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PT Hassana Boga Sejahtera Tbk (NAYZ) fair value: what the stock is really worth

As of Nov 6, 2026: fair value (intrinsic value) of PT Hassana Boga Sejahtera Tbk stock IDR 26, price IDR 51, that is 48.8% below the price, quality 38 out of 100. Rating: strongly overvalued. Calculated from audited financials with 7 of our 26 valuation models and 37 quality factors, updated daily.

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Consumer Defensive ID

PH PT Hassana Boga Sejahtera Tbk logo Thin data Nov 4, 2026

PT Hassana Boga Sejahtera Tbk

NAYZ · JK
Very expensive, weak quality

Our calculation puts a fair price 49% below what the stock costs today.

Low debt
Revenue last quarter 80% below a year ago.
Fair value 26.12 IDR · Strongly overvalued
Quality 38/100
Weak Growth (revenue 3y −17.3 %/yr in IDR)
Loss-making · -62.8% net margin (TTM)
Trails peers (1/10)
Narrow moat 13/100 · thin data
Thin data
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What runs behind every stock

69 individual criteria per stock, every one traceable See the method →

Price vs Fair Value

190.00 IDR 14.91 IDR Fair Value 26.12 IDR Feb 2023 Nov 2026

White line = price, green steps = our fair value per fiscal year. As of Nov 4, 2026.

How to read this chart

45‑month range 14.91 IDR – 190.00 IDR · fair‑value band 22.91 IDR – 31.33 IDR · the 51.00 IDR price screens above the 26.12 IDR fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 4, 2026.

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Company profile

PT Hassana Boga Sejahtera Tbk engages in the production and sale of food products in Indonesia. It operates through two segments: Organic Baby Food and Rice and Business Tools. The company offers food and drinks. PT Hassana Boga Sejahtera Tbk was founded in 2009 and is based in Tangerang, Indonesia.

Stock analysis

PT Hassana Boga Sejahtera Tbk (NAYZ) currently trades at 51.00 IDR, while our model-based Fair Value estimate is 26.12 IDR, 49% below the price, so the stock looks overvalued today.

Show more

Valuation

Bull case: the Growth DCF group reads highest at a median of 29.05 IDR per share, and 0 of the 7 models we run sit above the 51.00 IDR price.

Bear case: the Asset-Based group reads lowest at 7.82 IDR, and 7 of the 7 models stay below the price. Data coverage for this calculation is low.

Scenario range: 22.91 IDR (bear) to 31.33 IDR (bull), the price of 51.00 IDR sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 38/100 (below-average quality), in the Consumer Defensive sector.

Weak Growth: Revenue is shrinking: the last year, the last three and the last five years are all negative.

PT Hassana Boga Sejahtera Tbk reported revenue of 23.9B IDR in FY2025 versus 42.2B IDR in FY2022, a compound −17.3%/yr. Reported net income was −4.3B IDR in FY2025.

Key figures

Market cap 128B IDR (≈ $7.1M) Micro · P/S ratio 19.4 · Net margin −62.8% · Return on equity −9.2% · Return on assets (EBIT) 0.8% (4-year average) · Operating margin −88.2% · Revenue (TTM) 9.7B IDR · Revenue growth (YoY) −79.5%.

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 13 out of 100 (low confidence).

What moves the price

The share trades about 70% below its 52-week high and 4% above its 52-week low, currently below its 200-day average.

For context, the median of 10 Consumer Defensive peers we cover trades at −1% fair-value upside, at −49%, NAYZ screens richer than that median.

Fair Value models

Bear 22.91 IDR Fair Value 26.12 IDR Bull 31.33 IDR
Price 51.00 IDR · Downside -48.8%
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above starts from their evidence-weighted blend, not from a single model. In cyclical trough or peak years, after dilution or a stock split it is adjusted afterwards, so it can sit above or below the models. Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds. Coverage ⓘCoverage = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Best data coverage
FCF DCF 26.31 IDR 32.13 IDR 42.00 IDR 78
Growth DCF 26.94 IDR 32.47 IDR 41.13 IDR 76
5Y Revenue Exit 20.86 IDR 25.14 IDR 31.33 IDR 71
All 7 models by family
DCF Models
FCF DCF 26.31 IDR 32.13 IDR 42.00 IDR 78
5Y Revenue Exit 20.86 IDR 25.14 IDR 31.33 IDR 71
10Y Revenue Exit 22.91 IDR 26.12 IDR 29.40 IDR 65
Multiples
EV/Revenue 17.53 IDR 21.74 IDR 25.95 IDR 54
Asset-Based
NCAV (Graham) 5.16 IDR 7.82 IDR 9.77 IDR 54
Growth DCF
Growth DCF 26.94 IDR 32.47 IDR 41.13 IDR 76
Rev-Margin DCF 20.86 IDR 25.63 IDR 31.64 IDR 71

Open the full fair value analysis →

Quality Score breakdown

Overall quality 38/100

It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.

