PT Prima Multi Usaha Indonesia Tbk (PMUI) fair value: what the stock is really worth
As of Nov 6, 2026: fair value (intrinsic value) of PT Prima Multi Usaha Indonesia Tbk stock IDR 94, price IDR 77, upside +22.2%, quality 58 out of 100. Rating: undervalued. Calculated from audited financials with 19 of our 26 valuation models and 37 quality factors, updated daily.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 3, 2026.
How to read this chart
16‑month range 60.00 IDR – 159.17 IDR · fair‑value band 67.03 IDR – 121.99 IDR · the 77.00 IDR price screens below the 94.08 IDR fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 3, 2026.
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PT Prima Multi Usaha Indonesia Tbk engages in telecommunications distribution and management activities in Indonesia. The company operates through the Telecommunication Services, Food and Beverages, and Care Products segments.
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It sells mobile phone accessories, such as data cables, chargers, power banks, headsets, and Bluetooth speakers under the PHILIPS and VDENMENV brands. PT Prima Multi Usaha Indonesia Tbk was founded in 1998 and is based in Cirebon, Indonesia.
Stock analysis
PT Prima Multi Usaha Indonesia Tbk (PMUI) currently trades at 77.00 IDR, while our model-based Fair Value estimate is 94.08 IDR, implying the stock looks roughly 18% undervalued today.
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Valuation
Bull case: the Multiples group reads highest at a median of 177.30 IDR per share, and 11 of the 19 models we run sit above the 77.00 IDR price.
Bear case: the Growth DCF group reads lowest at 34.62 IDR, and 8 of the 19 models stay below the price. Data coverage for this calculation is low.
Scenario range: 67.03 IDR (bear) to 121.99 IDR (bull), the price of 77.00 IDR sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 58/100 (solid quality), in the Technology sector.
Weak Growth: Revenue growth is weak, negative or inconsistent.
PT Prima Multi Usaha Indonesia Tbk reported revenue of 3.8T IDR in FY2025 versus 3.5T IDR in FY2023, a compound +4.8%/yr. Reported net income was 36.7B IDR in FY2025, compounding −10.0%/yr from FY2023.
Key figures
Market cap 447B IDR (≈ $24.8M) Micro · P/S ratio 0.11 · Dividend yield 6.5% · Net margin 1.0% · Return on equity 12.2% · Return on assets (EBIT) 19.3% (3-year average) · Operating margin 2.5% · Revenue (TTM) 3.9T IDR.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 40 out of 100 (low confidence).
What moves the price
The share trades about 52% below its 52-week high and 28% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Technology peers we cover trades at 0% fair-value upside, at 22%, PMUI screens cheaper than that median.
Fair Value models
Bear67.03 IDRFair Value 94.08 IDRBull121.99 IDR
Price 77.00 IDR · Upside +22.2%
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above starts from their evidence-weighted blend, not from a single model. In cyclical trough or peak years, after dilution or a stock split it is adjusted afterwards, so it can sit above or below the models.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds.Coverage ⓘCoverage = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.32/100
Revenue growth is weak, negative or inconsistent.
What shareholders gained per year ⓘWe only publish this rate when it is defensible. Reason: only 3 usable fiscal years, at least 4 required
Compare PT Prima Multi Usaha Indonesia Tbk with another stock
Price, fair value, quality and upside side by side.
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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Electronics & Computer Distribution · 149 stocks
Beats the industry median on 8/11 measures
Overall it ranks above its industry peers.
Valuation
Quality Score58 · Above median
Fair Value upside+22.2% · Above median
Profitability
Return on equity (12 months)12.2% · Above median
Return on assets6.7% · Top 25%
Net margin (12 months)1.0% · Below median
Operating margin (12 months)2.5% · Below median
Growth and dividend
Revenue growth (quarter YoY)−11.5% · Bottom 25%
Dividend yield (12 months)6.5% · Top 25%
Valuation Multiplesvs Electronics & Computer Distribution median · lower = cheaper
For bloggers, editors and developers: paste this into your site or blog (a “Custom HTML” block in WordPress), it shows the current fair value and links back here. Free, plain HTML, and welcome. Full data streams (CSV/JSON) at /developers.
