Wooree E&L Co. Ltd (153490) fair value: what the stock is really worth
As of Oct 2, 2026: fair value of Wooree E&L Co. Ltd KRW 500, price KRW 3,025, upside -83.5%, quality 45 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
Structural break:
The valuation model sees a lasting decline in earnings power for this stock, the confidence band is broken. Treat the target with caution.
Weakest SetupStrongly overvalued and low quality.
!Fair value 500.08 KRW · Strongly overvalued (−83.5%)
!Quality 45/100
!Weak Growth(revenue 5y −0.2 %/yr)
!Loss-making · -3.4% net margin (TTM)
✓Low debt · generates free cash flow
✓4.6% dividend yield · Cash covered
!Trails peers(2/9)
!Narrow moat17/100
!Evidence only low, so the estimate is less certain
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WOOREE E&L Haroutine Co.,LTD., together with its subsidiaries, develops, manufactures, and sells light emitting diode (LED) products in South Korea and internationally.
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WOOREE E&L Haroutine Co.,LTD., together with its subsidiaries, develops, manufactures, and sells light emitting diode (LED) products in South Korea and internationally. It offers LED BLU package and lighting package products, and LED modules for mobile, tablet PC, laptop, monitor, notebook, and TV display, as well as engages in the health functional food business. The company was formerly known as Wooree E&L Co., Ltd., and change its name to WOOREE E&L Haroutine Co.,LTD. in April 2026. WOOREE E&L Haroutine Co.,LTD. was incorporated in 2008 and is headquartered in Ansan-si, South Korea.
Stock analysis
Wooree E&L Co. Ltd (153490) currently trades at 3,025 KRW, while our model-based Fair Value estimate is 500.08 KRW, 83.5% below the price, so the stock looks overvalued today.
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Valuation
Bull case: the DCF Models group reads highest at a median of 1,723 KRW per share, and 0 of the 13 models we run sit above the 3,025 KRW price.
Bear case: the Earnings-Based group reads lowest at 499.05 KRW, and 13 of the 13 models stay below the price. Evidence for this calculation is low.
Scenario range: 495.72 KRW (bear) to 503.87 KRW (bull), the price of 3,025 KRW sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 45/100 (below-average quality), in the Industrials sector.
Weak Growth: Revenue is shrinking: the last year, the last three and the last five years are all negative.
Wooree E&L Co. Ltd reported revenue of 121B KRW in FY2025 versus 156B KRW in FY2021, a compound −6.1%/yr. Reported net income was −639M KRW in FY2025.
Key figures
Market cap 22.2B KRW (≈ $16.6M) · P/S ratio 0.20 · Dividend yield 4.6% · Net margin −0.5% · Return on equity −5.5% · Return on assets (EBIT) 4.7% · Operating margin −25.1% · Revenue (TTM) 112B KRW.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 38 out of 100 (medium confidence).
What moves the price
The share trades about 34% below its 52-week high and 83% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Industrials peers we cover trades at −42% fair-value upside, at −83%, 153490 screens richer than that median.
Fair Value models
Bear 495.72 KRWFair Value 500.08 KRWBull 503.87 KRW
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds.Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.22/100
Revenue is shrinking: the last year, the last three and the last five years are all negative.
Revenue growth 1 year
−17.5%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−3.8%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−0.2%
Start year 2020 (pandemic). Over 10 years: −4.4% a year
Revenue growth 13 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−10.4%
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Profit margin (trend) ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.
2.8% (2020) → 0.2% (2025)
What shareholders gained per year ⓘWe only publish this rate when it is defensible. Reason: fiscal 2025 is a loss year, no rate is defined from a loss
not computed
Growth Forecast
A lot of optimism in the price
The price assumes more growth than the company has delivered so far.
What the price assumes ⓘThis turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).
+12.7%
Yearly growth needed for the next five years to justify today's price.
What forecasts expect
n/a
No analyst forecast available.
After inflation (South Korea: IMF forecast 2.1% a year to 2030, 2.1% from 2016 to 2025) that is about +10.4% a year for the price.
Price, fair value, quality and upside side by side.
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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Electrical Equipment & Parts · 532 stocks
Beats the industry median on 1/7 measures
Overall it trails its industry peers.
