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Horus AG (HRU) fair value: what the stock is really worth

As of Oct 29, 2026: fair value (intrinsic value) of Horus AG stock €1.45, price €1.60, that is 9.4% below the price, quality 57 out of 100. Rating: overvalued. The value is an estimate: none of our valuation models currently carries, it draws on revenue and assets compared with similar companies. Updated daily.

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Financial Services DE · ISIN DE0005204127

HA Horus AG logo Thin data Nov 10, 2026

Horus AG

HRU · STU
Solid, but expensive

Our calculation puts a fair price 9% below what the stock costs today.

Quality 57/100
Fair value €1.45 · Overvalued
Weak Growth (revenue 5y −20.4 %/yr in EUR)
Trails peers (1/9)
Narrow moat 37/100 · thin data
Thin data
Estimate⚠ Thinly traded
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What runs behind every stock

26 valuation models 8 families, DCF to NCAV 37 quality factors margins, balance sheet, cashflow, debt 6 AI factors moat, what no ratio measures 2,000+ data points verified, per stock, median

69 individual criteria per stock, every one traceable See the method →

Price vs Fair Value

€2.70 €0.9700 Fair Value €1.45 Aug 2021 Oct 2026

White line = price, green steps = our fair value per fiscal year. As of Nov 10, 2026.

How to read this chart

60‑month range €0.9700 – €2.70 · fair‑value band €1.09 – €1.81 · the €1.60 price screens above the €1.45 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 10, 2026.

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Company profile

Horus AG engages in the value investments and business consulting business in Germany. The company also acquires and manages individual companies, including participating interests. Horus AG was founded in 2000 and is based in Cologne, Germany.

Stock analysis

Horus AG (HRU) currently trades at €1.60, while our estimate is €1.45, 9% below the price, so the stock looks overvalued today.

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Valuation

None of our valuation models currently carries for this company, usually because of losses or heavy investment. The estimate draws on revenue and assets compared with similar companies and is less precise than a model-based fair value.

Scenario range: €1.09 (bear) to €1.81 (bull), the price of €1.60 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 57/100 (solid quality), in the Financial Services sector.

Weak Growth: Revenue is shrinking: the last year, the last three and the last five years are all negative.

Horus AG reported revenue of −€106K in FY2025 versus €1.2M in FY2021. Reported net income was −€273K in FY2025.

Key figures

Market cap €4.3M Micro · P/S ratio 46.5 · EPS (TTM) €−0.1000 · Return on equity −6.2% · Return on assets (EBIT) 6.7% (5-year average) · Operating margin 148% · Revenue (TTM) €94.4K.

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 37 out of 100 (low confidence).

What moves the price

The share trades about 36% below its 52-week high and 7% above its 52-week low, currently above its 200-day average.

For context, the median of 10 Financial Services peers we cover trades at −2% fair-value upside, at −9%, HRU screens richer than that median.

Fair Value

Bear €1.09 Fair Value €1.45 Bull €1.81
Price €1.60 · Downside -9.4%
Estimate. None of our valuation models currently carries for this company, usually because of losses or heavy investment. The estimate draws on revenue and assets compared with similar companies and is less precise than a model-based fair value.

Quality Score breakdown

Overall quality 57/100

It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.

Profitability 23
How much profit the company makes from its sales and capital
Quality Growth 5
Are margins and returns getting better?
Financial strength 82
Debt, balance sheet and risk of trouble
Investment 100
Does it invest with discipline instead of growing at any price?
Low Volatility 50
How calm the share price moves, does not count
Price momentum 38
Price momentum of the last 3 to 12 months, does not count
Near the 52-week high 13
Distance to the 52-week high, does not count
New shares 82
Buys back shares or issues new ones?

Open the full quality analysis →

Revenue & earnings trend

Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 1/100
Revenue is shrinking: the last year, the last three and the last five years are all negative.
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−48.0%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−20.4%
Revenue growth 11 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−6.3%
What shareholders gained per year ⓘWe only publish this rate when it is defensible. Reason: fiscal 2025 is a loss year, no rate is defined from a loss
not computed

HRU screens overvalued: fair value 9% below the price. Compare with Blackstone Inc →

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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Asset Management · 658 stocks

Beats the industry median on 1/8 measures
Overall it trails its industry peers.
Valuation
Quality Score 57 · Below median
Fair Value upside −9.4% · Below median
Profitability
Return on assets −6.0% · Bottom 25%
Operating margin (12 months) 148.0% · Top 25%
Growth and dividend
Revenue growth (quarter YoY) 0.0% · Below median

Valuation Multiplesvs Asset Management median · lower = cheaper

P/B 0.99× · Pricier than median
P/S (12 months) 45.09× · Priciest 25%
EV/EBITDA 27.6× · Priciest 25%

Strength profile in five axes (Snowflake)

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE (fair-value potential)21 · sector 37
FUTURE (revenue growth)0 · sector 36
PAST (return on equity)0 · sector 23
HEALTH (low debt)0 · sector 95
DIVIDEND (yield)0 · sector 78

Context: sector, industry, market

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Asset Management stocks, each showing price versus our Fair Value estimate.