Cite: Fair Value Calculator (2026). "PT Prima Multi Usaha Indonesia Tbk Fair Value". https://www.fairvalue-calculator.com/stock/PMUI
Frequently asked questions
Is PT Prima Multi Usaha Indonesia Tbk (PMUI) overvalued or undervalued?
As of Nov 3, 2026, our model estimates a fair value of 94.08 IDR versus a price of 77.00 IDR, about +22% upside (undervalued).
What is the fair value of PMUI?
Our model-based fair value for PT Prima Multi Usaha Indonesia Tbk is 94.08 IDR (as of Nov 3, 2026), built from audited fundamentals. The current price: 77.00 IDR.
What is the quality score of PMUI?
PT Prima Multi Usaha Indonesia Tbk has a Quality Score of 58/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for PT Prima Multi Usaha Indonesia Tbk (PMUI)?
Our model-based price target is the fair value of 94.08 IDR (as of Nov 3, 2026) from 19 valuation models. Cautious scenario 67.03 IDR, optimistic scenario 121.99 IDR. It is a calculation from audited fundamentals, not an analyst target.
What is the PT Prima Multi Usaha Indonesia Tbk stock forecast for 2026?
Our models put fair value at 94.08 IDR, about +22% upside versus a price of 77.00 IDR (undervalued). Cautious scenario 67.03 IDR, optimistic scenario 121.99 IDR. The calculation is refreshed regularly with new filings.
What is the revenue of PT Prima Multi Usaha Indonesia Tbk (PMUI)?
PT Prima Multi Usaha Indonesia Tbk reported trailing-twelve-month revenue of about 3.9T IDR (latest available figure, as of Nov 3, 2026).
Does PT Prima Multi Usaha Indonesia Tbk pay a dividend?
PT Prima Multi Usaha Indonesia Tbk currently shows a dividend yield of 6.49% relative to its recent price (as of Nov 3, 2026).
How much is the dividend of PT Prima Multi Usaha Indonesia Tbk (PMUI) and when is the ex-dividend date?
PT Prima Multi Usaha Indonesia Tbk pays a dividend of 5.00 IDR per share a year, a dividend yield of 6.5%. The last ex-dividend date was May 22, 2026. The payout ratio is 79.0% of earnings. Free cash flow covers the dividend 0.05 times. Our assessment: Watch coverage. The dividend isn’t fully covered by free cash flow or earnings, part of it is funded from reserves or debt. Fine for now, but worth watching: if it stays uncovered, the dividend could be cut.
What is the intrinsic value of PT Prima Multi Usaha Indonesia Tbk (PMUI)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For PT Prima Multi Usaha Indonesia Tbk it is 94.08 IDR per share (as of Nov 3, 2026), against a price of 77.00 IDR. It is the blended result of 19 valuation models in 8 families (DCF Models, Earnings-Based, Dividend Discount, Multiples, Asset-Based, Growth DCF, Economic Profit, Growth Earnings).
Is PT Prima Multi Usaha Indonesia Tbk stock overvalued or undervalued in 2026?
As of Nov 3, 2026, PMUI trades below its calculated fair value: price 77.00 IDR, fair value 94.08 IDR, a gap of about +22% (undervalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of PMUI?
No. The price is what the market pays today (77.00 IDR); the fair value is what the company's own numbers justify (94.08 IDR). For PT Prima Multi Usaha Indonesia Tbk the two are 17.08 IDR per share apart. That gap is exactly why we show both numbers side by side.
How much is PT Prima Multi Usaha Indonesia Tbk worth?
The market values PT Prima Multi Usaha Indonesia Tbk at about 447B IDR (market capitalisation, as of Nov 3, 2026). Per share that is 77.00 IDR; our models calculate a fair value of 94.08 IDR per share.
What do the bullish and bearish scenarios say about PMUI?
Our models span a range for PT Prima Multi Usaha Indonesia Tbk: cautious scenario 67.03 IDR, base 94.08 IDR, optimistic 121.99 IDR per share (as of Nov 3, 2026, price 77.00 IDR). The range comes from different growth and margin assumptions, not from analyst opinions.
