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PepsiCo, Inc (PEPB34) fair value: what the stock is really worth

As of Oct 2, 2026: fair value of PepsiCo, Inc BRL 24.42, price BRL 43.85, upside -44.3%, quality 61 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.

  1. Fair value above price? No
  2. Good quality? Yes
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Consumer Defensive · BR · ISIN US7134481081

PI Broad data Sep 28, 2026

PepsiCo, Inc

PEPB34 · SA

Stretched ValuationStrong overvaluation with only moderate quality.

!Fair value R$24.42 · Strongly overvalued (−44.3%)
✓Quality 61/100
✓Healthy Growth (revenue 5y +5.9 %/yr)
✓Solidly profitable · 10.8% net margin (TTM)
!High debt · generates free cash flow
!13.1% dividend yield · Watch coverage
✓Wide moat 69/100

What runs behind every stock

26 valuation models 8 families, DCF to NCAV 37 quality factors margins, balance sheet, cashflow, debt 6 AI factors moat, what no ratio measures 2,000+ data points verified, per stock, median

69 individual criteria per stock, every one traceable See the method →

Price vs Fair Value

R$67.31 R$43.85 Fair Value R$24.42 Jul 2021 Oct 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 28, 2026.

How to read this chart

60‑month range R$43.85 – R$67.31 · fair‑value band R$12.99 – R$38.93 · the R$43.85 price screens above the R$24.42 fair value. Dashed = 300-day average. As of Sep 28, 2026.

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Company profile

PepsiCo, Inc. engages in the manufacture, marketing, distribution, and sale of various beverages and convenient foods worldwide. The company operates through six segments: PepsiCo Foods North America; PepsiCo Beverages North America; International Beverages Franchise; Europe, Middle East and Africa; Latin America Foods; and Asia Pacific Foods.

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PepsiCo, Inc. engages in the manufacture, marketing, distribution, and sale of various beverages and convenient foods worldwide. The company operates through six segments: PepsiCo Foods North America; PepsiCo Beverages North America; International Beverages Franchise; Europe, Middle East and Africa; Latin America Foods; and Asia Pacific Foods. It offers cereals, chips, dips, granola bars, oatmeal, pasta, rice, and syrups and mixes; refrigerated dips and spreads; beverage concentrates, fountain syrups, and finished goods; and ready-to-drink tea and coffee products. The company also provides SodaStream sparkling water makers and related products, as well as various dairy products under the Agusha, Chudo, and Domik v Derevne brands. It serves wholesale and other distributors, foodservice customers, grocery stores, drug stores, convenience stores, discount/dollar stores, mass merchandisers, membership stores, hard discounters, e-commerce retailers and authorized independent bottlers, and others through a network of direct-store-delivery, customer warehouse, and distributor networks, as well as directly to consumers through e-commerce platforms and retailers. PepsiCo, Inc. was founded in 1898 and is based in Purchase, New York.

Stock analysis

PepsiCo, Inc (PEPB34) currently trades at R$43.85, while our model-based Fair Value estimate is R$24.42, 44.3% below the price, so the stock looks overvalued today.

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Valuation

Bull case: the Growth Earnings group reads highest at a median of R$36.39 per share, and 1 of the 25 models we run sit above the R$43.85 price.

Bear case: the Asset-Based group reads lowest at R$3.49, and 24 of the 25 models stay below the price. Evidence for this calculation is high.

Scenario range: R$12.99 (bear) to R$38.93 (bull), the price of R$43.85 sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 61/100 (solid quality), in the Consumer Defensive sector.

Healthy Growth: Revenue growth appears healthy and is supported by profitability and cash-flow quality.

PepsiCo, Inc reported revenue of $93.9B in FY2025 versus $79.5B in FY2021, a compound +4.3%/yr. Reported net income was $8.2B in FY2025, compounding +2.0%/yr from FY2021.

Key figures

Market cap R$971B (≈ $186B) · P/E ratio 16.6 · P/S ratio 1.46 · EPS (TTM) R$2.64 · Dividend yield 13.1% · Net margin 8.8% · Return on equity 51.5% · Return on assets (EBIT) 11.8%.

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 53 out of 100 (low confidence).

What moves the price

The share trades about 25% below its 52-week high and at its 52-week low, currently below its 200-day average.

For context, the median of 10 Consumer Defensive peers we cover trades at 10% fair-value upside, at −44%, PEPB34 screens richer than that median.