Valuation
Quality Score45 · Below median
Fair Value upside−83.5% · Bottom 25%
Profitability
Return on assets−3.1% · Bottom 25%
Net margin (TTM)−3.4% · Bottom 25%
Operating margin (TTM)−25.1% · Bottom 25%
Growth and dividend
Revenue growth−28.4% · Bottom 25%
Dividend yield (TTM)4.6% · Top 25%
Strength profile in five axes (Snowflake)
This stockSector peers
VALUE (fair-value potential)0· sector 0
FUTURE (revenue growth)0· sector 57
PAST (return on equity)0· sector 27
HEALTH (low debt)100· sector 97
DIVIDEND (yield)91· sector 23
VALUE 0: the price sits above our fair-value range.
For bloggers, editors and developers: paste this into your site or blog (a “Custom HTML” block in WordPress), it shows the current fair value and links back here. Free, plain HTML, and welcome. Full data streams (CSV/JSON) at /developers.
Is Wooree E&L Co. Ltd (153490) overvalued or undervalued?
As of Sep 27, 2026, our model estimates a fair value of 500.08 KRW versus a price of 3,025 KRW, about −83% upside (overvalued).
What is the fair value of 153490?
Our model-based fair value for Wooree E&L Co. Ltd is 500.08 KRW (as of Sep 27, 2026), built from audited fundamentals. The current price: 3,025 KRW.
What is the quality score of 153490?
Wooree E&L Co. Ltd has a Quality Score of 45/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Wooree E&L Co. Ltd (153490)?
Our model-based price target is the fair value of 500.08 KRW (as of Sep 27, 2026) from 13 valuation models. Cautious scenario 495.72 KRW, optimistic scenario 503.87 KRW. It is a calculation from audited fundamentals, not an analyst target.
What is the Wooree E&L Co. Ltd stock forecast for 2026?
Our models put fair value at 500.08 KRW, about −83% upside versus a price of 3,025 KRW (overvalued). Cautious scenario 495.72 KRW, optimistic scenario 503.87 KRW. The calculation is refreshed regularly with new filings.
What is the revenue of Wooree E&L Co. Ltd (153490)?
Wooree E&L Co. Ltd reported trailing-twelve-month revenue of about 112B KRW (latest available figure, as of Sep 27, 2026).
Does Wooree E&L Co. Ltd pay a dividend?
Wooree E&L Co. Ltd currently shows a dividend yield of about 4.55% relative to its recent price (as of Sep 27, 2026).
What growth is priced into Wooree E&L Co. Ltd (153490)?
For today's price to be fair in a discounted-cash-flow model, Wooree E&L Co. Ltd would have to grow free cash flow by +12.7 % per year for five years (discount rate 9.2 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 5 years revenue grew -0.2 % per year. As of Sep 27, 2026.
What discount rate (WACC) does the fair value of 153490 use?
Our models discount Wooree E&L Co. Ltd at 9.2 %: a base by market capitalisation (nano), damped by beta 0.62, country premium for South Korea. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For Wooree E&L Co. Ltd that is +12.7 % per year a year over ten years, using the same discount rate (9.2 %) and the same formula as our fair value.
How much growth has Wooree E&L Co. Ltd (153490) delivered so far?
Over the past 5 years revenue at Wooree E&L Co. Ltd grew -0.2 % a year. The price currently implies +12.7 % per year free-cash-flow growth a year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
How fast is the sector of Wooree E&L Co. Ltd (153490) growing?
The median revenue growth in the sector is +10.0 % a year. That is the yardstick for the growth priced into Wooree E&L Co. Ltd (+12.7 % per year a year): it shows whether the expectation is within the usual range or beyond it.
What is the free cash flow yield of Wooree E&L Co. Ltd (153490)?
The free-cash-flow yield on the price is 3.47 %: that much free cash flow Wooree E&L Co. Ltd produces per unit of market value. When it exceeds the discount rate of our models (9.2 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of Wooree E&L Co. Ltd (153490)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Wooree E&L Co. Ltd it is 500.08 KRW per share (as of Sep 27, 2026), against a price of 3,025 KRW. It is the blended result of 13 valuation models (cash flow, earnings, asset, dividend).
