Sure Ventures PLC (SURE) fair value: what the stock is really worth
As of Nov 6, 2026: fair value (intrinsic value) of Sure Ventures PLC stock £0.55, price £0.28, upside +100.0%, quality 50 out of 100. Rating: strongly undervalued. Calculated from audited financials with 6 of our 26 valuation models and 37 quality factors, updated daily.
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Sure Ventures PLC
SURE · LSEThe stock costs 50% less than our calculation considers fair.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 9, 2026.
How to read this chart
60‑month range £0.2750 – £1.13 · fair‑value band £0.3060 – £1.72 · the £0.2750 price screens below the £0.5500 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 9, 2026.
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Company profile
Sure Ventures Plc is a venture capital firm specializing in investments in series A, early and seed stage investments. The firm also makes funds of fund investments.
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The firm does not invest in companies whose primary business is acquisition or development of real or petroleum, oil or gas exploration or other activities or prospection for other resources. The firm does not make investments in real estate assets.
It focuses on software centric businesses in augmented reality (AR) and virtual reality (VR), the Internet of things (IoT), artificial intelligence, and financial technologies (Fintech).
The firm does not have geographical limits, but focuses on companies having their operations in United Kingdom, Ireland or elsewhere in the EEA. The firm may typically take interest between 20 and 50 per cent. Sure Ventures Plc was founded on 21 June 2017 and is based in London, United Kingdom.
It operates as a subsidiary of Jarvis Securities plc, Asset Management Arm.
Stock analysis
Sure Ventures PLC (SURE) currently trades at £0.2750, while our model-based Fair Value estimate is £0.5500, implying the stock looks roughly 50% undervalued today.
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Valuation
How firm this estimate is: it rests on 6 models at a data quality of 95/100, which puts the data coverage at low.
Scenario range: £0.3060 (bear) to £1.72 (bull), the price of £0.2750 sits below it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 50/100 (solid quality), in the Financial Services sector.
Mixed Growth: Revenue is growing, but margins or cash flow do not fully confirm the trend.
Sure Ventures PLC reported revenue of £7.8M in FY2025 versus £259K in FY2021, a compound +134.2%/yr. Reported net income was £7.4M in FY2025.
Key figures
Market cap £2.1M Micro · P/E ratio 0.8 · P/S ratio 0.84 · EPS (TTM) £0.3400 · Net margin 80.7% · Return on equity 22.1% · Return on assets (EBIT) 7.1% (5-year average) · Operating margin 380%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 84 out of 100 (low confidence).
What moves the price
The share trades about 66% below its 52-week high and at its 52-week low, currently below its 200-day average.
For context, the median of 10 Financial Services peers we cover trades at −16% fair-value upside, at 100%, SURE screens cheaper than that median.
Fair Value models
All 6 models by family
Quality Score breakdown
It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.
Revenue & earnings trend
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Compare Sure Ventures PLC with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Asset Management · 587 stocks
Valuation Multiplesvs Asset Management median · lower = cheaper
Strength profile in five axes (Snowflake)
Context: sector, industry, market
- Is the Financials sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- Return on assets by industry
- Fair value gap by industry
- Stock screener with 62 metrics
- Undervalued stocks: UK Stocks
- Valuation of the UK market
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Asset Management stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value | Compare |
|---|---|---|---|---|
| Exor N.V EXO | €73.35 | €139.37 | +90% | vs SURE |
| Raymond James Financial, Inc RJF | $162.81 | $281.42 | +73% | vs SURE |
| Apollo Global Management, Inc APO | $116.75 | $197.52 | +69% | vs SURE |
| Ameriprise Financial, Inc AMP | $501.49 | $609.56 | +22% | vs SURE |
| State Street Corporation STT | $165.56 | $139.37 | −16% | vs SURE |
| Ares Management Corporation ARES | $133.98 | $99.35 | −26% | vs SURE |
| Northern Trust Corporation NTRS | $172.76 | $123.42 | −29% | vs SURE |
| Brookfield Asset Management Ltd BAM | $52.95 | $31.26 | −41% | vs SURE |
| Blackstone Inc BX | $119.50 | $52.29 | −56% | vs SURE |
| KKR & Co KKR | $96.48 | $27.32 | −72% | vs SURE |
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Frequently asked questions
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Key figures of Sure Ventures PLC
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