Profitability 7
How much profit the company makes from its sales and capital
Quality Growth 5
Are margins and returns getting better?
Cashflow 60
Do the profits arrive as real cash?
Financial strength 99
Debt, balance sheet and risk of trouble
Investment 0
Does it invest with discipline instead of growing at any price?
Low Volatility 47
How calm the share price moves, does not count
Price momentum 21
Price momentum of the last 3 to 12 months, does not count
Near the 52-week high 1
Distance to the 52-week high, does not count
New shares 82
Buys back shares or issues new ones?

Open the full quality analysis →

Revenue & earnings trend

Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 17/100
Revenue is shrinking: the last year, the last three and the last five years are all negative.
Revenue growth 1 year
−31.9%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−17.3%
Profit margin (trend) ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.
7.1% (2022) → −19.3% (2025)
What shareholders gained per year ⓘWe only publish this rate when it is defensible. Reason: fiscal 2025 is a loss year, no rate is defined from a loss
not computed

NAYZ screens overvalued: fair value 49% below the price. Compare with Nestlé S.A →

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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Packaged Foods · 625 stocks

Beats the industry median on 1/9 measures
Overall it trails its industry peers.
Valuation
Quality Score 38 · Bottom 25%
Fair Value upside −48.8% · Bottom 25%
Profitability
Return on assets −6.3% · Bottom 25%
Net margin (12 months) −62.8% · Bottom 25%
Operating margin (12 months) −88.2% · Bottom 25%
Growth and dividend
Revenue growth (quarter YoY) −79.5% · Bottom 25%
Balance sheet
Debt / equity 0.00× · Lowest 25%

Valuation Multiplesvs Packaged Foods median · lower = cheaper

P/B 1.95× · Pricier than median
P/S (12 months) 13.23× · Priciest 25%

Strength profile in five axes (Snowflake)

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE (fair-value potential)0 · sector 35
FUTURE (revenue growth)0 · sector 25
PAST (return on equity)0 · sector 31
HEALTH (low debt)100 · sector 96
DIVIDEND (yield)0 · sector 55

VALUE 0: the price sits above our fair-value range.

Context: sector, industry, market

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Packaged Foods stocks, each showing price versus our Fair Value estimate.

Stock Price Fair Value vs Fair Value Compare
Wilmar International Limited F34 2.97 SGD 4.93 SGD +66% vs NAYZ
Inner Mongolia Yili Industrial Group 600887 ¥31.45 ¥41.84 +33% vs NAYZ
The Kraft Heinz Company KHC $24.61 $29.20 +19% vs NAYZ
Foshan Haitian Flavouring and Food Company 603288 ¥35.78 ¥39.22 +10% vs NAYZ
General Mills, Inc GIS $35.51 $35.30 −1% vs NAYZ
Danone S.A BN €67.12 €50.65 −25% vs NAYZ
Nestlé S.A NESN CHF 85.85 CHF 59.51 −31% vs NAYZ
Kerry Group KRZ €98.00 €60.33 −38% vs NAYZ
Nestlé India Limited NESTLEIND ₹1,282 ₹724.74 −43% vs NAYZ
Yihai Kerry Arawana Holdings 300999 ¥26.21 ¥12.21 −53% vs NAYZ

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PT Hassana Boga Sejahtera Tbk: fair value per Fair Value Calculator

Cite: Fair Value Calculator (2026). "PT Hassana Boga Sejahtera Tbk Fair Value". https://www.fairvalue-calculator.com/stock/NAYZ