How solid is the balance sheet of PT Prima Multi Usaha Indonesia Tbk (PMUI)?
Balance-sheet figures for PT Prima Multi Usaha Indonesia Tbk (as of Nov 3, 2026): return on equity 12.2%. They feed the Quality Score of 58/100, which measures business quality independently of the share price.
How far is PMUI from its 52-week high?
PT Prima Multi Usaha Indonesia Tbk trades at 77.00 IDR, about 52% below its 52-week high of 159.17 IDR and 28% above the low of 60.00 IDR (as of Nov 6, 2026). Distance from the high says nothing about value: that is what the fair value of 94.08 IDR is for.
Which stocks are comparable to PT Prima Multi Usaha Indonesia Tbk?
From the same area (Technology) we also value TD SYNNEX Corporation, Unisplendour Corporation, Arrow Electronics, Inc, Avnet, Inc, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is PT Prima Multi Usaha Indonesia Tbk stock attractive at the current price?
The data as of Nov 3, 2026: price 77.00 IDR, calculated fair value 94.08 IDR (+22%), Quality Score 58/100, from 19 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of PMUI calculated?
We run PT Prima Multi Usaha Indonesia Tbk through 19 models from 8 families: DCF Models, Earnings-Based, Dividend Discount, Multiples, Asset-Based, Growth DCF, Economic Profit, Growth Earnings. Every model gets the same audited fundamentals; the fair value of 94.08 IDR builds on their evidence-weighted average, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 13.3% above its aggregate fair value. PT Prima Multi Usaha Indonesia Tbk currently trades 18% below its own fair value, and the market average says nothing about that. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of PT Prima Multi Usaha Indonesia Tbk (PMUI)?
The closing price on Nov 6, 2026 was 77.00 IDR. Our model-based fair value is 94.08 IDR, about +22% upside (undervalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with PT Prima Multi Usaha Indonesia Tbk right now?
Solid quality (58/100) at a price below fair value, the discount is the argument here, not the business quality. A fairly wide model range (67.03 IDR to 121.99 IDR) leaves room in how you read the outcome. Evidence is limited here (fewer models, shorter history), so the fair value is a rougher estimate than usual.
Key figures of PT Prima Multi Usaha Indonesia Tbk
How large is the market capitalisation of PT Prima Multi Usaha Indonesia Tbk (PMUI)?
The market capitalisation of PT Prima Multi Usaha Indonesia Tbk is 447B IDR (≈ $24.8M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of PT Prima Multi Usaha Indonesia Tbk (PMUI)?
The price-to-sales ratio of PT Prima Multi Usaha Indonesia Tbk is 0.11 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What is the dividend yield of PT Prima Multi Usaha Indonesia Tbk (PMUI)?
The dividend yield of PT Prima Multi Usaha Indonesia Tbk is 6.5%. Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of PT Prima Multi Usaha Indonesia Tbk (PMUI)?
The net margin of PT Prima Multi Usaha Indonesia Tbk is 1.0% (last twelve months). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of PT Prima Multi Usaha Indonesia Tbk (PMUI)?
The return on equity (ROE) of PT Prima Multi Usaha Indonesia Tbk is 12.2% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of PT Prima Multi Usaha Indonesia Tbk (PMUI)?
On an EBIT basis the return on assets of PT Prima Multi Usaha Indonesia Tbk is 19.3% (avg 3y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of PT Prima Multi Usaha Indonesia Tbk (PMUI)?
The operating margin of PT Prima Multi Usaha Indonesia Tbk is 2.5% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at PT Prima Multi Usaha Indonesia Tbk (PMUI)?
Revenue at PT Prima Multi Usaha Indonesia Tbk is growing −11.5% versus a year earlier. How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at PT Prima Multi Usaha Indonesia Tbk (PMUI)?
Earnings per share at PT Prima Multi Usaha Indonesia Tbk are growing +5.7% versus a year earlier. How much earnings per share grew versus a year earlier.
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Thin data
Nov 3, 2026