of Sep 24, 2026: price $42.49, calculated fair value $94.38 (+122%), Quality Score 86/100, from 24 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of 0K34 calculated?
We run Monster Beverage Corporation through 24 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of $94.38, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 14.5 % above its aggregate fair value. Monster Beverage Corporation currently trades 55 % below its own fair value, and the market average says nothing about that. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Monster Beverage Corporation (0K34)?
The closing price on Oct 2, 2026 was $42.49. Our model-based fair value is $94.38, about +122% upside (undervalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Monster Beverage Corporation right now?
The rarer combination: high quality (86/100) AND below fair value. That earns a closer look rather than a quick verdict. The price is below even our cautious bear case ($53.26). The market is more pessimistic than our downside scenario. A fairly wide model range ($53.26 to $122.69) leaves room in how you read the outcome.
Where does the earnings growth of Monster Beverage Corporation (0K34) come from?
Earnings per share at Monster Beverage Corporation grew +13.9 % a year from 2014 to 2025. Broken into its drivers: revenue per share +13.5 %, EBIT margin −2.6 %, tax rate +2.1 %, residual (interest, one-offs) +0.9 %. The four rates multiply to the earnings growth rate, they do not add up. Start and end are three-year averages so a single exceptional year does not distort the result.
Key figures of Monster Beverage Corporation
How large is the market capitalisation of Monster Beverage Corporation (0K34)?
The market capitalisation of Monster Beverage Corporation is $41.8B. The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/E ratio of Monster Beverage Corporation (0K34)?
The price-to-earnings ratio of Monster Beverage Corporation is 0.4 (as of Jul 25, 2026). Price to earnings: how many years of current profit you pay for the stock. A P/E of 10 means ten years of profit.
What is the P/S ratio of Monster Beverage Corporation (0K34)?
The price-to-sales ratio of Monster Beverage Corporation is 0.09 (P/E × margin). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Monster Beverage Corporation (0K34)?
Earnings per share at Monster Beverage Corporation are $2.53 (price ÷ EPS = P/E 0.4). Earnings per share over the last twelve months: total profit spread across every single share.
What is the net margin of Monster Beverage Corporation (0K34)?
The net margin of Monster Beverage Corporation is 23.0% (fiscal year 2025). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Monster Beverage Corporation (0K34)?
The return on equity (ROE) of Monster Beverage Corporation is 26.7% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Monster Beverage Corporation (0K34)?
On an EBIT basis the return on assets of Monster Beverage Corporation is 22.3% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Monster Beverage Corporation (0K34)?
The operating margin of Monster Beverage Corporation is 31.0% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Monster Beverage Corporation (0K34)?
Revenue at Monster Beverage Corporation is growing +26.9% versus a year earlier (3y avg +9.5%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Monster Beverage Corporation (0K34)?
Earnings per share at Monster Beverage Corporation are growing +28.9% versus a year earlier. How much earnings per share grew versus a year earlier.
How much net cash does Monster Beverage Corporation (0K34) hold?
Monster Beverage Corporation holds more cash than debt, $2.1B net (fiscal year 2025). The company holds more cash than debt, a safety cushion.
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