Frequently asked questions

Is PT Hassana Boga Sejahtera Tbk (NAYZ) overvalued or undervalued?
As of Nov 4, 2026, our model estimates a fair value of 26.12 IDR versus a price of 51.00 IDR, about 49% lower (overvalued).
What is the fair value of NAYZ?
Our model-based fair value for PT Hassana Boga Sejahtera Tbk is 26.12 IDR (as of Nov 4, 2026), built from audited fundamentals. The current price: 51.00 IDR.
What is the quality score of NAYZ?
PT Hassana Boga Sejahtera Tbk has a Quality Score of 38/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for PT Hassana Boga Sejahtera Tbk (NAYZ)?
Our model-based price target is the fair value of 26.12 IDR (as of Nov 4, 2026) from 7 valuation models. Cautious scenario 22.91 IDR, optimistic scenario 31.33 IDR. It is a calculation from audited fundamentals, not an analyst target.
What is the PT Hassana Boga Sejahtera Tbk stock forecast for 2026?
Our models put fair value at 26.12 IDR, about 49% lower versus a price of 51.00 IDR (overvalued). Cautious scenario 22.91 IDR, optimistic scenario 31.33 IDR. The calculation is refreshed regularly with new filings.
What is the revenue of PT Hassana Boga Sejahtera Tbk (NAYZ)?
PT Hassana Boga Sejahtera Tbk reported trailing-twelve-month revenue of about 9.7B IDR (latest available figure, as of Nov 4, 2026).
What is the intrinsic value of PT Hassana Boga Sejahtera Tbk (NAYZ)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For PT Hassana Boga Sejahtera Tbk it is 26.12 IDR per share (as of Nov 4, 2026), against a price of 51.00 IDR. It is the blended result of 7 valuation models in 4 families (DCF Models, Multiples, Asset-Based, Growth DCF).
Is PT Hassana Boga Sejahtera Tbk stock overvalued or undervalued in 2026?
As of Nov 4, 2026, NAYZ trades above its calculated fair value: price 51.00 IDR, fair value 26.12 IDR, a gap of about −49% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of NAYZ?
No. The price is what the market pays today (51.00 IDR); the fair value is what the company's own numbers justify (26.12 IDR). For PT Hassana Boga Sejahtera Tbk the two are 24.88 IDR per share apart. That gap is exactly why we show both numbers side by side.
How much is PT Hassana Boga Sejahtera Tbk worth?
The market values PT Hassana Boga Sejahtera Tbk at about 128B IDR (market capitalisation, as of Nov 4, 2026). Per share that is 51.00 IDR; our models calculate a fair value of 26.12 IDR per share.
What do the bullish and bearish scenarios say about NAYZ?
Our models span a range for PT Hassana Boga Sejahtera Tbk: cautious scenario 22.91 IDR, base 26.12 IDR, optimistic 31.33 IDR per share (as of Nov 4, 2026, price 51.00 IDR). The range comes from different growth and margin assumptions, not from analyst opinions.
How solid is the balance sheet of PT Hassana Boga Sejahtera Tbk (NAYZ)?
Balance-sheet figures for PT Hassana Boga Sejahtera Tbk (as of Nov 4, 2026): return on equity −9.2%, debt of 0.00 per unit of equity. They feed the Quality Score of 38/100, which measures business quality independently of the share price.
How far is NAYZ from its 52-week high?
PT Hassana Boga Sejahtera Tbk trades at 51.00 IDR, about 70% below its 52-week high of 172.00 IDR and 4% above the low of 49.00 IDR (as of Nov 6, 2026). Distance from the high says nothing about value: that is what the fair value of 26.12 IDR is for.
Which stocks are comparable to PT Hassana Boga Sejahtera Tbk?
From the same area (Consumer Defensive) we also value Nestlé S.A, Danone S.A, Foshan Haitian Flavouring and Food Company, The Kraft Heinz Company, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is PT Hassana Boga Sejahtera Tbk stock attractive at the current price?
The data as of Nov 4, 2026: price 51.00 IDR, calculated fair value 26.12 IDR (−49%), Quality Score 38/100, from 7 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of NAYZ calculated?
We run PT Hassana Boga Sejahtera Tbk through 7 models from 4 families: DCF Models, Multiples, Asset-Based, Growth DCF. Every model gets the same audited fundamentals; the fair value of 26.12 IDR builds on their evidence-weighted average, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 13.3% above its aggregate fair value. PT Hassana Boga Sejahtera Tbk itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of PT Hassana Boga Sejahtera Tbk (NAYZ)?
The closing price on Nov 6, 2026 was 51.00 IDR. Our model-based fair value is 26.12 IDR, about 49% lower (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with PT Hassana Boga Sejahtera Tbk right now?
The price sits above even our optimistic bull case (31.33 IDR). The favourable scenario is already priced in. Weak quality (38/100) and above fair value at the same time, the margin of safety is missing on both counts. The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution.

Key figures of PT Hassana Boga Sejahtera Tbk

How large is the market capitalisation of PT Hassana Boga Sejahtera Tbk (NAYZ)?
The market capitalisation of PT Hassana Boga Sejahtera Tbk is 128B IDR (≈ $7.1M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of PT Hassana Boga Sejahtera Tbk (NAYZ)?
The price-to-sales ratio of PT Hassana Boga Sejahtera Tbk is 19.4 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What is the net margin of PT Hassana Boga Sejahtera Tbk (NAYZ)?
The net margin of PT Hassana Boga Sejahtera Tbk is −62.8% (last twelve months). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of PT Hassana Boga Sejahtera Tbk (NAYZ)?
The return on equity (ROE) of PT Hassana Boga Sejahtera Tbk is −9.2% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of PT Hassana Boga Sejahtera Tbk (NAYZ)?
On an EBIT basis the return on assets of PT Hassana Boga Sejahtera Tbk is 0.8% (avg 4y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of PT Hassana Boga Sejahtera Tbk (NAYZ)?
The operating margin of PT Hassana Boga Sejahtera Tbk is −88.2% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at PT Hassana Boga Sejahtera Tbk (NAYZ)?
Revenue at PT Hassana Boga Sejahtera Tbk is growing −79.5% versus a year earlier (3y avg −17.3%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at PT Hassana Boga Sejahtera Tbk (NAYZ)?
Earnings per share at PT Hassana Boga Sejahtera Tbk are growing −84.1% versus a year earlier. How much earnings per share grew versus a year earlier.
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