Goodbaby International Holdings (GBBYF) fair value: what the stock is really worth
As of Oct 1, 2026: fair value of Goodbaby International Holdings $0.37, price $0.19, upside +90.1%, quality 56 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
- Fair value above price? Yes
- Good quality? Yes
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Goodbaby International Holdings
GBBYF · USClearly undervaluedStrong Fair Value upside, but quality is only moderate.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 24, 2026.
How to read this chart
60‑month range $0.0290 – $0.1946 · fair‑value band $0.2700 – $0.4600 · the $0.1946 price screens below the $0.3700 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Sep 24, 2026.
Company profile
Goodbaby International Holdings Limited, an investment holding company, engages in the design, research and development, manufacturing, marketing, and distribution of products for children in Europe, the Middle East, India, Africa, the Americas, and the Asia Pacific. It operates through three segments: Wheeled goods, Car Seats, and Others.
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Goodbaby International Holdings Limited, an investment holding company, engages in the design, research and development, manufacturing, marketing, and distribution of products for children in Europe, the Middle East, India, Africa, the Americas, and the Asia Pacific. It operates through three segments: Wheeled goods, Car Seats, and Others. The company offers wheeled goods, and accessories, including strollers, jogging strollers, and other child conveyances; car safety seats and accessories for child; and other children's products, such as apparels, personal care and sanitary products, home textiles, toys, activities, kids ride-on products, home furniture for child, and other similar products. It also manufactures, distributes, and sells safety belts, cloth sets, car safety seats, car components for children, infant strollers, bicycles, strollers, pushchairs, high chairs, and other products for children; tests children's products, tools, electronic products; provides advisory service for risk valuation of product quality, IT services, and share service center; purchase, sale, holding and management of participating interests; wholesale, retail, and e-commerce of children's products; and distributes and sells other parenting products. It sells its products under the CYBEX, gb, Evenflo, Rollplay, ExerSaucer, Urbini, and hd brands. International Holdings Limited was founded in 1989 and is headquartered in Kunshan, the People's Republic of China.
Stock analysis
Goodbaby International Holdings (GBBYF) currently trades at $0.1946, while our model-based Fair Value estimate is $0.3700, implying the stock looks roughly 47.4% undervalued today.
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Valuation
Bull case: the DCF Models group reads highest at a median of $0.5800 per share, and 22 of the 25 models we run sit above the $0.1946 price.
Bear case: the Dividend Discount group reads lowest at $0.0800, and 3 of the 25 models stay below the price. Evidence for this calculation is high.
Scenario range: $0.2700 (bear) to $0.4600 (bull), the price of $0.1946 sits below it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 56/100 (solid quality), in the Consumer Cyclical sector.
Weak Growth: Growth has flattened: the last year, three and five years all grew more slowly than the long-term average.
Goodbaby International Holdings reported revenue of HK$8.7B in FY2025 versus HK$9.7B in FY2021, a compound −2.8%/yr. Reported net income was HK$219M in FY2025, compounding +15.3%/yr from FY2021.
Key figures
Market cap $334M · P/E ratio 6.5 · P/S ratio 0.16 · EPS (TTM) $0.0300 · Net margin 2.5% · Return on equity 3.6% · Return on assets (EBIT) 0.8% · Operating margin 5.1%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 42 out of 100 (low confidence).
What moves the price
The share trades at its 52-week high and 77% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at 39% fair-value upside, at 90%, GBBYF screens cheaper than that median.
Fair Value models
All 25 models by family
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Set up alert →Quality Score breakdown
Of which business quality 56 · Market factors (momentum, volatility) 81
Revenue & earnings trend
Growth Forecast
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Compare Goodbaby International Holdings with another stock
Price, fair value, quality and upside side by side.
Context: sector, industry, market
- P/E, EV/EBITDA and margins by industry (reference tables)
- Undervalued stocks: US Stocks
- Valuation of the USA market
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
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