Fair Value models

Bear R$12.99 Fair Value R$24.42 Bull R$38.93
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model. Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds. Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Highest evidence
FCF DCF R$12.65 R$22.45 R$36.60 78
Growth DCF R$13.22 R$22.24 R$34.67 77
Owner Earnings R$11.56 R$20.85 R$34.28 74
All 25 models by family
DCF Models
FCF DCF R$12.65 R$22.45 R$36.60 78
Owner Earnings R$11.56 R$20.85 R$34.28 74
5Y Revenue Exit R$14.28 R$27.03 R$42.86 71
5Y EBITDA Exit R$19.61 R$36.59 R$55.75 74
5Y P/E Exit R$17.74 R$33.23 R$48.83 69
10Y Revenue Exit R$12.75 R$24.06 R$38.33 65
10Y EBITDA Exit R$16.82 R$30.56 R$47.81 67
10Y P/E Exit R$15.65 R$28.27 R$42.72 63
Earnings-Based
Graham-Dodd R$14.29 R$35.55 R$46.10 65
PEG = 1.0 R$6.47 R$9.25 R$12.02 57
EPV R$14.55 R$18.39 R$21.75 74
Dividend Discount
Gordon GGM R$17.89 R$33.34 R$54.49 66
DDM Multi-Stage R$17.89 R$27.03 R$36.97 66
Multiples
P/E Multiple R$33.10 R$44.14 R$55.17 63
P/S Multiple R$26.80 R$35.73 R$44.66 58
P/B Multiple R$21.47 R$28.63 R$35.79 55
EV/EBIT R$27.97 R$40.11 R$52.25 65
EV/EBITDA R$27.98 R$40.12 R$52.27 67
EV/Revenue R$16.70 R$27.48 R$38.26 52
Asset-Based
NCAV (Graham) R$2.60 R$3.49 R$5.21 54
Growth DCF
Growth DCF R$13.22 R$22.24 R$34.67 77
Rev-Margin DCF R$14.28 R$27.16 R$41.13 71
Economic Profit
Residual Income R$11.35 R$13.68 R$22.88 74
ROIC Compounder R$15.62 R$21.34 R$27.73 72
Growth Earnings
Growth-Adj P/E R$25.47 R$36.39 R$47.31 67

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Quality Score breakdown

Overall quality 61/100

Of which business quality 60 · Market factors (momentum, volatility) 41

Profitability 69
Margins and returns on capital today
Quality Growth 34
Are margins and returns improving?
Cashflow 52
Earnings quality: real cash, not paper profit
Fin. Strength 49
Balance sheet, leverage, solvency risk
Investment 76
Disciplined investing over empire-building
Low Volatility 87
Calm price path (market factor)
Momentum 27
Price trend over the last 3–12 months (market factor)
52W Momentum 11
Distance to the 52-week high (market factor)
Net Issuance 85
Share count: buybacks or dilution?

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Revenue & earnings trend

Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 81/100
Revenue growth appears healthy and is supported by profitability and cash-flow quality.
Revenue growth 1 year
+2.3%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+2.8%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+5.9%
Start year 2020 (pandemic). Over 10 years: +4.1% a year
Revenue growth 10 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+4.1%
What shareholders gained per year (last 5 years) ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate.
+15.9%
Earnings growth per share plus dividend.
Earnings per share, growth per year+2.8%
Dividend (yield on the price)13.1%
Profit margin 2020 to 2025 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.14% → 12%

PEPB34 screens overvalued: fair value 44% below the price. Compare with The Coca-Cola Company →

Recent news

News mood ⓘNews mood, the average tone of recent news (99 articles), rated against how stocks are usually covered. 🚀 Hype = unusually upbeat · 🙂 Positive = above average · 😐 Neutral = typical · 🙁 Negative = below average · 😨 Very negative = unusually downbeat. It reflects the tone of coverage, not our valuation. Neutral
Recent news coverage is roughly neutral, about typical for how stocks are covered.

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Values & ESG

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Alcohol

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R$24.42 −44%Fair Value
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Cite: Fair Value Calculator (2026). "PepsiCo, Inc Fair Value". https://www.fairvalue-calculator.com/stock/PEPB34