Is Wooree E&L Co. Ltd stock overvalued or undervalued in 2026?
As of Sep 27, 2026, 153490 trades above its calculated fair value: price 3,025 KRW, fair value 500.08 KRW, a gap of about −83% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of 153490?
No. The price is what the market pays today (3,025 KRW); the fair value is what the company's own numbers justify (500.08 KRW). For Wooree E&L Co. Ltd the two are 2,525 KRW per share apart. That gap is exactly why we show both numbers side by side.
How much is Wooree E&L Co. Ltd worth?
The market values Wooree E&L Co. Ltd at about 22.2B KRW (market capitalisation, as of Sep 27, 2026). Per share that is 3,025 KRW; our models calculate a fair value of 500.08 KRW per share.
What do the bullish and bearish scenarios say about 153490?
Our models span a range for Wooree E&L Co. Ltd: cautious scenario 495.72 KRW, base 500.08 KRW, optimistic 503.87 KRW per share (as of Sep 27, 2026, price 3,025 KRW). The range comes from different growth and margin assumptions, not from analyst opinions.
How solid is the balance sheet of Wooree E&L Co. Ltd (153490)?
Balance-sheet figures for Wooree E&L Co. Ltd (as of Sep 27, 2026): return on equity −5.5%. They feed the Quality Score of 45/100, which measures business quality independently of the share price.
How far is 153490 from its 52-week high?
Wooree E&L Co. Ltd trades at 3,025 KRW, about 34% below its 52-week high of 4,580 KRW and 83% above the low of 1,653 KRW (as of Oct 2, 2026). Distance from the high says nothing about value: that is what the fair value of 500.08 KRW is for.
Which stocks are comparable to Wooree E&L Co. Ltd?
From the same area (Industrials) we also value Contemporary Amperex Technology Co, ABB Ltd, Delta Electronics (Thailand) Public Company, Vertiv Holdings, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Wooree E&L Co. Ltd stock attractive at the current price?
The data as of Sep 27, 2026: price 3,025 KRW, calculated fair value 500.08 KRW (−83%), Quality Score 45/100, from 13 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of 153490 calculated?
We run Wooree E&L Co. Ltd through 13 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of 500.08 KRW, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 14.5 % above its aggregate fair value. Wooree E&L Co. Ltd itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Wooree E&L Co. Ltd (153490)?
The closing price on Oct 2, 2026 was 3,025 KRW. Our model-based fair value is 500.08 KRW, about −83% upside (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Wooree E&L Co. Ltd right now?
The price sits above even our optimistic bull case (503.87 KRW). The favourable scenario is already priced in. The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution. Solid but not exceptional quality (45/100) and above fair value, neither a clear bargain nor a standout compounder. The models converge in a tight band (495.72 KRW to 503.87 KRW), unusually little disagreement for a valuation.
Key figures of Wooree E&L Co. Ltd
How large is the market capitalisation of Wooree E&L Co. Ltd (153490)?
The market capitalisation of Wooree E&L Co. Ltd is 22.2B KRW (≈ $16.6M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Wooree E&L Co. Ltd (153490)?
The price-to-sales ratio of Wooree E&L Co. Ltd is 0.20 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What is the dividend yield of Wooree E&L Co. Ltd (153490)?
The dividend yield of Wooree E&L Co. Ltd is 4.6%. Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of Wooree E&L Co. Ltd (153490)?
The net margin of Wooree E&L Co. Ltd is −0.5% (fiscal year 2025). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Wooree E&L Co. Ltd (153490)?
The return on equity (ROE) of Wooree E&L Co. Ltd is −5.5% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Wooree E&L Co. Ltd (153490)?
On an EBIT basis the return on assets of Wooree E&L Co. Ltd is 4.7% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Wooree E&L Co. Ltd (153490)?
The operating margin of Wooree E&L Co. Ltd is −25.1% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Wooree E&L Co. Ltd (153490)?
Revenue at Wooree E&L Co. Ltd is growing −28.4% versus a year earlier (3y avg −3.8%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How much net debt does Wooree E&L Co. Ltd (153490) carry?
The net debt of Wooree E&L Co. Ltd is 1.4B KRW (fiscal year 2022, ≈ 0.3 yrs of FCF). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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