Stock Price Fair Value vs Fair Value Compare
Raymond James Financial, Inc RJF $168.11 $281.42 +67% vs HRU
Apollo Global Management, Inc APO $122.74 $197.52 +61% vs HRU
Ameriprise Financial, Inc AMP $519.96 $639.69 +23% vs HRU
Exor N.V EXO €74.30 €76.42 +3% vs HRU
State Street Corporation STT $171.62 $168.03 −2% vs HRU
Northern Trust Corporation NTRS $177.89 $133.48 −25% vs HRU
Ares Management Corporation ARES $139.41 $99.35 −29% vs HRU
Brookfield Asset Management Ltd BAM $53.49 $31.26 −42% vs HRU
Blackstone Inc BX $122.53 $52.29 −57% vs HRU
KKR & Co KKR $100.85 $27.63 −73% vs HRU

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Horus AG: fair value per Fair Value Calculator

Cite: Fair Value Calculator (2026). "Horus AG Fair Value". https://www.fairvalue-calculator.com/stock/HRU

Frequently asked questions

Is Horus AG (HRU) overvalued or undervalued?
As of Nov 10, 2026, our estimate of fair value is €1.45 versus the last price from Oct 29, 2026 of €1.60, about 9% lower (overvalued).
What is the fair value of HRU?
Our estimate for Horus AG is €1.45 (as of Nov 10, 2026), built from audited fundamentals. Last price (from Oct 29, 2026): €1.60.
What is the quality score of HRU?
Horus AG has a Quality Score of 57/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Horus AG (HRU)?
Our calculated price target is the estimate of €1.45 (as of Nov 10, 2026). Cautious scenario €1.09, optimistic scenario €1.81. It is an estimate from revenue and assets compared with similar companies, because none of our valuation models currently carries, not an analyst target.
What is the Horus AG stock forecast for 2026?
Our estimate puts fair value at €1.45, about 9% lower versus the last price from Oct 29, 2026 of €1.60 (overvalued). Cautious scenario €1.09, optimistic scenario €1.81. The calculation is refreshed regularly with new filings.
What is the revenue of Horus AG (HRU)?
Horus AG reported trailing-twelve-month revenue of about €94.4K (latest available figure, as of Nov 10, 2026).
What is the intrinsic value of Horus AG (HRU)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Horus AG it is €1.45 per share (as of Nov 10, 2026), against a price of €1.60.
Is Horus AG stock overvalued or undervalued in 2026?
As of Nov 10, 2026, HRU trades above its calculated fair value: price €1.60, fair value €1.45, a gap of about −9% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of HRU?
No. The price is what the market pays today (€1.60); the fair value is what the company's own numbers justify (€1.45). For Horus AG the two are €0.1500 per share apart. That gap is exactly why we show both numbers side by side.
How much is Horus AG worth?
The market values Horus AG at about €4.3M (market capitalisation, as of Nov 10, 2026). Per share that is €1.60; our models calculate a fair value of €1.45 per share.
What do the bullish and bearish scenarios say about HRU?
Our models span a range for Horus AG: cautious scenario €1.09, base €1.45, optimistic €1.81 per share (as of Nov 10, 2026, price €1.60). The range comes from different growth and margin assumptions, not from analyst opinions.
How solid is the balance sheet of Horus AG (HRU)?
Balance-sheet figures for Horus AG (as of Nov 10, 2026): return on equity −6.2%. They feed the Quality Score of 57/100, which measures business quality independently of the share price.
How far is HRU from its 52-week high?
Horus AG trades at €1.60, about 36% below its 52-week high of €2.50 and 7% above the low of €1.50 (as of Oct 29, 2026). Distance from the high says nothing about value: that is what the fair value of €1.45 is for.
Which stocks are comparable to Horus AG?
From the same area (Financial Services) we also value Blackstone Inc, KKR & Co, Brookfield Asset Management Ltd, Apollo Global Management, Inc, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Horus AG stock attractive at the current price?
The data as of Nov 10, 2026: price €1.60, calculated fair value €1.45 (−9%), Quality Score 57/100. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
Is it still worth investing in stocks now?
The global stock market currently sits 15.1% above its aggregate fair value. Horus AG itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Horus AG (HRU)?
The latest price we hold is from Oct 29, 2026 and stands at €1.60. Our estimate is €1.45, about 9% lower (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Horus AG right now?
Evidence is limited here (fewer models, shorter history), so the fair value is a rougher estimate than usual. For a financial, book-value and earnings-based methods matter more than a cash-flow DCF, which fits banks and insurers poorly.

Key figures of Horus AG

How large is the market capitalisation of Horus AG (HRU)?
The market capitalisation of Horus AG is €4.3M. The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Horus AG (HRU)?
The price-to-sales ratio of Horus AG is 46.5 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Horus AG (HRU)?
Earnings per share at Horus AG are €−0.1000. Earnings per share over the last twelve months: total profit spread across every single share.
What is the return on equity of Horus AG (HRU)?
The return on equity (ROE) of Horus AG is −6.2% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Horus AG (HRU)?
On an EBIT basis the return on assets of Horus AG is 6.7% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Horus AG (HRU)?
The operating margin of Horus AG is 148% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
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