Brunswick Corporation (BC) Fair Value & Analysis
Consumer Cyclical · US · Market cap $5.4B
Brunswick Corporation
BC · US
Fair value as of: Jun 24, 2026
From 14 valuation models · updated 5 days ago
Fair value updated Jun 24, 2026 — revised from $52.12 to $46.14 (−11.5%) since Jun 23, 2026. Share price +2.3% over the past month.
Price vs Fair Value (12 months)
12‑month range $51.13 – $83.67 · fair‑value band $22.36 – $69.93 · the $81.24 price screens above the $46.14 fair value. As of Jun 24, 2026.
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Brunswick Corporation (BC) currently trades at $81.24, while our model-based Fair Value estimate is $46.14 — implying the stock looks roughly 43.2% overvalued today. We read business quality at 95/100 (high quality), in the Consumer Cyclical sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium — the entry price still matters most (evidence: medium).
Over the trailing twelve months, Brunswick Corporation generated revenue of $5.5B at a net margin of -2.5%. Revenue grew 12.8% year over year. It earns a return on equity of -7.8%. Net debt stands at $2.2B. Fundamentals as of Jun 24, 2026
Key figures & financial health
More key figures
Figures from reported company fundamentals (EODHD) · as of Jun 24, 2026. TTM = trailing twelve months.
About the company
Brunswick Corporation designs, manufactures, and markets recreation products in the United States, Europe, the Asia-Pacific, Canada, and internationally. The company operates through four segments: Propulsion, Engine P&A, Navico Group, and Boat. The Propulsion segment provides outboard, sterndrive, inboard engines, propulsion-related controls, rigging, and propellers for boat builders through marine retail dealers under the Mercury, Mercury MerCruiser, Mariner, Mercury Racing, Mercury Diesel, Avator, and Fliteboard brands. The Engine P&A segment offers engine parts and consumables, electrical products, boat parts and systems, and engine oils and lubricants through aftermarket retailers, dealers, distributors, and original equipment manufacturers for marine and non-marine markets under the Mercury, Mercury Precision Parts, Quicksilver, and Seachoice brands; and distributes marine parts and accessories. The Navico Group segment provides products and systems for the marine, recreationa…
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
Brunswick Corporation reported revenue of $5.4B in FY2025 versus $5.8B in FY2021, a compound −2.1%/yr. Reported net income was −$137M in FY2025.
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.
Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.