2405 (2405) Fair Value & Analysis

Communication Services · Market cap HK$496M

2 2405 2405 · HK

PriceHK$0.6200

Fair ValueHK$0.3100

Upside-50.0%

Quality50/100

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Evidence: Low Range HK$0.3100 – HK$0.3900

Fair value as of: Jul 2, 2026

From 6 valuation models · updated today

Share price +21.6% over the past month.

Price vs Fair Value (12 months)

12‑month range HK$0.5100 – HK$3.06 · fair‑value band HK$0.3100 – HK$0.3900 · the HK$0.6200 price screens above the HK$0.3100 fair value. As of Jul 2, 2026.

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Analysis

2405 (2405) currently trades at HK$0.6200, while our model-based Fair Value estimate is HK$0.3100 — implying the stock looks roughly 50.0% overvalued today. We read business quality at 50/100 (solid quality), in the Communication Services sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium — the entry price still matters most (evidence: low).

Over the trailing twelve months, 2405 generated revenue of HK$4.7M at a net margin of -97.5%. Revenue declined 76.9% year over year. It earns a return on equity of -16.3%. Net debt stands at HK$68.2M. Fundamentals as of Jul 2, 2026

Key figures & financial health

Revenue (TTM) HK$4.7M

Revenue growth (YoY) -76.9%

Net margin -97.5%

Return on equity -16.3%

Free cash flow HK$94.0M FY2025

Operating margin -167%

More key figures

EPS growth (YoY) -96.0%

Net debt HK$68.2M FY2024

Figures from reported company fundamentals (EODHD) · as of Jul 2, 2026. TTM = trailing twelve months.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

2405 reported revenue of HK$4.7M in FY2025 versus HK$14.3M in FY2021, a compound −24.5%/yr. Reported net income was −HK$4.5M in FY2025.

Revenue −24.5%/yr

FY21 HK$14.3M

FY22 HK$16.4M

FY23 HK$21.5M

FY24 HK$13.5M

FY25 HK$4.7M

Net income

FY21 HK$5.8M

FY22 HK$5.5M

FY23 HK$7.2M

FY24 HK$544K

FY25 −HK$4.5M

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Similar stocks

6 more Advertising Agencies stocks, each showing price versus our Fair Value estimate (as of Jul 2, 2026).

Stock	Price	Fair Value	vs Fair Value
AppLovin Corporation APP	$492.98	$253.58	-49%
Publicis Groupe S.A PGPEF	$103.00	$156.98	+52%
Omnicom Group OMC	$72.55	$124.48	+72%
Focus Media Information Technology Co 002027	¥5.39	¥3.34	-38%
The Trade Desk, Inc TT8	€17.05	€18.89	+11%
BlueFocus Intelligent Communications Group 300058	¥14.75	¥2.11	-86%

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Frequently asked questions

Is 2405 (2405) undervalued?

As of Jul 2, 2026, our model estimates a fair value of HK$0.3100 versus a price of HK$0.6200 — about −50% (overvalued). Model-based estimate, not financial advice.

What is the fair value of 2405?

Our model-based fair value for 2405 is HK$0.3100 (as of Jul 2, 2026), built from audited fundamentals. The current price is HK$0.6200.

What is the quality score of 2405?

2405 has a Quality Score of 50/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.

What is the revenue of 2405 (2405)?

2405 reported trailing-twelve-month revenue of about HK$4.7M (latest available figure, as of Jul 2, 2026).

What is the net profit margin of 2405?

The net profit margin of 2405 is about -97.5%, meaning it is currently running at a net loss. Based on the latest reported figures.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.