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STOCK COMPARISON

UTS Marketing Solutions Holdings vs Applovin: Fair Value & Quality

Both stocks run through our valuation models. Here is how UTS Marketing Solutions Holdings (6113) and Applovin (APP) compare, as of Sep 25, 2026.

As of Sep 25, 2026, Fair Value Calculator sees Applovin as the more attractively valued of the two: UTS Marketing Solutions Holdings trades at HK$1.32 versus a fair value of HK$0.42 (-68%), while Applovin trades at $315 versus $362 (+15%).
UTS Marketing Solutions Holdings
6113.HK · HKD · Communication Services
-68%
upside to fair value
overvalued
PriceHK$1.32
Fair ValueHK$0.42
Quality60/100
Applovin
APP · USD · Information Technology
+15%
upside to fair value
undervalued
Price$315
Fair Value$362
Quality92/100
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Head-to-head numbers

Green is the better side of a row, red the weaker one (for valuation multiples: lower = cheaper). Grey rows are for reference only and are not scored.

betterweakerfor reference, not scored

UTS Marketing Solutions HoldingsApplovin
Valuation
n/aP/E (TTM)45.3×
0.83×P/S (TTM)27.63×
1.89×P/Bn/a
16.0×EV/EBITDA35.2×
n/aPEG1.43×
−68.2%Fair value upside+14.7%
1.5%Dividend yieldn/a
Profitability
-11%Operating margin78%
0.29×EBIT margin trend (5Y)n/a
-6%Return on equity266%
1%Return on assets44%
Growth
2%Revenue growth (YoY)59%
2.1%Avg. growth/yr (3Y)24.8%
2.0%Avg. growth/yr (5Y)30.4%
n/aValue creation/yr+97.7%
Balance & size
140.8×Interest coverage (EBIT/interest)20.1×
n/aDebt / equity1.65×
$77MMarket cap$170B
mixedGrowth qualityhealthy
Valuation multiples (P/E, P/S, P/B, EV/EBITDA) are shown but not scored here: the two companies sit in different sectors, and multiples only compare fairly between similar business models. PEG stays scored, as it relates the P/E to growth.

Applovin leads: 1 to 6 metric wins.

n/a = not meaningfully computable, for example with negative equity.

Quality in detail

The quality score, broken down into the same factor families as on the stock page, 0 to 100 per family.

UTS Marketing Solutions Holdingsof which business quality 64 · market factors 17 Applovinof which business quality 86 · market factors 2
ProfitabilityMargins and returns on capital today
36
91
Quality GrowthAre margins and returns improving?
23
98
CashflowEarnings quality: real cash, not paper profit
72
87
Fin. StrengthBalance sheet, leverage, solvency risk
84
70
InvestmentDisciplined investing over empire-building
93
81
Low VolatilityCalm price path (market factor)
29
0
MomentumPrice trend over the last 3–12 months (market factor)
17
4
52W MomentumDistance to the 52-week high (market factor)
3
2
Net IssuanceShare count: buybacks or dilution?
82
98

What the models say

How far the median fair value (base case) per model family sits from the current price, in percent. The amount in the currency of the trading venue is shown underneath.

above the price, more than 15% above close to the price, 85% to 115% of the price below the price, more than 15% below

Model familyUTS Marketing Solutions HoldingsPrice HK$1.32ApplovinPrice $315
DCF Models-71%below the priceHK$0.39+25%above the price$395
Earnings-Based-88%below the priceHK$0.16+21%above the price$382
Dividend Discount-86%below the priceHK$0.19n/a
Multiples-75%below the priceHK$0.33-44%below the price$176
Asset-Based-95%below the priceHK$0.07-99%below the price$4.68
Growth DCF-71%below the priceHK$0.38+33%above the price$420
Economic Profit-88%below the priceHK$0.16-61%below the price$122
Growth Earningsn/a+75%above the price$551
Minimum-95%below the priceHK$0.07-99%below the price$4.68
Maximum-71%below the priceHK$0.39+75%above the price$551
Median-86%below the priceHK$0.19+21%above the price$382
Geometric mean-84%below the priceHK$0.21-47%below the price$166

Minimum, maximum, median and geometric mean refer to the family values in this table. Geometric because deviations are ratios: half the price and twice the price average to 100%, not 125%.

UTS Marketing Solutions Holdings: 16 of 16 models see the stock below the current price.

Applovin: 11 of 23 models see the stock below the current price.

Scenario ranges

From our cautious bear scenario to the optimistic bull scenario. The white tick is the current price (value above it), the green tick the fair value (value below it): if the price sits left of the fair value, there is room to rise.

UTS Marketing Solutions Holdings
Price HK$1.32
Fair Value HK$0.42
Bear HK$0.31Bull HK$0.52
Applovin
Price $315
Fair Value $362
Bear $213Bull $594

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Ranked within their sector

Where each stock sits within its sector peer group. Band = middle 50% of peers, tick = median, dot = this stock.

UTS Marketing Solutions Holdings · Communication Services

Quality score60 · above median
Fair value upside-68% · bottom 25%

Applovin · Information Technology

Quality score92 · Top 25%
Fair value upside+15% · above median

Bottom line

As of Sep 25, 2026, Fair Value Calculator sees Applovin as the more attractively valued of the two: UTS Marketing Solutions Holdings trades at HK$1.32 versus a fair value of HK$0.42 (-68%), while Applovin trades at $315 versus $362 (+15%).

Applovin has the higher quality score (92/100).

Open Applovin live analysis →
UTS Marketing Solutions Holdings · Applovin

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A model-based valuation snapshot from 26 models. Values change with price and fundamentals; the date shown above applies.