Frequently asked questions

Is PepsiCo, Inc (PEPB34) overvalued or undervalued?
As of Sep 28, 2026, our model estimates a fair value of R$24.42 versus a price of R$43.85, about −44% upside (overvalued).
What is the fair value of PEPB34?
Our model-based fair value for PepsiCo, Inc is R$24.42 (as of Sep 28, 2026), built from audited fundamentals. The current price: R$43.85.
What is the quality score of PEPB34?
PepsiCo, Inc has a Quality Score of 61/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for PepsiCo, Inc (PEPB34)?
Our model-based price target is the fair value of R$24.42 (as of Sep 28, 2026) from 25 valuation models. Cautious scenario R$12.99, optimistic scenario R$38.93. It is a calculation from audited fundamentals, not an analyst target.
What is the PepsiCo, Inc stock forecast for 2026?
Our models put fair value at R$24.42, about −44% upside versus a price of R$43.85 (overvalued). Cautious scenario R$12.99, optimistic scenario R$38.93. The calculation is refreshed regularly with new filings.
What is the revenue of PepsiCo, Inc (PEPB34)?
PepsiCo, Inc reported trailing-twelve-month revenue of about $96.9B (latest available figure, as of Sep 28, 2026).
Does PepsiCo, Inc pay a dividend?
PepsiCo, Inc currently shows a dividend yield of about 13.11% relative to its recent price (as of Sep 28, 2026).
What is the intrinsic value of PepsiCo, Inc (PEPB34)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For PepsiCo, Inc it is R$24.42 per share (as of Sep 28, 2026), against a price of R$43.85. It is the blended result of 25 valuation models (cash flow, earnings, asset, dividend).
Is PepsiCo, Inc stock overvalued or undervalued in 2026?
As of Sep 28, 2026, PEPB34 trades above its calculated fair value: price R$43.85, fair value R$24.42, a gap of about −44% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of PEPB34?
No. The price is what the market pays today (R$43.85); the fair value is what the company's own numbers justify (R$24.42). For PepsiCo, Inc the two are R$19.43 per share apart. That gap is exactly why we show both numbers side by side.
How much is PepsiCo, Inc worth?
The market values PepsiCo, Inc at about R$971B (market capitalisation, as of Sep 28, 2026). Per share that is R$43.85; our models calculate a fair value of R$24.42 per share.
What do the bullish and bearish scenarios say about PEPB34?
Our models span a range for PepsiCo, Inc: cautious scenario R$12.99, base R$24.42, optimistic R$38.93 per share (as of Sep 28, 2026, price R$43.85). The range comes from different growth and margin assumptions, not from analyst opinions.
How far is PEPB34 from its 52-week high?
PepsiCo, Inc trades at R$43.85, about 25% below its 52-week high of R$58.82 and at the low of R$43.85 (as of Oct 2, 2026). Distance from the high says nothing about value: that is what the fair value of R$24.42 is for.
Which stocks are comparable to PepsiCo, Inc?
From the same area (Consumer Defensive) we also value The Coca-Cola Company, Monster Beverage Corporation, Nongfu Spring Co, Coca-Cola Europacific Partners PLC, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is PepsiCo, Inc stock attractive at the current price?
The data as of Sep 28, 2026: price R$43.85, calculated fair value R$24.42 (−44%), Quality Score 61/100, from 25 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of PEPB34 calculated?
We run PepsiCo, Inc through 25 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of R$24.42, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 14.5 % above its aggregate fair value. PepsiCo, Inc itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of PepsiCo, Inc (PEPB34)?
The closing price on Oct 2, 2026 was R$43.85. Our model-based fair value is R$24.42, about −44% upside (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with PepsiCo, Inc right now?
The price sits above even our optimistic bull case (R$38.93). The favourable scenario is already priced in. The model range is unusually wide (R$12.99 to R$38.93). The outcome hinges heavily on assumptions, so read the point estimate with caution. Solid but not exceptional quality (61/100) and above fair value, neither a clear bargain nor a standout compounder.

Key figures of PepsiCo, Inc

How large is the market capitalisation of PepsiCo, Inc (PEPB34)?
The market capitalisation of PepsiCo, Inc is R$971B (≈ $186B). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/E ratio of PepsiCo, Inc (PEPB34)?
The price-to-earnings ratio of PepsiCo, Inc is 16.6. Price to earnings: how many years of current profit you pay for the stock. A P/E of 10 means ten years of profit.
What is the P/S ratio of PepsiCo, Inc (PEPB34)?
The price-to-sales ratio of PepsiCo, Inc is 1.46 (P/E × margin). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of PepsiCo, Inc (PEPB34)?
Earnings per share at PepsiCo, Inc are R$2.64 (price ÷ EPS = P/E 16.6). Earnings per share over the last twelve months: total profit spread across every single share.
What is the dividend yield of PepsiCo, Inc (PEPB34)?
The dividend yield of PepsiCo, Inc is 13.1%. Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of PepsiCo, Inc (PEPB34)?
The net margin of PepsiCo, Inc is 8.8% (fiscal year 2025). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of PepsiCo, Inc (PEPB34)?
The return on equity (ROE) of PepsiCo, Inc is 51.5% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of PepsiCo, Inc (PEPB34)?
On an EBIT basis the return on assets of PepsiCo, Inc is 11.8% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of PepsiCo, Inc (PEPB34)?
The operating margin of PepsiCo, Inc is 17.0% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at PepsiCo, Inc (PEPB34)?
Revenue at PepsiCo, Inc is growing +6.4% versus a year earlier (3y avg +2.8%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at PepsiCo, Inc (PEPB34)?
Earnings per share at PepsiCo, Inc are growing +137% versus a year earlier. How much earnings per share grew versus a year earlier.
How much free cash flow does PepsiCo, Inc (PEPB34) generate?
The free cash flow of PepsiCo, Inc is $7.7B (fiscal year 2025). The cash truly left after running and investing in the business, this is what pays dividends and buybacks.
How much net debt does PepsiCo, Inc (PEPB34) carry?
The net debt of PepsiCo, Inc is $40.0B (fiscal year 2025, ≈ 5.2 yrs of FCF). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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